Wedjinni a Bulgarian startup founded by Theodore Batzakas is hoping to become an internet head turner in the do it yourself wedding planning business. More and more wedding sites have gone the route of integrating wedding planning tools, however Batzakas says that Wedjinni is easier to use and at the same time more robust.
After getting married himself, Batzakas realized there was a huge hole in the market for something like Wedjinni, telling nibletz.com in an interview:
“We got married. And while doing it, we found that organizing this thing is not easy at all! So we thought that a great tool was needed in this business to help couples do that in a more enjoyable way, without messing with previous-era tools. We had the expertise, we had the idea, so we now have wedjinni.”
With tools available from theknot.com and Martha Stewart’s OmniMedia, is their really room for something like Wedjinni? Check out our interview with Batzakas below and let us know your thoughts in the comments.