Kyle
This story originally appeared on our content partner site StarTropica.com
“We didn’t set out to do a Startup we’re doing a Business”, Ulises Orozco, co-founder ofCloudShopper, a free shopping comparison add-on already popular in the market place told me when our conversation turned a little too much into startup blabber as if wanting to draw the line between the social and fashionable side of “having a startup” and the simple execution of a business plan.
Simple it is, and also lean. So lean it only appears in your browser at the exact time that you need it, nothing more nothing less. Unlike most existing browser add-ons CloudShopper is invisible and it only pops up when you search for a specific product in a shopping portal offering you price comparisons of the exact same item in other websites, so that you can choose the lower one. One click and you are off to see it, and very probably buy it.
It’s sleek, non-intrusive, efficient, and accurate, no longer it has amassed 17,000 downloads in almost a year with very limited advertising; as big as that number is it’s not even near to what their goal is, they actually need much more than that to really start seeing the kind of return they are expecting, that’s why they are conquering every browser platform in the market. It is already available in Firefox, Chrome, Safari, Explorer, and Opera, and they are soon releasing the iPhone app.
What’s so amazing about CloudShopper is how simple it is for the user but how complicated it is to implement on the back-end. The add-on is available in 2,500 e-commerce websites from Amazon and Wal-Mart, to Sears and Target, you name it, and they are there. This implied setting up connections with many of those portals through their APIs, but at the same time making a different piece of software for each of the existing Browsers to then bring it all together under a clean user interface. And they did it all in just under a year of work.
