Last Friday Shark Tank returned with one of the creepiest pitches ever. Former Clear Channel Communications executive Melissa Carbone walked in with a snarling zombie in tow, and as the pitch continued a scarecrow, clown, a chainsaw murder came out of the display to terrorize the sharks.
“Don’t eyeball me. I will kick your tush back to Texas,” Mark Cuban informed the chainsaw-wielding actor.
The founder of the Ten Thirty One Productions, the company behind the popular LA Haunted Hayride was looking for $2 million dollars to expand her business to New York. Despite earning $1.8 million in 17 days, many of the sharks disagreed with Carbone’s $20 million valuation.
“I’m an expert in high-octane scare,” Daymond John said. “Put on a piece of jewelry and walk around where I grew up. That’s a high-octane scare.”
He went on to offer $2 million for a 40% stake in the company. Carbone paused before countering: $2 million for 20%.
It took Cuban–whose face showed nothing but disgust at the beginning of the pitch–about 2 seconds to jump in.
“I’ll take that,” he said, slamming his notebook closed.
And, just like that, the biggest deal in Shark Tank history is done. Cuban, of course, is well known for his wide portfolio and often unusual investments. As the segment ended, he told the other sharks he believes the future of entertainment is in experiences.
However, a lot of sharks argued that Carbone’s company will never see the kind of profit she projected. We all know that not everything goes right when we launch new endeavors, and Ten Thirty One’s plans are ambitious. In 2014 they plan to launch a series of horror campouts along the West Coast, as well as a New York Haunted Hayride in October. They have some–sorry–scary goals. Still $2 million from Mark Cuban can’t hurt.
Find out more about Ten Thirty One Productions at their website.