New York Startup: SinglePlatform Acquired By Constant Contact For $100M

Another New York startup has just had a really big exit. This time it was, web and mobile advertising specialists SinglePlatform. As the name implies, SinglePlatform is one centralized robust advertising platform that allows advertisers to update their advertising in one centralized location.

Our friends at tech.li report that SinglePlatform estimates their reach to be 200 million people every month. SinglePlatform allows the management of advertising space both big and small.

“SinglePlatform lets small businesses quickly distribute rich content so that consumers can find it at the very moment they are looking to make a purchase decision,” Constant Contact said in a press release. “The SinglePlatform offering complements the current Constant Contact suite of online engagement marketing tools by helping small businesses reach and engage their next customer even earlier in the customer lifecycle.”

Forbes reports that the deal was structured as $65 million in cash, $5 million in cash and equity for retention purposes, and up to $30 million based on performance over the next two years, for a total of $100 million.

The company expects the deal to contribute $10 million in 2013 and adds that it should be accretive in late 2013 to early 2014.

Linkage:

More on Constant Contact Here

More on SinglePlatform Here

Source: Tech.Li & Forbes

Nibletz is on the road again, details and support page here

Furniture Deals Site Deal Decor Raising $1.2 Million Funding Round

Craig Sakuma and Gregory Lok’s Dealdecor.com is a new web based start up bringing daily deals to those looking for furniture. In fact TNW’s Robin Wauter’s called Dealdecor.com “Groupon For Furniture”.

The San Francisco based startup is looking to secure $1.2 million in funding and according to a filing at the SEC they’ve already scored a cool million of that.

Dealdecor is hoping to become the go-to site for daily deals on furniture, garden products, home furnishings and other related merchandise. They are doing this by offering up to 70% off retail prices.

Both of the founders have a solid background in the home furnishings and home improvement industry. Both Sakuma and Lok had high ranking positions at the nation’s largest home improvement chain Home Depot.   The service is only available in the bay area but with this new funding we are confident it will open up to more of the country.

Dealdecor has several direct fulfillment deals with Asian and other overseas manufacturers. If you’re looking to save money through Dealdecor though it’s going to cost you one thing, time. Their website suggests a 4 week turnaround on most purchases including the overseas freight.

Check it out at: dealdecor.com

source: TNW