Kyle
Des Moines Iowa startup Tikly wants to solve ticket shock. The startups 22 year old founder Emma Peterson experienced ticket shock first hand while touring for roughly a year with Iowa’s favorite American folk band, The Nadas. What she found while touring with them is that venues and artists feel ripped off and taken advantage of by the outrageous fees associated with the mainstream ticketing services (LiveNation/TicketMaster). So rather than trying to design some new platform to game the TicketMaster system Peterson set out to create a whole new ticketing system.
Tikly is that system. Peterson tells us in the interview below, that her fee structure is centered around easy to understand, low-cost, flat rate fees. This is obviously something that artists, venues and fans will love.
We’ve seen a lot of ticketing apps proposed, like one being accelerated at the Brandery in Cincinnati. That team is hoping to provide a platform for small group ticket sales to sporting events. Another ticketing platform Tikk.it, was presented last week in Chattanooga at the GigTank demo day. They hope to take on Ticketmaster as well.
With a mission that rivals Eddie Veder’s campaign against TicketMaster in the 1990’s, Peterson is hoping that independent artists, and smaller venues will embrace Tikly and help her build scale for her ticketing startup. We think that by going to artists and small venues directly, rather than trying to rock the sports industry or game the concert market, Peterson has a more realistic plan for success.
Check out our interview with this young, innovative female entrepreneur from middle America below.