Kyle
Interesting is the first word that comes to mind when checking out a new startup based in Wheeling West Virginia of all places. Reel Deal LLC was founded by Ramee Naja, Broderick Colaner and Phillip Mshelbawla, three students at Wheeling Jesuit University. These guys obviously aren’t afraid of a big idea. Rather than a straight up online social network, a new movie streaming site, they’re offering will come in the form of a set-top box for college students in the spring of 2013.
Reel Deal is combining a social network of college students, through their University while simultaneously offering over 1000 movies via the set-top box, that college students are known to love. The set-top box will offer ways for students to interact, important classroom and institution information and of course some entertainment content.
Reel Deal plans to offer their service in conjunction with the universities and colleges that sign up. After the partnership is formed the students enrolled at those colleges will be able to access the service through the set-top box that will be a one time $49.99 fee via their technology account.
“Our company is based off our own ideas of what we think would help improve higher education. We focus on giving kids an avenue in which they can receive all their academic and social information, while being rewarded for choosing Reel Deal,” Naja said in a statement.
Beyond the initial $49.99 (which barely covers the hardware) Reel Deal will make money through targeted advertising delivered directly to the set-top box.
We got a chance to talk with Naja about Reel Deal and what it’s like to launch a startup in Wheeling WV. While the Wheeling ecosystem is still in it’s infant stages, they are just 40 minutes away from Pittsburgh which is flourishing.
Check out the interview below:
