Don’t Forget The Flowers An Interview With London Startup BelateMeNot

Have you ever forgotten a loved ones birthday? Are you one of those guys or gals that can’t even remember to send flowers. Well fear not, there is a London startup called BelateMeNot that will make sure you never forget the flowers again.

As you can imagine from the descriptive introduction or from the company’s name, BelateMeNot is a flower scheduled delivery service. It’s designed for people in a committed relationship or maybe someone who sends flowers to their family on scheduled days, to order the flowers one time for eternity and forget about it.

Lawrence Suss, a serial entrepreneur since high school, founded BelateMeNot to help men and women everywhere, who forget to send flowers. He likes to think of his startup as “relationship insurance”. No worries either, your loved one won’t receive a card that says “sent from BelateMeNot the scheduled delivery service” they’ll just think you remembered the flowers this time, and you’ll score major points.

We got a chance to talk to Suss about BelateMeNot and London’s thriving startup scene. Check out the interview below:

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