Black Friday’s Over, Continue To Save Money With Philly Startup Snip Snap App

Snip Snap App,Philly startup,startups,startup, Black Friday, Retail, Couponing, Startup interview Back in May we brought you the story about Philadelphia startup Snip Snap App. We were so intrigued with the concept behind Snip Snap, that we actually posted this story, before founder Ted Mann got off the stage at TechCrunch Disrupt NYC.

Snip Snap App has saved me over $400 personally since last May. The concept is simple, it’s a wallet for your print coupons that allows you to crowdsource print coupons from other users. Now if you’re a real coupon king, or coupon queen, then you know that different regions have different coupons. With internet coupons on the rise, and more and more stores accepting coupons on phones, Snip Snap App is poised to save consumers hundreds of dollars.

Snip Snap App allows you to take photos of the coupons out of your local inserts, post them to the app and the community and then report on their success rate in usage. Gigantic nationally known chains like Kohl’s, Best Buy, Target, Old Navy, Aeropastle, Toys R Us and several fast food chains honor electronically stored coupons from just about anywhere, even if they say “some restrictions apply”.

If you’ve snipped a coupon that doesn’t work on redemption you simply report that in the app for others to know. Users can search coupons by name, location and more and they can see how successful those coupons have been by others that have actually used them.

With the biggest shopping day of the year behind us, we thought it was a great time to check in with Mann about Snip Snap and see what, if any, surge he saw in Black Friday.

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Best Buy To Combat “Showrooming” With Online Price Matching

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Although the details are still being worked out, Best Buy has vowed to stay competitive this holiday season by price matching online offering from top rates sites like Amazon.com.

There’s a new phenomena in retail that’s stemmed directly from online sales, dubbed “showrooming”. Showrooming is when customers walk into their neighborhood electronics big box store to touch and feel products they will ultimately purchase online because of pricing. Until now, Best Buy would not match prices found online at sites like Amazon.

Amazon, while a huge operation in itself, still doesn’t have nearly the overhead that a brick and mortar retail chain like Best Buy or HH Gregg have.

Not only that, but while Best Buy will go into the black during the holiday season, the cost of business increases drastically. Best Buy more than doubles their in-store work force, and has to contend with an onslaught of returns after Christmas.

Best Buy has gone through some major executive changes at their home office in Minnesota including the ousting of career man and former CEO Brian Dunn. Scott Durchslag is the companies new head of e-commerce, who’s been preaching price competitiveness since his arrival.

The goal with offering price matching with amazon.com is to convert those showrooming customers into actual sales.

“Once they’re in the store, they’re yours to lose,” Durchslag Business Insider.“A lot of people talk and write about the ‘showrooming’ phenomenon. It’s a symptom, not a cause. There are things that you’re not doing for the consumer that makes them not want to purchase.”

It’s unclear if the price match move will be temporary through the holidays or continue on as policy.

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Source: Business Insider

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