One of the most frustrating things for some web publishers is exactly how they’re going to get their sites onto mobile devices. Some choose to go with a native mobile app, meaning that a mobile app is created for each smartphone platform from scratch for the site. Others choose to use WordPress plugins or other competing platforms. We’re fortunate that our site scales to mobile nicely.
Seattle startup WompMobile is hoping to make the process much easier for their web publishing clients. WompMobile uses their own proprietary design engine to scale a desktop website to mobile maintaining the integrity of the desktop design. They promise to make “going mobile easy”.
While their process takes just under ten days, once the WompMobile team has run your website through their engine, every update the publisher makes to their website is instantly updated on the mobile version.
Madison Miner the company’s founder, says that their secret sauce is in their conversion engine. Things like fonts, styles, and branding remain consistent from web to mobile and the publisher doesn’t need to sacrifice their web presence by using a generic mobile format.
We got a chance to talk to Miner about WompMobile and the Seattle startup scene in the interview below.