11 Ways To Manage Startup Stress

QUESTION: STARTUPS ARE TOUGH, WHETHER YOU WORK FOR ONE OR WORK ON ONE. WHAT’S YOUR FAVORITE STRATEGY TO MANAGE STRESS WHILE IN THE OFFICE?

 Stress relief

REMOVE DISTRACTIONS

“For me, stress builds up quickly when I’m not accomplishing as much as I should or could. That usually means I’m getting distracted by emails, phone calls, unnecessary meetings, or in-office visits. Luckily, this can be somewhat controlled if you just remove the distractions when you sit down to accomplish a task. Productivity will improve and as a result stress levels will tend to fall.”

Phil Frost | Co-Founder and Managing Partner, Main Street ROI

TRIVIA

“Everyone talks about closing your eyes, breathing deeply, going for a walk, etc. But in my experience, that just lets my mind wander back to the stressful subject/task. In times of high stress at our office, someone usually fires off a few trivia questions to the rest of us. It forces us to shift gears and use a different part of our brains. When we’re done, we feel relaxed and more creative.”

Matt Peters | Co-Founder & Creative Director, Pandemic Labs

MEDITATION AND YOGA

“Meditation and yoga may sound like the antithesis of the entrepreneurial lifestyle (and a bit corny), but they’re actually complementary. You don’t need to tie yourself up into knots (risking office embarrassment and a trip to the ER!) to reap the rewards of this practice. Even just standing in mountain pose — evenly balanced, eyes closed, steady breath — can help reduce stress tremendously. “

David Ehrenberg | Founder and CEO, Early Growth Financial Services

JOURNALING

“A couple of pages of writing always does wonders to create perspective and clear my head. Plus, the ability to decompress in this way only requires pen and pad which can be found almost anywhere. “

Lisa Nicole Bell | Founder/CEO, Inspired Life Media Group

CRANK UP THE MUSIC

“When times get stressful, you need to move and let loose for at least 3 minutes. I love finding new music on Pandora or YouTube that gets me pumped up and allows me to forget about the to-do list for a few minutes. Some businesses (which will remain anonymous) even do Gangnam style dance parties!”

Kelly Azevedo | Founder, She’s Got Systems

STANDING DESKS

“All our team members have the option to work on a GeekDesk, a workstation that has the ability to change height for sitting or standing workers. Movement and change of position combat stress and break up the tension of a long work day.”

Robert J. Moore | Co-Founder and CEO, RJMetrics

BREATHE DEEPLY

“Find a quiet place. Then take ten deep breaths. As you finish your last breath you will notice additional emotional tranquility, mental acuity, and physical energy. “

Kevon Saber | Cofounder , Fig

SCHEDULE YOUR BREAKS

“My favorite strategy to manage stress is to schedule breaks and take them. As a small business owner, it may seem effective to go at it 100% all day long, but this is no strategy for long-term success. Schedule breaks, at least three per day, and commit to taking them. As an entrepreneur, you have full ability to work 15 hours per day, but in the long term, you aren’t doing anyone any good.”

Andrew Schrage | Co-Owner, Money Crashers Personal Finance

CREATE SMALL DISTRACTIONS

“While big distractions should be removed from the workplace, taking a small break every so often is important. It’s easy to get caught up and forget to ever look away from the computer monitor, so having a few small built in distractions to the day can be beneficial. Even something as small as issuing nerf guns and telling your team to shoot certain people when they walk through the door can help.”

Thursday Bram | Consultant, Hyper Modern Consulting

MONDAY HOT YOGA

“Members of our team attend a Monday night hot vinyasa yoga class that’s out-of-this-world amazing. It’s challenging, calming, and starts the week off right.”

Derek Flanzraich | CEO and Founder, Greatist

GET OUT OF THE OFFICE

“Startups often work 15-hour days, and if you aren’t careful, you’ll grow tired of the people around you. Work from the park on nice days, or answer emails from a coffee shop. Be especially careful during winter months, when it’s possible to never see daylight.”

Matt Wilson | Adventurer in Residence , Under30Experiences

 

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

This Challenge Actually Helps Students Become Entrepreneurs

Next University Mobile ChallengeThere are two stories we hear about college these days:

Get into a good school, graduate, get a good job.

OR, in most startup circles, don’t. In the startup world, we usually idolize the founders who drop out of or skip college and build huge companies.

There are plenty of schools and organizations that understand this. There’s an increase in entrepreneurial degrees available these days, and there are lots of opportunities for college students to flex their entrepreneur muscles before graduation.

One of those programs is the Next University Mobile Challenge, presented by the Applied Innovation Institute. The organization will select 12 teams from a variety of applicants to compete in the global competition at the Mobile World Congress in Barcelona in February.

Student teams from around the world are challenged to come up with an innovative idea to solve a real problem. The idea can be a business concept or a tech idea and can be aimed at any market. Past teams have figured out how to use mobile tech to get water to villages in India, locate cell phone owners in an earthquake, and predict premature delivery 2 weeks earlier than currently possible.

So, that’s real.

Teams from any school can apply, but if there are two teams at one school, there needs to be some kind of qualifying round to determine the best entrant. In the past, the Next University Mobile Challenge has had participation from schools like Harvard, Stanford, MIT, Cambridge, Oxford, and UC Berkeley.

Chosen teams receive training in pitching and branding their products and technology. They also receive a stipend to cover travel and attendance at the Mobile World Congress.

It’s easy to put things into a black and white worldview: college is completely bad or college is completely good.

But the truth is that college–like everything else–is what you make of it, and competitions like the Next University Mobile Challenge are a great way for students to glean real world experience while also attending school.

Got an idea for the Next University Mobile Challenge? Register your intent to enter here by January 1. Your actual idea will be due to the judges by January 31.

 

Medifund: Creating More Doctors Through Crowdfunding

Crowdfunding for medical students

In the United States, we don’t think much about not having enough doctors. It seems like everywhere we turn there are more doctors.

But it’s not like that in other parts of the world, and those areas desperately need good medical care. According to Jossy Onwude, the US is actually on track to be 90,000 doctors short by 2015.

Why is it so hard to get good doctors? Well, have looked at the cost of medical school lately? (Hint: it’s a lot.)

So, Onwude and his team from Startup Weekend Cebu, Philippines are solving that problem by crowdfunding medical education. They soft-launched earlier this year, and are already seeing interest from investors and users alike.

Check out our Q&A with Onwude below.

What does your company do?

We are crowdfunding future doctors for areas with shortages/the whole world.

Who are the founders, and what are their backgrounds?

Jossy Onwude, MD student who has founded two startups in the past

Leo, a very versatile Python programer

Faye, a brilliant Python programmer

Michael, A very good designer/User experience expert for 7 years

What’s the story behind your idea?

Medifund started when I was looking for a way to help a friend of mine who was about to drop out of med school. We searched for a way to help her raised funds but couldn’t find any. So I said to myself, “Why not start one?”

Then the idea began but now we are not just trying to help med students, but we want to create more doctors for the people of the world.

Where are you based?

We are based in Cebu, Philippines

What’s the startup scene like where you are based?

The startup scene here is pretty immature. But there is progress and things are getting better. Not the way they were two years ago. The talent is there, but the major problem we face here is funding. Not enough angels and VCs.

Why now?

Because this is the best time to start. It’s been estimated that by 2015 the United States alone would face a doctor shortage of 90,000 physicians. So its better we act now and try to solve that.

What are your next milestones?

Complete our funding round, release loan feature(so that students can have better chance of getting the money they need), add marketing staff, and add more features

Where can people find out more? Any social media links you want to share?

To find out more visit www.medifund.co or check out our fb page at www.facebook.com/medifund or on tiwtter atwww.twitter.com/medifund_co

8 Tools For Mapping Company Goals

QUESTION: DO YOU HAVE A FAVORITE TOOL (ANALOG OR OTHERWISE) TO ASSIST YOU AND YOUR TEAM IN MAPPING OUT THE YEAR’S STRATEGIC PLANS AND GOALS? HOW DO YOU USE IT?

Exit strategy

SPREADSHEETS

“All of our goals are written down on shared spreadsheets. Each project has its own action items, deliverable dates, people responsible and notes. On weekly calls, we see where each project stands. There’s no need for complicated project management software.”

Matt Wilson | Adventurer in Residence , Under30Experiences

ONE-PAGE BUSINESS PLANS

“We have several key areas in our business, and we assign a leader to each one. The leader must create a one-page business plan outlining what’s working, what’s not working and what’s missing. Every month, we make sure each key area is moving forward, and these documents serve as our strategic plans for the year.”

Phil Frost | Co-Founder and Managing Partner, Main Street ROI

A LARGE WALL CALENDAR

“After writing out all the goals and ideas for the year, it comes down to putting each item on the calendar. A digital calendar tends to be too small and doesn’t give us an idea of what’s too full or too empty. That’s why I love using a full wall calendar to handle that – it keeps us all on track.”

Nathalie Lussier | Creator, Nathalie Lussier Media Inc.

MIND TOOLS

“My favorite tool for generating strategic plans and goals is the website Mind Tools (http://www.mindtools.com/). It offers tips and advice on topics such as executing strategy, competitive advantage and team management. It has an extensive set of resources, and my senior staff and I have investigated this site extensively in order to stay sharp and be able to effectively map out our goals and strategies.”

Andrew Schrage | Co-Owner, Money Crashers Personal Finance

“BRAIN DUMP” MEETINGS

“Our team has a big meeting every semester where we throw out — and then write — absolutely everything we want the company to do on a whiteboard. We call this our “brain dump” and it allows, before coming up with actual tactics, to get every idea/plan out of people’s heads and on to paper.”

Derek Flanzraich | CEO and Founder, Greatist

A WHITEBOARD

“Every office needs a place to share ideas as they come up, rather than trying to formalize concepts before they’re ready. Scribbling on a whiteboard and making changes as necessary lets you crystallize thoughts as new information comes up, integrating them into a more formal plan when they’re ready.”

Thursday Bram | Consultant, Hyper Modern Consulting

GOOGLE DOCS

“You can easily share Google docs with the entire team, especially if you’re a Google Apps user. The Word-like format is familiar to everyone, so it doesn’t have much of a learning curve. The best part is that all comments are linked to the commenters’ email addresses, so you get emails when issues are responded to or resolved.”re Google Docs with the entire team, especially if you’re a Google Apps user.

Bhavin Parikh | CEO, Magoosh Inc

POWERPOINT/EXCEL

“We use PowerPoint and Excel to map out our goals. From there, we present to those involved or share it with the entire company. This is our way of organizing and planning, and it has been very effective.”

Adam DeGraide | CEO and Founder, Astonish

 

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

3 Training Must-Haves For Starting Up

Mark Zuckerberg speaks at Startup School

For any entrepreneur, starting up a new business can be a tedious and stressful process. From getting startup financing in place to establishing relationships with vendors, suppliers and customers, there are a number of things that you need to be proficient in if you want your vision to succeed.

With so many various facets of a newly formed company to focus on, many business owners run into difficultly when facing normal the components of being the boss. Luckily, there are a few core proficiencies that any entrepreneur should have when starting a business in order to help guarantee the greatest chances of success.

Establish An Understanding Of Business Fundamentals

For most types of new ventures, a formal education in business administration or a similar focus is not needed to be successful. That being said, it is crucial that anyone who is even thinking about starting their own company be well versed in the basics of business. Understanding business fundamentals will make a myriad of different aspects of your startup easier; everything from obtaining initial funding to reading and comprehending your company’s financial statements can be done more effectively and efficiently.

If you have a creative idea for a startup but have little general business knowledge, consider enrolling in an entrepreneur course at a local institution or looking at the weekend or online training seminars designed specifically for new startups.

Explore Any Business-Specific Knowledge You Will Need

Every single company is going to be different and have varying needs as far as training and knowledge is concerned. A marketing firm will need a different specific skillset and background knowledge than a pest control company will. Identify exactly what type of industry-specific knowledge your company will need and strive to become an expert in the field. One of the best ways to establish yourself in an industry is to provide a higher-quality product or service than your competitors, and being more knowledgeable than they are will draw loyal customers faster than fancy marketing gimmicks.

You Need To Have A Solid Understanding Of Technology

Not every business is focused around technology, but given the state of today’s marketplace, having a detailed knowledge of information technology is crucial to growth and long-term success. In almost all companies, technology is utilized for everything from billing customers to reaching out and acquiringnew clients. You may not be able to configure routers or complex networks, but being familiar with the terms and technologies which guide businesses in the digital age is important. As our society progresses more and more in our reliance on technological advancements, the need for business owners to be proficient in this subject will continue to grow well into the future.

Having a great idea for a new company and taking action to set your plans into motion is the most important step of becoming an entrepreneur, but even the best plans are at risk of failure without the proper background knowledge and training. Without business training, handling the behind-the-scenes operations and finances of your company can prove difficult.

If you aren’t an expert in your field, you will face difficult in drawing satisfied, return customers. Finally, if you don’t understanding how IT plays a significant role in today’s marketplace, you’re going to be a step behind your competitors when trying to grow your business. Overall, focusing on the right type of training for your new startup is one of the best ways to help ensure long-term success for your business.

Mark Arnold writes on various careers blogs and likes to share his years of experience with others. Check K Alliance for more details about training programs and certifications.

How To Turn Ordinary People Into Angel Investors

America's most entrepreneurial city

Think of America’s most entrepreneurial city. Chances are Kansas City didn’t come to mind,but that’s exactly what the city began calling itself to communicate the importance of building a startup community.

Kansas City, Iowa City, and Boulder, Colo., are just a few examples of organic startup communities that have all the ingredients of big tech hubs like Silicon Valley: a tight network of entrepreneurs and experienced mentors and the support of government, universities, service providers, and investors.

When a startup community forms, ordinary people begin to take an interest in entrepreneurship.

They see how startups create jobs, build culture, and generate wealth by bringing revenue in from outside the community. When community members feel invested in local startups’ success, they become entrepreneurs’ strongest advocates — and potential angel investors.

The Evolution of an Organic Startup Community

When I started a co-working meetup in Iowa City back in 2009, a strong startup community did not exist. I believed there must be other people like me in my community, and I was inspired by the co-working events that were happening in other U.S. cities. These meetups were the first time many people came out of their basements and began working alongside others, revealing the cool, creative things they were working on, and encouraging one another.

It turned out I wasn’t the only one who believed we could form a startup community in Iowa City. In the following years, others emerged who wanted to help. We held events, started a newsletter, and made a micro social network for people in the Iowa City area.

These years were a turning point for the community. Economic development groups stepped up, the city contributed, and three permanent co-working facilities eventually opened. Because of the support of the University of Iowa, we have a strong educational environment with connections to the business community. This environment supports numerous meetups, including Iowa City Open Coffee, IowaJS, Iowa Tech Chicks, 1 Million Cups, and a growing number of others.

Scott Heiferman, co-founder of Meetup.com, recently spoke in Iowa City and defined community as “just a bunch of people talking to each other.” This is fundamentally what the community-building efforts consisted of.

Our efforts over the first few years were focused solely on helping entrepreneurs. In the initial stages of community building, we knew a group of angel investors would eventually be part of the equation. Without a strong pipeline of startups, however, it didn’t make sense to focus on engaging investors.

Instead, according to the vision of mastermind community builder Andy Stoll, we performed what he called “Community Alchemy,” which consisted of identifying, promoting, and connecting current and potential entrepreneurs. During this time, entrepreneurs would occasionally complain about a lack of available capital, and investors would complain about a lack of good deal flow.

Our belief that startup communities must be led by entrepreneurs — and not investors or other organizations — was similar to Brad Feld’s. Because of this, we kept the focus on helping entrepreneurs become successful through mentorship, promotion, and encouragement. We did this for three solid years and saw a number of promising young startups emerge. They obtained funding and, after some time, we found ourselves in a position to form an open forum-style angel investment group.

How to Turn Ordinary People into Investors

In a community like ours, ordinary people were the key to getting companies off the ground with the funding they needed, but it couldn’t have happened without first helping entrepreneurs to build strong startups. The support of regular people is critical because community members who have money have the potential to become angel investors. Potential investors exist in any community, but to activate their full potential, you must inspire them to support startups.

Potential investors will be inspired by:

• The opportunity to help others in their community.

• The chance to diversify their portfolios through alternative investments.

• The opportunity to get involved with the process of starting a new company alongside eager, energetic entrepreneurs.

There are a few ways to foster the kind of environment necessary to inspire ordinary folks to become investors. Here are four steps to get you started:

1. Help entrepreneurs. Creating strong startups is the best way to inspire potential investors to become active investors. Focusing on helping entrepreneurs by mentoring, supporting, encouraging, introducing, and connecting will help turn mediocre startups into stronger ones.

2. Introduce entrepreneurs to mentors. Mentors can provide valuable advice that helps entrepreneurs build better companies, but there’s another benefit. When people start helping entrepreneurs in any way, they’re more likely to become financially invested in their success if possible.

3. Teach entrepreneurs to craft a good pitch. Many entrepreneurs don’t know how to effectively communicate the value of their opportunities to investors. Create a culture where investors are good at pitching — not just to win contests, but to effectively show the value of their startup to potential investors.

4. Educate investors. Investors need education, too. They need to know how to invest, do due diligence, and recognize a good investment opportunity. They also need to understand what expectations are realistic when making an alternative investment. Forming an inclusive angel group for accredited investors is one way to create an environment in which investors can learn from each other.

Building a community is a community effort. You need businesses, government, and universities to contribute, but no one can “own” this community. The unique thing about investing in a startup community is that it’s not a zero-sum game. As you help to build the community, the community helps to build you. Never forget that to be successful, it can’t be about any one person or organization. It must be about the opportunities created for everyone involved.

Josh Cramer is the founder and CEO of Cramer Development, a word-class Web and mobile application development company that helps clients create new businesses and products through ideation and technical services.

4 Simple Ways To Keep Your Customers Happy

Bad customer service

At a startup – and arguably at a large company too – there is nothing more valuable than happy customers. They become evangelists of your brand and an extension of your marketing team, referring friends and family. But more important than that is the significant negative impact of a dissatisfied person. An angry customer will tell 20 friends about their experience. Keeping people smiling is critical to your success.

We believe that a large percentage of people are jaded from poor customer service experiences and have actually come to expect bad service. At Modify, one recent customer emailed, “This watch is a piece of junk! It does not turn on!” We spoke with the customer, and found out the watch was perfect: she did not push in the “dial,” which connects the battery. Similarly, at Magoosh, a customer recently emailed saying, “I just paid for your product but when I log in I don’t have access. I’m going to report you to the Better Business Bureau! Get back to me ASAP!!!” It turns out the customer had created two accounts and logged in with his trial account instead of the paying one.

We love that customers reach out when they have problems. But we’ve noticed that they assume the worst because of their poor service experiences with other companies, and we want to fix that.

Here are a few tips we have found work well:

  1. Set expectations upfront. At Magoosh, we regularly update our messaging based on customer comments to set better expectations. For instance, we have a 7-day “any-reason” refund policy for paid accounts. While we communicate this on the plans page, we have found that some customers didn’t see our return policy prior to purchasing and ask for refunds after 15 or even 30 days. We decided to give these customers refunds, because it was our fault for not stating our policy more clearly. But we also learned our lesson and now include our refund policy in every receipt email as well.
  2. Apologize! There’s nothing worse than replying to a frustrated customer with, “A mistake was made.” Even writing, “I’m sorry you’re upset” doesn’t do it. Own your errors and say, “We screwed up. I’m looking forward to fixing this ASAP and making things right.” At Modify, we tell customers how we’re going to fix the issue, and we make corrections before they hear from us. A common reply to a shipping error would let customers know that we have already refunded their shipping and provided a 10 percent refund for the annoyance. Then we ask them if we can add extra product of their choice to the new shipment. Go a step beyond the customer’s expectations.
  3. Answer unhappy customers publicly. With about 25,000 Facebook fans, the Modify team often hears publicly when there is an issue. Reply in public! Let the customer know that you’re not hiding. You’ll also be able to help other fans with similar issues. Don’t forget that a lot of frustrated customers will never discuss their disappointment; they’ll simply never shop with you again. The more public your discourse, the more likely others will chime in with issues. This is good (trust us), as it’ll help you uncover more issues that you need to fix.
  4. Be human. At Magoosh, every response to a customer is signed with an individual’s name. We also write all of our responses as we would write emails to friends — without corporate jargon. We want our customers to know that they are interacting with real people who care about them. Customers appreciate that they’re getting one-on-one service and often feel like they develop a relationship with our employees. When writing testimonials, customers often thank Magoosh employees by name, which is exactly what we strive for.

At the end of the day, don’t forget that there’s nothing better than being nice. Put yourself in your customers’ shoes. Have you ever had to wait on hold for an hour or felt like a company didn’t value you as an individual? You can change that perception of customer service. Improve loyalty to your brand by delivering exceptional service. Take actions that let your customers know you care.

Both the Magoosh and Modify teams try to think of customers like family. Act with patience and own your mistakes.

Co-author Bhavin Parikh is the founder and CEO of Magoosh, which provides a convenient, fun, and effective way for students to prepare for standardized tests. And Aaron Schwartz is the founder and CEO at Modify Industries, Inc., which designs interchangeable custom watches known as Modify Watches.  They both love working on startup ideas and have spent many hours advising others on how to grow their businesses.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

Shutterstock Joins The Online Education Game With Skillfeed

Online education with SkillfeedOnline education has seen some big growth this year, but we’re really just seeing the beginning of an industry. Startups like Khan Academy, Udacity, and Coursera are all trying out new models.

Earlier this year stock photo company Shutterstock jumped into the mix with Skillfeed.

Skillfeed offers a monthly subscription that gives users access to thousands of instructional videos across various subjects. Photography, Adobe InDesign, and WordPress seem to be the most popular subjects so far, but you can also take classes in business, startups, and almost any software you can think of. Skillfeed is especially for creatives and others who want to keep growing in creative careers.

What I love about Skillfeed is that there are short and long courses. You can access 20 minute or less “SkillSnacks,” or you can jump into a longer course anywhere you want to. One of the drawbacks to online education has been retention rates. Skillfeed cuts that off by not even caring if you complete a course. It’s more about what you learning what you need to learn than completing an entire course.

Check out our Q&A and sign up for the free trial on the Skillfeed website.

What does your company do?

Skillfeed is a new marketplace for online learning, with tutorials designed to help amateurs and digital professionals alike to be more successful in their career and beyond. With thousands of short and long-form instructional videos, we’re helping users of all levels build and expand their skill sets in design, photography, web development, video and more. Currently, Skillfeed offers around 20,000 videos, equating to 2000 hours of online courses delivered by 1,000 top-quality instructors from around the world.

Who are the founders, and what are their backgrounds?

Skillfeed is a startup subsidiary of Shutterstock, Inc., a leading global marketplace for digital imagery. Shutterstock CEO & Founder Jon Oringer is a serial entrepreneur who started Shutterstock 10 years ago in New York City. David Fraga, General Manager of Skillfeed, joined Shutterstock four years ago to lead corporate and business development; prior to that he worked in tech venture capital at Insight Venture Partners.  Shutterstock is now a NYSE listed company which does business in 150 countries.

Where are you based?

Skillfeed is headquartered in New York City.

What’s the startup scene like where you are based?

New York’s Silicon Alley is thriving and we’re based here for good reason. We’re excited to be a part of the NY tech community’s continued growth and success. The city continues to attract top tech talent, entrepreneurs, startups, investors, and professionals from all corners of the globe, which creates a vibrant environment for starting a business.

What problem do you solve?

Skillfeed democratizes access to high-quality digital education around the world. For an affordable monthly membership, users get unlimited access to hundreds of high-quality courses from real industry professionals, who teach the skills necessary to advance in today’s digital world.

Why now?

The digital landscape is changing rapidly; designers, marketers, business owners and professionals of all kinds are required to have more digital skills than ever before. Whether refreshing your skills for a current job or project, adding new skills to become better suited for a future career, or running a business where you have to be able to do it all, there is huge demand for online courses.

Who is the competition?

This might sound odd, but we believe our primary competition to be books (static, one topic, quickly dated) and in-person classes (expensive, someone else’s schedule, unknown quality before you arrive). While digital is starting to become a more popular option, the vast majority of learning still happens offline. We believe we can help to shape an entirely new industry of affordable and accessible online learning.

What are some of the milestones your startup has already reached?

Launching with over 10,000 videos was a big milestone for us. We’ve since doubled the size of the collection and we’re now seeing the majority of our users log-in from outside of the US. Every day we’re adding new high-quality content, and servicing more clients from around the world.

What are your next milestones?

We’re constantly looking to simplify the process of online learning. We’re hard at work adding customers and instructors to our platform, and innovating on the way that educational content is made and consumed. We’ve got some big things in store!

6 Game-Changing Health Startups

In recent years, the healthcare industry has changed dramatically in terms of how general health knowledge is shared and how it has impacted our overall health. From tracking our progress in our workouts to keeping tabs on our heart rate and blood sugar levels, there isn’t much that we can’t monitor ourselves in between our regular checkups to our doctor’s office.

 Firland Tuberculosis Hospital beds, 1927

The healthcare industry has thus begun to provide everyday people with more readily available and convenient ways to track our health and become more aware of how the lives we live impact our bodies. Today, people have become far more aware and tuned into their health than previous generations, meaning that with so much health-related information available, there are plenty of us who are interested in utilizing it.

What many don’t realize is that It’s not just WebMD and Mayo Clinic who are leading the charge.

There are a lot of smaller startup medical healthcare companies that are specializing in providing health-related information to individuals, and are helping to improve the healthcare industry by making it less exclusive, less expensive and more accessible to people, mostly through the use of technology.

1. BluePrint Health

BluePrint Health is a unique group of healthcare professionals, entrepreneurs and venture capitalists who specialize in consultation for other healthcare companies. Their goal is to assist those companies with the business side of the work and to help connect the two disciplines. They’ve assisted a number of companies, including Symcat, iCouch and Allazo Health.

 2. iCouch

It’s an app that allows you to search for a therapist based on your area of need, whether it be anger, anxiety or depression and then schedule an appointment with that therapist. Once an appointment is scheduled, you’re able to pay for the session through the app (which is very easy) and then you use the app to actually meet with the therapist over the internet in a Skype-style video chat session.

 3. Eliza Corporation

The Eliza Corporation specializes in health engagement management solutions, which essentially means they help healthcare companies establish mediums for communicating with people about their health and allowing those people to respond. They’re a consulting firm that’s similar to BluePrint Health.

 4.Simplee

Simplee is an app that is designed to help people pay for their health care in an easier, more straightforward environment that focuses on helping people know exactly what they owe and why they owe it.

 5. Patient Knows Best

This company specializes in making medical records available to patients and making it simpler for them to connect with clinicians for a mutual benefit. Additionally, they provide tools and information that help doctors to improve care quality and to help patients manage their own health and save time on medical-related tasks.

 6. FitOrbit

This unique fitness startup offers online personal trainers to help clients lose weight without having to pay the high prices of in-person trainers. The cost is less than $50 a month, and you do in fact get your own real life personal trainer. The trainer works with you just like any other, helping to establish meal plans, workout routines, while providing motivation and whatever else is necessary to help you succeed.

It’s a completely new way to utilize a personal trainer, with a price that’s tough to beat.

 A New Wave of Healthcare

As traditional healthcare continues to get more expensive, startups (like these) that don’t rely on third party insurance companies are going to become more and more commonplace. The most attractive thing about them is that it allows you to be in direct control with an affordable form of healthcare, without needing to rely on an insurance company or government agency.

Keep an eye on companies like these as demand for them could certainly skyrocket in the near future.

 Camille McClane is honored to have had the opportunity to share her knowledge of these health startups. In collaboration with HostPapa, her writing also covers nearly everything in the tech industry, including online marketing, social media and SEO.

Why A Degree Is Not The Secret To Success

I recently spoke to a group of students at a technical college in Georgia. These students all possess a bachelor’s degree, but like many highly educated Americans, they are struggling to find employment. They are participating in a program at Southern Polytechnic State University called Fast Track to Employment. The program is designed to inform unemployed professionals with a bachelor’s degree or higher of new, expanding industries and technologies in hopes of getting them over the unemployment hump.

What to do when you grow up

Groups like this have asked me numerous times in the past year to speak about what it takes to get a job today, and what it means to be an entrepreneur. In preparation for these appearances, I think through my own entrepreneurial journey. I have realized that having or not having a college degree has not been the secret to my success.

As the world increasingly looks for a workforce built on intellectual property and creativity, it’s important to consider the merits of our educational system. There is growing evidence that entrepreneurship and small business ownership characterize the way to economic prosperity. This raises the question: Can entrepreneurship be taught? As a result, I am asked more and more frequently how I “did it.”

By reviewing my success and those of fellow entrepreneurs, I can make the following observations:

COLLEGE IS NOT ABOUT A DEGREE

My choice of colleges was very calculated. I attended North Georgia College not because of its military program or because I thought I would get the best computer science degree possible. I attend North Georgia because I knew that it had a co-op program at IBM and I wanted to work at IBM. At the ripe age of 18, I found myself working on a support desk at IBM, gaining experience that still serves me well today. In fact, my first startup experience was with a company that had been founded by ex-IBM staff.

Other entrepreneurs have used their college years to meet the people who would eventually be their business partners. Facebook, Microsoft, reddit, WordPress and Yahoo! were all conceived in college dorm rooms.

Colleges often promote the network of fellow graduates as one of their selling points. We should instead consider these important college years a method for finding opportunities to jump-start careers.

TAKE A GAP YEAR – NOW OR LATER

I have a teenage daughter who will be eligible for college soon. I wouldn’t be unhappy if she chose to take a gap year. A gap year is a year spent between high school and college for traveling and living a little. In fact, I encourage her to take it. I have spoken with many entrepreneurs who did just that and gained an appreciation for an aspect of life, a culture or tapped into a passion that ultimately drove their entrepreneurial spirit and their career.

Some entrepreneurs take these gap years later in their career and find it leads them in entirely new directions. The founder of charity: water, Scott Harrison, served two years on Mercy Ships, which led him from New York City nightlife titan to founder of one of the most successful and meaningful charities in the world today.

SKIP THE MBA

Too much education or experience can actually kill your entrepreneurial spirit. I have worked with many people whose post-secondary degrees cost them the ability to take a risk. If they couldn’t model a business idea or see it tangibly working, they were afraid to jump. As I mature, I know that I weigh risk/reward much more than I did in the past.

Wesley Wamp, who has the unique designation of being the youngest person to run for U.S. House of Representatives, made the following statement on my radio show: “Youth is a specialized skillset that you only possess for a short period of time.”  The younger you are, the more likely you are to try something radical and the more time you have to recover from and learn from your mistakes.

As we continue to determine how to recover from the recent economic disruption and high unemployment rate, I submit that we can no longer rely on the longstanding tenets of our educational system and the proven path to prosperity. The world has changed dramatically and our education system must catch up.

I have spent the last decade observing how marketing misses the mark in targeting its customers. While this is unfortunate and leads to missed opportunity, I am more concerned that our education system is woefully behind the needs of companies and is doing a disservice to our students by encouraging education for education’s sake.

Eric V. Holtzclaw is CEO and founder of Laddering Works, a marketing and product strategy firm. Holtzclaw’s weekly radio show, The “Better You” Project, shines a spotlight on entrepreneurs’ business journeys.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

14 Ways To Say Thank You (And Create Customer Loyalty)

QUESTION: WHAT’S YOUR FAVORITE STRATEGY FOR THANKING YOUR CUSTOMERS IN A WAY THAT CREATES BRAND LOYALTY?

Customer satisfaction complaint

ALWAYS GO THE WRITE WAY

“We send handwritten thank-you cards to each client immediately following a service. In the tech era, anything written by hand stands out. It shows you’re taking the time to appreciate their patronage the right way. Sincerity and gratitude go much further in building loyalty and real relationships than anything else, whether with clients or in your personal life.”

– Nick Friedman | President, College Hunks Hauling Junk and College Hunks Moving

 

HALLMARK E-CARDS

“In addition to handwritten cards, I love sending out e-cards to my clients to thank them for signing up, to congratulate them on a win, or to mark a special occasion.”

– Elizabeth Saunders | Founder & CEO, Real Life E®

 

A LITTLE LUCK GOES A LONG WAY

“Rather than sending cards at Christmas when many do, I send mine for New Year’s Day (handwritten) to my best 100+ clients and insert a scratch-off lotto ticket. “Here’s to a prosperous New Year!” While most lose, everyone loves and remembers it.”

– Darrah Brustein | Founder, Finance Whiz Kids | Equitable Payments

 

CUSTOMERS LOVE INCENTIVES

“When a customer makes a purchase from you, offer them a discount for future orders — even if its as little as 5 percent.”

– Ak Kurji | Chairman & CEO, Gennex Group

 

FEATURE YOUR BEST CUSTOMERS

“Highlight your clients and the success they experience working with your program, service or product. You’ll align their success with your brand and bring them a little celebrity and acknowledgement.”

– Kelly Azevedo | Founder, She’s Got Systems

 

LOGO COFFEE CUPS FOR DAILY REMINDERS

“I had one project where we sent all the customers coffee mugs with our logo, and it was a huge hit! The customers felt cool with their exclusive mugs, and and it was a great way to remind them of our company every morning. Plus, a bunch of people voluntarily sent in photos of themselves holding up their mugs. That was an unexpected bonus that could provide great imagery for marketing materials.”

– Laura Roeder | Founder, LKR Social Media

 

CREATE A PERSONAL CONNECTION!

“We call every client after their first service and ask them for feedback. This also gives us a chance to thank them and gives them a point person in our company. It’s great because it makes the customer feels valued and gives them a personal connection to the brand. After doing this, we saw increased personal engagement in our Facebook page and built those customers into a brand loyal community.”

– Nikki Robinson | CEO / Founder, Gloss and Glam

 

CROSS-PROMOTE YOUR CLIENTS

“In any way that I possibly can, I like to promote my clients. That goes far beyond the work I specifically do for them: I routinely offer them up as suggestions to writers, set up introductions and generally create situations that help my clients’ companies overall. Helping their bottom line creates brand loyalty in a way that nothing else can compare to.”

– Thursday Bram | Consultant, Hyper Modern Consulting

 

MAKE THEIR DAY IN ANY WAY

“Surprise your customers with little bonuses, discounts or gifts when they least expect it. Zappos does a great job at this by sending a package by next day air, dropping the shipping cost or slipping a coupon into the delivery box without a customer asking for it. This tactic will really resonate with your customers.”

– Kevin Tighe II | Co-founder and CEO, WeBRAND

 

SEND BEAUTIFUL LOVE LETTERS

“I buy gorgeous papers, Papyrus cards, and amazing stickers to create stunning love letter/thank you so much cards for clients and people who help me bring my brand to the world. The response I get from people when they receive one of my creations is awesome. People are usually shocked that someone put so much thought into saying thank you.”

– Natalie MacNeil | Emmy Award Winning Media Entrepreneur, She Takes on the World

 

PEOPLE LOVE SURPRISES!

“A great way to show your customers how much you appreciate their business is to include a little sample of a product that you think they’d like. It’s very important to make sure they realize right away that the freebie didn’t end up in their box by mistake. Attach a little note or business card that and tell them that this little extra is on you.”

– Fabian Kaempfer | Co-founder and CEO, Chocomize

 

PROVIDE ADDED VALUE

“Provide them with added value beyond what they pay for. By continually emailing customers about time-saving tools, new trends or advice, customers will appreciate your business even more. You show you’re taking an interest in them without selling them on a service.”

– Blake Beshore | Owner and CEO, Tatroux

 

RANDOM GIFTS — JUST BECAUSE

“Give them a free gift at random — “Just because.” Show that your company sees its customers as human beings. The excitement of an unexpected gift can reinvigorate a relationship.”

– Peter Nguyen | CEO, Literati Institute

 

 THROW IN A FREE PRIZE

“When you order from the photography site Photojojo, included in your order is a tiny plastic dinosaur, and on the packing list is a line item saying “1 Rawwrrrr!” Hundreds of photos have been uploaded to Flickr with Photojojo dinosaurs doing dinosaur things. It builds loyalty and gives customers a great reason to talk about them.”

– Sean Johnson | Partner, Digital Intent

 

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

7 Tips For Finding A Mentor In The Digital Age

Mentors and life coaches

According to the January 2013 ICEDR report entitled “Taking Charge,” while companies are responsible for putting the right practices in place and having an environment that enables employees to advance, the responsibility ultimately rests on next-generation leaders to empower themselves in the workplace.

This research contradicts what many younger employees expect from a mentor. If you want a mentor, you have to seek one out. However, with the rise of online communities and digital technologies, getting access to the right information often gained from mentors has changed. You can’t ask mentors the questions you can search online anymore — you need to be concise, deliberate and proactive.

For instance, mentors provide strategies and advice that were helpful to him/her in earlier years. This can be a very positive trait, but at the same time, it can cause some challenges since the career paths, timelines, and workplaces of Millennials are changing much more rapidly in today’s world.

With that in mind, here are seven tips for finding and learning from your own mentor in today’s fast-paced workplace:

  1. Age doesn’t matter. You don’t have to be much older to be wiser. Sometimes mentors are younger, sometimes they are older. Mentorship is all about having a connection, a questioning mind and desire to helping others in a collaborative way.
  2. Be a mentor to find a mentor. At an event I attended with Pat Mitchell, CEO of Paley Center of Media, her guiding words were, “Be a mentor.” We often learn so much more about ourselves when we are mentors to others.
  3. Get over gossip talk. If you really want a mentor, don’t waste time talking about others; focus on the change you want to make and how to get there. If a mentoring relationship isn’t serving you, don’t gossip or waste your time. We need leaders to be supporting each other first and foremost.
  4. Don’t always agree with your mentor. Just because your mentor says something doesn’t mean it’s right or true. According to Sylvia Ann Hewlett’s research, reports shows that it is not uncommon for a mentor to want to keep mentees subordinate. Learn how to decipher feedback you to determine what really makes sense for you and your goals.
  5. Build a co-mentor relationship. The idea of co-mentoring is a term used by many leading organizations with an understanding that Baby Boomers and Gen Xers have just as much to learn from Gen Yers and vice versa. We live in a completely different world today, and we must take that to heart. Recognize your power in the mentoring relationship.
  6. Distinguish between offline and online mentors. E-mentors are emerging in addition to offline mentors. Remember that e-mentors may not respond to a Twitter or email in your first try. Get an introduction, go hear them speak, or find a way to feature them on your blog or otherwise support their work before asking them to support yours.
  7. Make sure your work gets noticed by your mentor. Don’t expect a potential mentor to know what you’ve accomplished. It’s your job to make sure you actually get credit for the work you do. Good work alone won’t suffice — making sure your work is heard and noticed will make all the difference.

Erica Dhawan is a globally recognized leadership expert, keynote speaker, and corporate consultant teaching companies specific strategies to unleash performance across teams, such as alignment, multi-generational engagement, & innovation. Subscribe to her updates at ericadhawan.com , Twitter and Facebook.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.

Bella Minds Brings Urban Tech To Rural America

Tech in rural America

Okay, let’s get real, y’all.

Tech and startups and software that eats the world is great. Awesome companies change the world (or at least make their founders and investors a lot of money) and create jobs. They also make life easier, better, and faster for people everywhere.

Except, when they don’t. Because, let’s be honest, most of the “problems” we’re solving in the tech world are first world, urban problems.

And, I’m not saying that’s a bad thing. We write about apps and car services and online shopping here at Nibletz because we love it as much as you do, and we believe that startups can innovate in a lot of great industries. But there’s a segment of the American population that is getting completely left behind in the startup race, and all it would take to fix it is a little education.

Jenn Shaw knows all about rural life in America. She’s lived for several years in New York City, doing the city life/big job thing, but she grew up in Alliance, Nebraska. As Jenn grew in her own career, and helped others grow in theirs, she realized that the women she had known growing up were leading vastly different lives from the one she knew.

Statistically, education in rural America can’t match that found in suburban and urban areas. Without real college or job prospects, most girls get married young and have families. The need to provide for their children means less money for their own education and fewer opportunities to advance in the world outside of their hometowns.

While plenty of people choose rural life, just as many are actually stuck there because they often don’t know what else is out there.

Armed with that knowledge, plus her background in building networks with NYTechWomen, Jenn created Bella Minds. Bella Minds is a network of hands-on education centers outside of traditional urban areas. The idea is to go into a city and hold a boot camp that will introduce a group of women to the tech world and the skills they’ll need to survive in it.

After the initial boot camp, the women will  stay connected with online instruction, mentors, and community. At the end of the program, the women will not only have an understanding of the tech world, they will also have the mentors and some of the skills they’ll need to navigate it.

Bella Minds specifically helps rural women, but Jenn sees her programs as a huge win for the tech industry as a whole.

“We need more women in tech,” she told me over the phone, “but we also need more people in tech.”

Bella Minds is wrapping up a crowdfunding campaign to help them support the inaugural class, which will kick off next year with a boot camp in–where else?–Alliance, Nebraska.

9 Strategies To Hit Your Crowdfunding Goal

QUESTION: WHAT’S YOUR #1 TIP FOR RAISING YOUR TARGET FUNDING AMOUNT USING CROWDSOURCING?

 Soft money funding

REWARD THE MEDIA

“With a compelling offer to your backers, anticipation is built, and a great story is created. You’ll attract more backers and give the media something interesting to cover.”

– Eric Corl | President + Co-Founder, Fundable.com

PROVIDE CROWD VALUE

“Kickstarter and Indiegogo have provided a huge platform for companies looking for pre-sales because they provide huge value for the person funding the project. If you can produce something that others want, then promise your funders early access to your product, and they’ll be thrilled to give as long as they get something of value in return.”

– Matt Wilson | Adventurer in Residence , Under30Experiences

HIGH QUALITY VIDEO

“Every time I hear of a successful crowdfunding project, it’s being promoted via a very detailed informational video. First and foremost, the video must introduce the entrepreneur, tell his/her story, and summarize the problem they are solving. The better the quality of the video, the more it will look like you care about your initiative — and that’s what people want to get behind.”

– Logan Lenz | Founder / President, Endagon

DON’T BANK ON IT!

“While crowdsourcing is an interesting idea that definitely works, the number of companies that are able to rely solely on crowdsourcing to obtain significant funds is still incredibly small. So, companies should not count on crowdsourcing as a primary source of funds, or spend too much time on it to the detriment of other funding strategies.”

STICK WITH SOCIAL MEDIA

“To effectively raise funds and reach your target goal, utilize social media for crowdfunding. There’s just no other way to reach such a massive audience of potential investors without a huge time or financial investment.”

TELL A COMPELLING STORY

“You can’t just show up and ask for money. Let potential investors get to know your business by telling your story, why you are raising this funding and what benefits will come from it.”

BE TRANSPARENT

“Lay it all out on the table and show your cards. Using video is a great way to show the face and brain behind the company they should be investing in. They should invest in you first then your idea.”

– Raul Pla | CEO and Founder, SimpleWifi and UseABoat

BUILD MOMENTUM BEFOREHAND

“With the proliferation of companies raising money with crowdsourcing, it’s becoming tougher to make a case that you have the product that folks should back. At a baseline you need a compelling story, but beyond that, people always want to back a winner. Build momentum by soliciting backers before you launch your campaign and have them donate early on, as an indication of quality!”

– Aaron Schwartz | Founder and CEO, Modify Watches

APPROACH EXISTING CUSTOMERS

“If you have an existing customer or membership base, it’s best to approach them first. They already have a vested interest in your company and should be well versed in your products/services, which eliminates a number of initial hurdles.”

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.