Startup Founder Spotlight: Alex Schiff, FetchNotes

Alex Schiff, FetchNotes, Startup Spotlight, Founder Spotlight, Guest Post, YECAlex Schiff is the founder and chief executive officer of Fetchnotes, which makes productivity as simple as a tweet. Prior to Fetchnotes, Alex was the vice president of Benzinga and a student at the University of Michigan’s Ross School of Business. Follow him @alexschiff.

Who is your hero?

Aaron Patzer is one of the entrepreneurs I look up to most.

What’s the single best piece of business advice that helped shape who you are as an entrepreneur today, and why?

Optimize for speed, not cost. Your entire organization should be structured around how you can accelerate progress and learning. That $20 a month here or $50 there is NOT going to mean anything in the grand scheme of things, but if it frees up a few hours of your life, then it’s worth it.

What’s the biggest mistake you ever made in your business, and what did you learn from it that others can learn from too?

Not focusing on one thing. At one point, I was working on three startups, working for another, and still in school full-time. They all suffered from my lack of attention. I learned that when you’re a founder you need to be thinking not “What do I need to do today?” but “What can I be doing to advance my business forward?”

The former has a finite amount of work; the latter is limitless.

What do you do during the first hour of your business day and why?

I take care of all the little things. Respond to email, complete quick tasks, etc. I actually purposefully put off anything that will take more than 30 minutes until after lunch because then I know I have the longest period of uninterrupted activity.

What’s your best financial or cash-flow related tip for entrepreneurs just getting started?

You can make money in weird ways. We offered to sing karaoke to any of our users who donated money.

Quick: What’s ONE thing you recommend ALL aspiring or current entrepreneurs do right now to take their biz to the next level?

The best part about being an entrepreneur is that you get to choose who you work with — don’t take that for granted!

What’s your definition of success? How will you know when you’ve finally “succeeded” in your business?

Honestly, I have no idea. There will always be a new mountain to climb.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.

Check out Alex’s guest post, Here’s A Better Way To Ask For An Email Introduction.

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Startups Here’s A Better Way To Ask For An Email Introduction

Alex Schiff, Fetch Notes,Startup Tips,Guest Post,YECI ask for and receive a lot of requests for introductions. Whether it’s someone at a company looking for a partnership or job, an investor, a journalist, or someone else, it’s an integral part of pretty much any profession. At the same time, such requests often arise in the least efficient way possible for the middleman: in person, in the middle of another email exchange talking about the other party, or simply with no details at all.

Once I got involved in the startup scene with Fetchnotes, I found that the startup crowd has email introductions down to an exact science. I’m sure similar rules apply outside our bubble, but inside it there are a very specific set of expectations, and it was a bit cryptic and counterintuitive to pick up at first. But hopefully this helps you maximize the success of your introduction requests.

First of all, no matter where the request for an intro arises, always send a separate request email. That way, the receiving party can act on it directly (since most intros are over email). You’re asking someone to spend their social capital on you, so your number one goal is make it as easy as possible. Here’s how:

Hey Alex,

Hope all is well! I saw you’re connected to Mark Zuckerberg (contact) on LinkedIn. I was hoping to connect with him about a partnership (reason), the details of which are below. Do you know him well enough to make an intro (gives middle-man a way out in case they don’t know each other well)?

StartupWithFriends is an awesome new app that lets you start a company with your friends, right on Facebook (what you do). We have 150K+ active users, and on average they’re starting 1,000 companies per day (credibility + traction). We’ve been integrating with OpenGraph already (shows you’ve done work already, otherwise they often point you to their API page) but we think that we can make it a huge revenue driver for them if we get access to some of the data not available in their APIs, specifically the number of times a user looks at the profiles of their ex-girlfriends (basic benefits + needs outlined).

Let me know if you can make the connection. If not, no worries, I can reach out cold (shows them you have confidence that this is going to happen one way or another).

Thanks!
Networker McAwesome

When I receive an email like this, I forward it to my contact and ask, “Hey, these guys were looking to connect. Can I make an intro?” If he says yes, I make the connection. If not, I say I tried but he doesn’t want to talk. Unless you know someone really well (or know they are looking for such opportunities), you want to give them a chance to say no. Otherwise, they’ll feel obligated to take it and have bad feelings toward the person from Day 1. Not only is it just good etiquette to give them a choice, but it prevents the value of your introduction from being diluted too.

Is it contrived? Obviously. Does the other party realize its contrived? Usually. And yet I write every email intro request in this exact format because it does three really, really important things:

  • Makes it easy for the middleman to make the intro (just hit forward and type a sentence)
  • Gives the person you’re trying to get connected with a basic overview (so they feel more comfortable taking a meeting)
  • Limits the amount of aggregate back-and-forth.

That makes the intro more likely to happen, the person you’re trying to meet more likely to take the meeting, and most of all, makes the most efficient use of everyone’s time.

Happy connecting!

This post originally appeared on the author’s blog.

Alex Schiff is the founder and chief executive officer of Fetchnotes, which makes productivity as simple as a tweet. Prior to Fetchnotes, Alex was the vice president of Benzinga and a student at the University of Michigan’s Ross School of Business.

The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses via live video chats, an expert content library and email lessons.

Check out our interview with FetchNotes here at nibletz.com The Voice Of Startups Everywhere Else

We Caught Up With Fetchnotes At SXSW INTERVIEW

Fetchnotes,Michigan starutp,Boston Startup,Techstars,SXSW,SXSWiLast April we first started reporting on Ann Arbor Michigan startup Fetchnotes. This startup was born out of the University of Michigan which is where Co-Founders Alex Schiff and Chase Lee met.

While they are tons of note taking apps available, Fetchnotes secret sauce is that the app is based on how the user takes notes rather than having the app dictate how notes will be taken.

Fetchnotes allows the user to organize their notes by hashtag. The user can use any hashtag methodology they want and they can categorize notes with multiple hashtags. For instance Schiff explained that if he wanted to write a note on me he could code it email, nibletz, SXSW and I would be on his list of people he met at SXSW, he would know I’m from nibletz and that he should email me.

Fetchnotes is no longer a Michigan based startup. They relocated to Cambridge Massachusetts after going through the last session at TechStars Boston.

We got the lowdown on what’s new and exciting with Fetchnotes from Schiff. Check out the video interview below.

Find out more about Fetchnotes here.

More startup coverage at SXSW can be found here

Michigan Startup: FetchNotes Brings StickyNotes To Your Mobile Phone

Ann Arbor Michigan based FetchNotes is a new note taking mobile app. However they aren’t looking to challenge the likes of Evernote or Catchnotes. Co-Founder Alex Schiff says that they are looking to bring sticky notes to the mobile phone. Think more along the lines of three to four word notes not three to four page notes.

“We see ourselves as competing more with a phone’s native notepad than Evernote,” Schiff explained to Xconomy. “The problem with most of the note-taking software is that it focuses on long-form note taking. Ours is geared toward three-to-four-word notes, not three-to-four-page notes.”

Schiff and co-founder Chase Lee met at a entrepreneurship practicum at the University of Michigan. Their first idea was for an ideas marketplace startup. Schiff says he quickly learned that his idea “really sucked” and then he and Lee started looking at how people capture notes and to do items.

Fetchnotes has a variety of ways to jot down your note. Users can text, call and email notes on the fly from their mobile phone and then quickly recall them from the mobile app. Schiff admits to texting his own ideas to himself and then later putting them in a word doc.

“One day, my Blackberry’s notepad erased a year’s worth of ideas. I was very distraught.” Schiff said

Like Evernote and Catch Notes you can tag your notes and keep them organized using a hashtag system. With Fetchnotes emphasis on short notes the hashtag would be much more effective than it is on Evernote.  The different ways to input a note definitely set Fetchnotes apart from the rest of the pack.

Fetchnotes is currently bootstrapped and working on a seed round at the moment. They do have a staff of 9 right now and Schiff and Lee are still enrolled as Juniors at the University of Michigan. They’re hoping that Fetchnotes will be the goto  app for short notes.

source: Xconomy