StartCo & FedEx Institute Of Technology Bringing NewMe To Memphis, Discount Codes Available

NewMe Accelerator, Memphis, Startco,FedEx Institute Of TechnologyThe NewMe accelerator program is a critically acclaimed accelerator in San Francisco that specifically targets women and minority startups and founders. They launched their Silicon Valley program in June of 2011, and recently announced an abbreviated “pop up” accelerator tour, coming to cities across the country.

The NewMe pop accelerator will make it’s way to Memphis June 28-30 and be housed at the FedEx Institue of Technology, on the campus of the University of Memphis.

The three-night event June 28-30 features one-on-one coaching from NewME experts, a two-part workshop titled “The Art of the Pitch” that will provide the secrets to a perfect pitch and standing out among other founders. The weekend culminates with “Demo Day,” a night where startups will network with key players in Memphis’ tech scene, special guests from Silicon Valley, and ultimately pitch their idea to a panel of judges that consists of local and Silicon Valley investors.

They’ve already held the pop up program in Miami and Washington DC. In fact, Zoobean, the Washington DC pop up winner, has closed a $500,000 seed round led by Mitch Kapor.

In addition to Memphis Tennessee, the NewMe Popup accelerator will also be held in Detroit, Chicago, Atlanta, Durham, Austin, New York, Kansas City, Los Angeles and Oakland.

Participants in the NewMe popup accelerator in Memphis, or on any other city stop will get one-on-one coaching from Silicon Valley business leaders, hands on workshops, and the opportunity to pitch their idea to local and Valley-based investors with the chance to win $45,000 worth of prizes from our sponsors and the opportunity to participate in the NewME Accelerator in San Francisco.

“We’re excited about NewME’s mission and the important work they are doing to accelerate entrepreneurs across the country. Our mission with Google for Entrepreneurs is to grow entrepreneurial communities and equip them with the resources and technology they need to tackle big ideas and build amazing companies,” said Mary Grove, Director of Global Entrepreneurship Outreach at Google one of the key sponsors for the NewMe Accelerator. “We’re truly excited to be teaming up with NewME to bring this series to Memphis and can’t wait to see the big ideas that come from the teams here.”

Start Co. is eager to welcome NewME to Memphis. “We’re excited that Memphis was  selected for this exclusive opportunity,” said co-president and CEO Eric Mathews. “It’s a privilege to participate as their local community partner.”

Find out more and register here for the NewMe popup accelerator in Memphis.

Use discount code MEMPHISEDU for huge discount

Are you working on your pitch deck? Check out this Pop!


Launch Your City Takes A Dose Of Their Own Medicine, Unveils Startco

startcologoEric Mathews, Founder and co-President of Memphis-based Launch Your City, is no stranger to entrepreneurship. His family owns a very successful steel door business based in Little Rock, Arkansas. But rather than falling into the security of the family-run business, Mathews,a chemistry student at the time, wanted to be his own entrepreneur. Better than that, he saw, through entrepreneurship, ways to give back to the community, becoming a “social entrepreneur” of sorts before it was the cool hipster thing to do.

In his early 20’s, Mathews became the assistant director at the Fedex Institute of Technology, an academic and tech initiative at the University of Memphis.That wasn’t enough, though. Mathews wanted to help launch companies and startups in Memphis without a tie in to the University. He wanted anyone with a good idea to be able to benefit from an entrepreneurship program. So in 2006 he took the plunge and started the organization that became Launch Your City.

“Iteration trumps perfection,” an “Eric-ism” oft-repeated in Memphis’ startup circles, is a motto that Mathews practices as well as preaches. Launch Your City has seen a slew of iteration over the past 7 years and continues to evolve today.

While choosing a name that would easily transition to startup communities and ecosystems in any city, Mathews honed it in to Memphis by officially launching LaunchMemphis, a division of LaunchYour City, in 2008.

Over the next few years, Andre Fowlkes grew tired of the investment banking and private equity landscape on both coasts and started looking for opportunities to return home. In late 2010 the native Memphian and son of Federal Court Judge John Fowlkes gave up the private equity and investment career and the salary that went with it. After meeting Mathews he realized that Launch Your City is where he wanted to be.

andre1Those who know them know that Mathews is very analytical, quiet, and a little introverted. Fowlkes on the other hand is very outgoing, a relationship builder and connector. With his outgoing personality and business acumen, Fowlkes was the perfect complement for Mathews. In 2011 they became co-presidents of the organization that now oversees Launch Memphis, Seed Hatchery, Upstart, Memphis Venture Mentors, and Wolf River Angels.

With their plates filling up fast and so many different names to keep track of, Fowlkes and Mathews went to work with local agency and huge startup supporter archer>malmo* on re-branding. What began as a project to subtly adjust their branding and message came together as a whole new brand that’s more reflective of the future for the organization.

Today, as Fowlkes kicked off the Seed Hatchery 2013 Investor Day, they revealed the new branding for the organization as Start Co.

The new name and branding fit the overall goals much better, putting everything together in one easy to remember and understand brand. The three lines of effort for the organization remain in tact.

–Educating talented founders
–Accelerating their businesses
–Building the ecosystem of support resources around the entrepreneurs
With the new Start Co branding, their vertical efforts that support accelerators, mentors, raising capital, and supporting the startup community will be better served.
During the transition you can find out more at

*disclosure, archer>malmo holds an equity interest in Nibletz through their a>m ventures arm.