2 Kickstarter Projects Raise One Million Dollars Each On The Same Day

If you’re not familiar with Kickstarter, it’s a crowd sourced platform for seed investments of projects. It originally started as a launching pad for musicians who were trying to fund album and video projects.

An artist or band would make a kickstarter page for their next endeavor. Say the project would cost them $5000 for a limited cd run, art, photography and studio time. The artist or band would provide telethon type incentives for people and fans to pledge to donate money to the project.

For example my little brothers band with a decent sized local fan base used kick starter for an album project. They needed $4000. For a $10 pledge the donators (fans) would get a free copy of the cd delivered to their home once complete. For a $20 pledge they would autograph the CD. For a $100 pledge they would meet the fans backstage and so on and so forth. 50 fans pledged enough money to reach the $4000 goal. Once they reached the goal the funds were secured via credit card (that had been given when the donator pledged) and all the money was gathered and delivered to the band.

More after the break
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