Kyle
Boulder Colorado startup Mile High Organics has announced that they’ve closed a seven million figure seed round. The exact number wasn’t reported. However, there are some big names in the round including Dave McClure’s 500 startups and TA Venture of Kiev Ukraine. Mile High Organics will use th money to expand it’s high quality, cost-competitive grocery deliver service with new products and services.
We recently featured Mile High Organics in one of our stories about trending angel.co startups from “everywhere else”.
“The key difference between Mile High Organics and other grocer services is that we emphasize quality of product and service while being price competitive,” said Mile High Organics CEO Michael Joseph. “Part of the reason we are able to do this is by distributing to Colorado’s entire Front Range through one distribution center — as opposed to dozens of stores.”
While grocery delivery services are hardly new, Mile High Organics is more like Whole Foods or Trader Joe’s delivery, or even perhaps your neighborhood grocery co-op delivery rather than a huge supermarket. Online grocery services have been experiencing a huge surge. A recent Nielsen survey showed that consumers spent $12 billion in online grocery services since 2010. That figure is expected to more than double to $25 billion by 2014. In 2011 the online grocery service industry as a whole did $35 billion in sales
Despite a weak economy, Mile High Organics has seen tremendous growth since its launch in June 2010. The company employs 40 people and is currently hiring several more positions. It allows its customers to incorporate fresh, organic food into their diet for their best health and best life. In just less than two years, the company has achieved recurring orders by delighting thousands of members. Mile High Organics recently became the first U.S. Department of Agriculture certified organic online retailer, solidifying their industry leadership and consumer trust.
“We see Mile High Organics emerging as an important player in the online grocery industry,” said David McClure, founding partner of 500 Startups. “They are disrupting the $600 billion grocery industry in the United States.”
“Mile High Organics is an innovative player serving the largest consumer market in the United States, focusing on local organic food products and minimization of environmental impact,” said Viktoriya Tigipko, managing director of TA Venture. “The company is developing a truly disruptive e-grocery model to compete for the burgeoning natural and organic grocery market. We are very excited about our investment in Mile High Organics and are confident that the company is uniquely positioned and capable of becoming a leading player in the U.S. organic grocery delivery market and expanding its business to other countries.”
Mile High Organics now offers more than 600 grocery products, with an emphasis on providing as much local, seasonal organic produce and groceries as possible. It is the only Colorado retailer that supplies completely non-genetically modified foods, free from synthetic pesticides and chemical inputs.
Linkage:
Find out more about Mile High Organics Here
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