DC Startup: Stitchtagram; Design Your Own Instagram Pillows

Earlier this month we reported on Social Print Studio’s latest venture, printstagr.am. Social Print Studio, a San Francisco company, lets you print your Instagr.am pics on just about anything printable. Today we’re reporting on a DC area startup that actually lets you print your Instagr.am pictures on pillows.

This story comes to us by way of our good friends at Inthecapital.com (check that site out). Stitchtagram was started by the brother and sister team, Doug and Rachel Pfeffer. Of course with Instagram’s rising popularity, their new Android app and their $1 billion dollar purchase by Facebook, everyone is looking to get a cut of the pie.  Stitchtagram is probably one of the most innovative ideas to come as a result of the photo sharing phenomenon.

Doug Pfeffer told Inthecapital.com that the idea came about because he and his sister love taking digital things and making them physical. Doug has a background in digital advertising. His sister, Rachel, has a background in selling jewelry online. They wanted to find something to do together. After tinkering with an Instagram slide show screen saver they decided on pillows. They began selling pillows in November of 2011 and the rest has been history.

More after the break



They outsource the fabric printing to a company that produces the Instagram pillow art in yards at a time. The rest of the pillows are hand sewn and stuffed by Rachel and her friends.  They sell pillows all over the U.S. and they’re starting to see interest from Canada, Australia and East Asia.

There are two options for the 15″ pillows. You can opt to have a pattern of 25 of your favorite Instagram images or use 4 bigger versions of your Instagram pictures. Because the pillows are home made and soft and fluffy with a linen cotton blend they regularly retail for $94.50 however right now they have them on special for just $64.

According to Doug he’s already noticed a wave of the stitchtagram pillows actually showing up on Instagram.  Right now the pillows are making great gifts between husbands and wives, boy friends and girlfriends and family members.

Are good friend Carl Pierre had a nice interview with Doug Pfeffer you can continue reading here.

Linkage:

Turn your Instagram images into a beautiful decorator pillow here at stitchtagram

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