Kyle
App discovery is a beast. I remember two years ago at TechCrunch Disrupt in New York there were three app discovery startups. A few months later at TechCrunch Disrupt SF (2011) there were another three app discovery startups. The problem that all these startups are tackling is how to discover apps across multiple app stores and markets and finding apps in a somewhat logical way.
Louisville Kentucky startup Appszito is working on a search product that will allow smartphone users to easily find applications for iOS, Android and Windows Phone devices.
Appszito uses a proprietary relational algorithm that matches smarpthone users with the best and most cost effective app solutions for whatever it is they’re looking for.
When you enter a specific type of app or need, like CAD for instance, into the Appszito engine it combs the iTunes app store, Windows Market Place and multiple Android app stores to find the most relevant search results. Appszito provides pricing information, platform and a brief description of the application that’s met the search criteria. In true search fashion it serves up the most relevant matches first, but the list of apps can be plentiful.
Users are directly linked to the download site for each particular app.
Appszito is hoping to solve the pain of searching multiple places with less than stellar results for the smartphone user. They are also looking to provide a resource for app developers to drive downloads based on relevancy.
We got a chance to talk to Appszito co-founder Rahul Ahir about his startup and the Louisville startup scene. Check out the interview below.