Startup Weekend Memphis: CoachSpeak (Friday Pitch Video)

Startup Weekend Memphis produced some great ideas. Sunday we’ll get to see how they did with the important part, execution.

One of those ideas is a new startup called CoachSpeak.  Coach Speak is a new professional social network aimed specifically at higher level coaches, for example college football coaches.  Now that most everyone has a social media account on one of the mainstream social networks like Facebook,Twitter, Google+ or LinkedIn, it’s time to branch back out with niche networks.

Yesterday we brought you the story about Florida startup PitchShark which is a social network specifically for those producing independent films.

CoachSpeak will link coaches together in new ways.

Here’s how the concept was explained and why it makes sense.  Let’s say we’re back in December of 2008 and Auburn University has just released Tommy Tuberville. Once they announced Gene Chizik he needed to get moving, he needed to get to Auburn and immediately work on building his staff up.

Now lets say Chizik has a LinkedIn page. Now, after the announcement that he’s headed to Auburn, he is going to be flooded with people who even on LnkedIn’s professional network, are only linking in because he’s the coach at Auburn. He has a lot of people to wade through in order to get straight to other coaches like an offensive line coach, defensive line coach or special teams coach.

If Chizik was part of a closed, professional social network of coaches he could easily access the coaches he knew or had met personally and even coaches that he didn’t know.  A niche social network in this case is abetter alternative.

Over the past few weeks I find myself in more and more conversations about niche social networks. Are they over-saturating the social landscape or are they needed?

If you look at professional social networks like CoachSpeak or PitchShark, while they are online and social they are more like professional organizations.  So there is a clear advantage to something like CoachSpeak.

Check out the pitch video below.

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