Kyle
Last month we brought you this story about BetaPunch, a startup in Baltimore Maryland that is a beta testing platform for other startups. They pride themselves on how easy it is for new startups to set up and recruit beta testers.
Typically a startup goes to friends and family for beta testing. This can be ineffective for several reasons. One of the reasons friends and family make bad beta testers is because they aren’t going to give you real honest feedback. Even if you have the dumbest idea in the world they’re going to tell you it’s great. That’s not good for testing your product.
The other problem with friends and family testing is that you’re going to run out of testers. Now there are some services out there that offer hundreds and hundreds of testers, but it may cost you hundreds and hundreds of dollars. That’s a lot of Ramen noodles you’re going to give up to get your Beta Test done.
LaunchRock is great for startups to start a mailing list, but most of the startups using LaunchRock never say when their beta test is going to happen, and when it does, the people who signed up have moved on to other things. I can’t tell you how many times I get an email back from a Launch Rock I signed up for months ago.
With BetaPunch though, it’s as easy as signing up. Installing their cool new widget and letting it rip.
We got a chance to talk with BetaPunch founder Ross Nochumowitz about BetaPunch, Baltimore’s startup scene, other startups he’s done, and being a bail bondsman during the day. The interview is below the break