St.Louis: New Venture Capital Group Cultivation Capital Announces First Three Investments

Yesterday we brought you the story of the exciting St.Louis startup LockerDome. LockerDome, the first social network for athletes (that’s been done right) has attracted the investment of Jim McKelvey, one of the co-founders of Square. LockerDome has so much going for it right now, that yesterday we asked is LockerDome the Groupon of St.Louis. Many folks from St.Louis chimed in on Twitter suggesting that LockerDome was even better than that.

Today we’re reporting on a new St. Louis venture capital group. Cultivation Capital has announced it’s first three investments. Not surprising, LockerDome is one of those investments.

Cultivation Capital announced a $250,000 investment into LockerDome, which co-founder Gabe Lozano told us was a new investment for the company, complimenting the $750,000 they raised at the end of last year.

“Cultivation Capital brings much needed financial resources to the rapidly growing number of early stage tech startups in the St. Louis area.  We decided to work with Cultivation Capital because they’re run by a solid team of local entrepreneurs that have collectively built some of the area’s most successful startups.  I have a lot of respect for the individuals behind the fund and look forward to seeing these guys positively contribute to evolving the local landscape.” Lozano told

Cultivation Capital’s second investment was also $250,000 which went to JBara Software. JBara Software provides deep customer intelligence analysis for enterprises to manage customer success and minimize churn. JBara is a leader in supporting the executive in charge of customer satisfaction by providing actionable insights into the customer experience and key customer metrics.

They also made a strategic investment into Capital Innovators. Capital Innovators is a St.Louis based technology accelerator which provides mentorship and seed funding into select companies.

“These three companies mark an exciting entrance for Cultivation Capital into the Missouri startup market,” says Peter Esparrago. “Their innovative approaches to business set a strong precedent for future investments in the Midwest.”

The Cultivation Capital team is led by General Partners and experienced entrepreneurs Brian Matthews, Peter Esparrago, Jim McKelvey and Rick Holton, Jr., who have a combined track record of more than 25 companies started, over $200 million raised and multiple exits. The team includes Associate Partners Kyle Welborn and Israel Vicars.


If you’re a St.Louis area entrepreneur you can apply to Cultivation Capital here

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