In this packed episode with David Meerman Scott we covered such a broad list of topics that we had to cut it into two episodes. Start with the first one and then jump in here.
Here’s a quick rundown of what we discuss throughout the two episodes:
- How and why getting fired from his corporate gig was a gift
- How going on your own is less risky than working for a single corporate entity
- Why job #1 is creating content assets no matter where you are in your career
- How content marketing is largely free and gives you a huge advantage
- Who you should hire (personnel and staff) to tell your story
- Whether experienced business people from industry are better entrepreneurs than scrappy 20-somethings
- Why you should say “no” to the wrong investor
- Is a self-employed consultant a “real entrepreneur?”
- How to setup with an advisory role at another company