A Travel Startup For The Young Sexy & Broke NY Startup: Off Track Planet

Off Track Planet, Freddie Pikovsky, Dumbo Startup Labs, New York Startup,Cincinnati Startup,Startups, Startup,Startup pitch videoBrooklyn based entrepreneur Freddie Pikovsky is no stranger to startups. Pikovsky is the founder of Brooklyn’s Dumbo Startup Labs, a hot spot for entrepreneurial and startup activity in Brooklyn. In fact our good friends at Justdecide.com work out of Dumbo Startup Labs.

In a true testament to the power of The Brandery startup accelerator in Cincinnati, Pikovsky, who could have easily gotten his latest startup into any incubator or accelerator in the New York region, applied to, and got accepted at, The Brandery. It was The Brandery’s focus on marketing and branding that Pikovsky was hoping would help shape Off Track Planet. It’s apparent that his decision to take a 3 months sabbatical from Dumbo Startup Labs and head to Cincinnati paid off.

Off Track Planet, in it’s 1.0 form, had already attracted the attention of young, broke, millennials who loved to travel. Pikovsky knows this market well. In fact he worked alongside Diego Saez Gil, founder of inbed.me which for politically correct reasons became wehostels. Pikovsky ventured out on his own with Off Track Planet to target a different segment of the $108 billion dollar a year travel industry.

Off Track Planet targets the millennial generation by offering great content on the best places to travel to, affordable things to do, even great swag and gadget ideas for the millennial traveler.

“In order to change the world, we must see the world first. The new Off Track Planet makes it easier to explore, plan, share, and experience the world in a way that makes sense to our generation.” Pikovsky said in a statement.

In addition to a relaunch of the Off Track Planet online offering, Pikovsky has added a traditional print magazine and has also written a book that will be available at Urban Outfitters. The attraction to the millennial traveler is definitely there. In his introduction of Off Track Planet at the Brandery Demo Day, OTP Mentor and DFJ Mercury Managing Director, Blair Garrou said:

“Off Track Planet is not for the 80 million baby boomers but for the 80 million millennials.”

Check out Pikovsky’s pitch video below from The Brandery’s Demo Day:

Linkage:

Find Off Track Planet here

Brandery here

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