Justin Gutwein is a film maker and startup junkie who has combined his love of entrepreneurship and startups with his love of filmmaking with a little help from the most recent graduating class at Fortify.vc.
Gutwein has taken to Kickstarter to fund the post production and finishing costs of the Startupland documentary series. Startupland chronicles the lives of LegCyte, RidePost, SnobSwap, TrendPro, and TripTribe, who were all part of the spring cohort at Washington, DC’s “The Fort” accelerator, led by Jonathon Perrelli.
There have been a few spins on a “startup series.” Techstars did a series with Bloomberg that was great for entrepreneurs, but it looked more at the program and the program’s founders. Then there was that Randi Zuckerberg mess that didn’t really relate to any startup founders. What makes Startupland different, and necessary, is all the raw footage that Gutwein shot. None of it was scripted or orchestrated, aside from editing each episode for time, and to capture the story. It’s a real look at what an accelerator is like.
“JP [Jonathon Perelli] didn’t even want to be in the movie. He let me have full access to the startups and the program, but Startupland is about the startups and the stories are told by the startups themselves,” Gutwein told us in a phone interview.
Gutwein has a goal to have the post production done by the fall, just in time for–oh wait you’ll have to find out about that later this month! To get there he’s looking to raise $75,000 on Kickstarter. At the time this article was written, Gutwein had already had $25,000 pledged.
Startupland is going to be good for anyone involved in startups. For the beginner it will provide a good look into what it really takes to get into an accelerator program. For a startup in acceleration to seed or series A, it will show that every startup goes through similar issues. For the hardened veteran it will be both entertaining and educational.
Check out the rest of our interview with Gutwein below:
What is your startup called?
What does your company do?
Startupland is a documentary series that weaves together the stories of five early stage companies in an accelerator together with interviews and advice from seasoned, veteran entrepreneurs.
Who are the founders, and what are their backgrounds
Justin Gutwein is the Producer / Director. He is the founder of ShineOn Storytelling and has produced numerous documentary projects including The Entrepreneurial Spirt and the video content for Creating Innovators.
Where are you based?
What’s the startup scene like where you are based?
It’s energized, growing and supportive…you’ll have to watch to find out the rest!
What problem are you hoping to solve by releasing Startup Land?
The vision is to inspire and educate entrepreneurs globally on the ins and outs, ups and downs, successes and failures of starting and building a company and provide an accelerator-like experience to those who may not have access to an accelerator.
With new accelerators sprouting up all over the world, it seemed the right time to capture what happens at an experienced one to teach those that may not have access.
How much have you completed already?
Five companies have been documented going through an entire accelerator course. Hundreds of hours of footage have been shot. The storylines that will be the backbone of the series are being developed and fleshed out.
What are your next steps?
We are in the final stages of confirming some legends of tech and venture capital to be interviewed for the series. We are also working on developing graphics and animations to help breakdown some of the more complicated topics, like the ins and outs of cap tables, the many methods for leveraging stock as a currency and sourcing tech talent.
Where can people find out more?