Kyle
Scott Balster co-founder of Employtown
Innovation in the job and recruitment space seems to be a weekly occurrence. The neat thing about jobs related startups is that every one of them knows that something different needs to happen.
Monster.com, the leader in jobs sites has become stale. It’s also become a breeding ground for recruiters, head hunters and agencies. It’s hard these days to sort through real ads verses cattle calls for talent pools. Entrepreneurs are attacking this problem from all angles. Some are crowd-sourcing and using social media, some are putting job markets into silo’d verticals, while others are putting an entirely different spin.
Colorado startup Employtown is one of those startups that’s trying to do things totally different.
Husband and wife founders Scott and Andrea Balster have taken the job market and turned it around. Now instead of focusing on open slots, they are focusing on human capital. Employtown is about the people and not the job openings. Dare we say match.com for job seekers looking for employers?
In our interview with Scott he talks about how with their startup, those looking for jobs set up profiles, showcasing their style, creativity, skill sets, and resume items. The next thing they do is where Employtown separates themselves from other startups. Job applicants put what they’re looking for in terms of a job. They let employers know their criteria, are they looking for a 100% smoke free environment, are they looking for flexible hours, are they looking for a cafeteria and a weight room? Are they looking for more creativity in the work place? Whatever the applicant’s criteria for a new job is they can place it in their profile and employers can sift through profiles and find candidates that match.
Check out the rest of our interview with Scott below.