500Startups Backs Bangalore Startup ZipDial

20121224-124835.jpgDave McClure and his 500startups continue their jaunt across the globe. Just last week we reported that McClure had made his first investment in a German startup. Today we’ve found out that 500startups has backed a company out of Bangalore India called ZipDial.

500startups is no stranger to Indian startups. In fact, an Indian email newsletter startup called TradeBriefs is in the current cohort based 500startups accelerator program, happening right now in Mountain View.

ZipDial founded by Sanjay Swamy, Amiya Pathak and Valerie Rozycki is a mobile marketing engagement platform that works based on a missed call. A call is initiated and then disconnects after one ring and then sends a text message.

“We’ve been impressed at how effective ZipDial has been for us, usually 2-5 times more effective than Facebook or just SMS. We see its value for brand and SME advertiser clients and are excited to see it grow globally,” Satyan Gajwani, CEO, Times Internet (who participated in the funding round along with 500Startups) told SiliconIndia

“500 Startups has proven repeatedly to add value with its global network of mentors helping their portfolio companies grow. Working with the fund is strategic for ZipDial as we invest in our international expansion into other emerging markets,” says Valerie R. Wagoner, CEO and Founder of ZipDial, as reported by Silicon India

ZipDial is on the web here.

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