NY Startup: MOWA Launching Today, We Find Out What It Is In This Interview

A new startup in New York City is launching today. The startup called MOWA tells Nibletz.com that they are producing the ultimate social game to win unique and exclusive prizes. Sure the social gaming space is a bit crowded but with a unique name and a unique plan we’re hoping MOWA has a successful launch.

Now just as a quick note this isn’t the full launch but it’s a start. We got a chance to interview MOWA on this momentous day for them. Here’s that interview:

What is Mowa?
MOWA is the ultimate social game to win unique and exclusive products.
MOWA is mobile social game with challenging daily missions about fashion, beauty, food, sports and events. It is played by sharing pictures that respond to the challenge of the daily mission. The most voted picture of the day wins coveted prizes sponsored by trendy and high-end brands.
“So, you wake up in the morning and before anything else you grab your phone, just like most of us do. You read MOWA’s mission of the day which might read something like: Who doesn’t love a lazy Sunday? We sure love kicking back and making the most out of the day off. Show us your lazy Sunday pajama and we just might hook you up with some PJs that are even more comfortable.‘ And the mission will show you what is the final prize. After that you snap a picture of your lazy Sunday PJs, and post it up on MOWA. You can promote your pic as much as you want, because in the end it’s all about other people voting for your picture. The picture that receives the most votes wins.”
Who are the founders and what are their backgrounds?
The founder of MOWA is Matteo Franceschetti. He’s an Italian serial entrepreneur, passionate about conceiving and developing business opportunities and always focused on what’s next.
He’s most recent venture, before entering the tech industry, was GIR, an international group operating in the renewable energy industry with a main focus on solar energy.
Matteo’s passion for business and start-ups has motivated him to keep developing projects and mentoring young talents, which is a key element for him when putting teams together.
(you can read more information about Matteo on his site:www.matteofranceschetti.com
 More after the break
Read More…