Kyle
You know that crazy guy or gal in your group that will do just about anything? All you have to do is dare them? Well imagine if those dares could be done for pledges and the pledges were made for Charity? That’s the idea behind UK startup CharityKick.
Do you want to dare someone to bungee jump from a crazy place? Would you like to dare someone to eat 27 hot dogs in one sitting? Whatever the dare, you can raise money to entice someone to do it. But with CharityKick, the dare doesn’t actually have to take place.
For this to work you have to find someone daring, and you also have to find the dares. From there you can make a go out of fundraising by encouraging people to pledge money for the dares to be fulfilled. Take the hot dog guy for instance. Once someone accepts the challenge, you set up a pledge page and call on that persons friends, family members, co-workers, and heck, even complete strangers, to sponsor the dare. Once the dare is set, people can pledge funds for charity to egg the person on to do the dare.
Mat Wurm and Greg Fournier are the two crazy social entrepreneurs behind this big idea. They’re currently based in the UK but are establishing a presence in the United States as well. Of course everyone knows how crazy we Americans are.
We got a chance to talk with Fournier about Charity Kick. Check out our interview with him below.