Have You Made These Marketing Mistakes?

We all make mistakes, but in marketing, it can be the difference between winning over a large group of customers and failing to make any sort of impression. It may mean that your startup never find a footing on the market and drops out of the running within the first year. If you want the solution, you just need to be aware of some of the most common errors and then dodge them completely.

Simplifying SEO

Simplifying SEO is a rookie mistake, but it’s one that is quite common on the market. If you do this, you are likely to earn yourself a Google penalty at worst and very little results at best. You won’t get very far using keywords and links as your only form of marketing. SEO has expanded a lot since those days of simplistic marketing. Instead, you need to think about social media, content production and even re-marketing.

Forgetting To Target

Anything that you release related to content and marketing should be targeted. What this means is that you need to know the type of individual who is going to be most interested in your content or products. If you have this information, you should easily be able to get large sales numbers straight out the gate.

Forgetting Images And Video

Remember, one of the worst things you can do with your content is making is a blank wall of text. This will make it look terribly bland and can be boring for readers or users online. As such, you do need to fit images and videos in, selecting them carefully. You may also want to think about optimizing any images you use. The infographic that follows has more information on this.

By Digitalico Agency