DC Start Up Venga Pivots To Add More Of The Restaurant In Their Restaurant App Business

Venga is a Washington DC start up that is part of The Fort accelerator based in the nation’s capital. When they came onto the scene they wanted to offer an app that was a little more upscale than Urban Spoon or Open Table. They were able to get their product launched and actually launched it simultaneously across iPhone, Android and Blackberry at the same time.

Restaurant apps have many avenues they can use to get off the ground. Although most avenues are very time consuming, the easiest way to a restaurant app is to draw from a location based API, crowd source reviews and voila. Well apparently that strategy didn’t set well with Sam von Pollaro or Winston Lord, the company’s founders. They actually went out to restaurants and got feedback for their app, what a novel idea.

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