Nibletz Staff
For a lot of people, starting a blog is more than a hobby. It might be a passion that drives you. It might be part of the marketing arm of your business. It might even be your business itself. If you want to get serious about starting a blog, for profit or otherwise, you have to formulate a real plan. You have to strategize its design, its delivery, and its dissemination. In this article, we’ll look at the organized approach to giving your blog the best start it can get.
Set up the site
Real thought has to go into the design of your blog. From the URL to the design, you have to avoid the generic approach as much as possible. For the name, if you have a business, then keep the name as close to the business or what the business provides as possible. Otherwise, take your time writing the topics your blog deals with and make one of them the main aspect of the blog name. You want a format that’s easily customizable and fit to purpose. WordPress is going to be the most likely choice, as it’s used by most of the top blogs on the net and has all kinds of functionality for custom changes. You want to avoid generic hosts, too. Instead, look at options like the best managed WordPress hosting to find a host that works exactly to your needs.
Organize your blog like a business
If you’re serious about growing a quality blog, it can’t be something that you only approach when you feel like it. You have to approach it like a business. For instance, if you have more than one writer or you have others in your business, then assign them specialties and delegate the responsibility of thinking up or covering topics. Find out how often they can contribute and whether they need the help of another writer finalizing. Set up a real schedule for when blogs need a first draft done, when they need to be proofread and edited and when they need to go out. You don’t have to worry if the content isn’t always the exciting subject you wish it could be. So long as it has value and it’s consistent, that’s the main thing that matters.
Start building a community
Swimming alone in a sea of blogs isn’t going to do yours any good. You need to have a proper marketing and audience building plan for it. This includes getting set up on social media and networking with other bloggers near to the subject you cover. Ask them to do guest posts and offer to do guest posts on theirs. Ask your readers questions and publish their answers with some input or use giveaways and competitions to get them directly involved. You can even ask if they have any topics they want covered. You need to get them engaged. This means going directly to your community.
The growth of a blog isn’t always a straight and narrow path. Some months will be wildly successful while others might seem to have little impact at all. As long as you keep a steady, planned approach, however, you can keep growth as consistent as possible from your end.
