Want to get things done the old fashioned way? You pay somebody to do them. Want good results? Pay for them. Got bad results? Make them pay. These basic principles are what guides Boston startup TaskUp to be the first web and mobile based task list startup with cash incentives.
TaskUp co-founders Divesh Gidwani and Andrei Oprisan use two basic ideas to fuel their startup:
1. monetary rewards the customers upon timely task completion and
2. penalties when tasks become ‘overdue’.
It doesn’t get much simpler than that folks. Incentivize the task list with money. Gidwani and Oprisan are no strangers to this task space. They realize there are a good 250 other startups toying around in the same space. On their blog Gidwani says “Motivating people to get shit done with cash rewards just might do the trick.”
We got a chance to talk with Gidwani. Check out the interview below.