Unless you’ve been living under the Christmas and holiday rock, you’ve undoubtedly heard about the “controversial” mobile app startup, SnapChat and the ensuing controversy surrounding Facebook copying the technology as “Poke”.
SnapChat is a mobile texting app that allows multimedia texting. What makes it particularly intriguing is the fact that messages sent with SnapChat can self destruct. Make no bones about it or call it anything less than it is, it is the “sexting” app and its burning up the charts. SnapChat quickly found its place in the top 3 apps in the iTunes App Store where it’s been living for weeks.
Teenagers are using it in droves for sexting, to talk freely about others and for anything else they don’t want accidentally left on their phones.
Facebook was quickly called out, when after seeing the runaway success SnapChat was having, copying the technology completely and releasing it as a mobile app called “Poke”. Poke quickly rose to the top of the charts as well but when people realized how Zuckerberg’s mobile engineers blatantly ripped off SnapChat, Poke began falling as quickly as it rose to the top.
Before SnapChat though there was another app designed to do the exact same thing. We first reported on Toronto startup Quimby back in April when we interviewed the apps founder Heather Burns.
Burns had teamed up with our good friends at Toronto mobile development giant Bnotions. The premise for her app was the same thing, self destructing messages.
Burns tried to take the high road though, she suggested adults may use it for when they are away from each other for long times and long distances. Another use case for Quimby was highly sensitive messages between employers and colleagues. Either way Quimby is just as much for sexting as SnapChat is.
SnapChat also went on the defensive at first but of course any press but your obituary is good press right?
See out interview wit Quimby here