Kyle
Yaddoog, Good Day spelled backwards, was one of the best startups at 48 Hour Launch this weekend in Memphis. It was a great event overall with a lot of Memphis’ startup community supporting the entrepreneurs and their ideas all weekend long.
For first time startup founder Harold Strong, it was a weekend to get the idea living in his head out into the open and developed. According to the support team at Emerge Memphis Strong had been working on his pitch for days prior to Friday’s first pitches and the hard work then and over the weekend has paid off.
Problem: The answer to the question “How Was Your Day” is usually bull sh*t. 99% of people answer “fine”
Solution: Yaddoog wants to turn the question on it’s head. They do this with a new photosharing app. I said repeatedly all weekend long to people who asked for my feedback on the event, that it has been a longtime since I heard a good pitch for a photo sharing app, until Friday.
Yaddoog lets the user take a series of up to 24 photos (representative of hours in the day) and then publishes them all onto the Yaddoog website at the set time at the end of the day. The user can also assign two emotions to each picture like, happy, sad, pissed, etc. As Strong said in his presentation and in talks with us throughout the weekend, 24 photos tells a story.
After the event I was talking with David Traxler co-founder of Memphis startup Friendsignia and Eric Matthews CEO and Co-President of Launch YourCity and we all agreed that in addition to telling great stories of someones day Yaddoog would be great for special days like, a baby’s first day, or leading up to a kids first day at school. Weddings was another time that Yaddoog would be awesome.
Showing the roulette wheel of emotions a bride has leading up to the big moment would make a great story for Yaddoog.
Of course it’s not all about happy bappy days either. We’ve all had a college buddy who has had their picture taken and posted to Facebook after a night of drinking, pictures get progressively worse as the night ensues, with the final picture typically being a face full of Sharpie marker. Traxler said, wouldn’t it be great to see that guys day starting with his bowl of cornflakes the previous morning.
Indeed it would.
Traxler’s startup Friendsignia just graduated from the most recent SeedHatchery class last month and was paying his experience forward by mentoring Strong and the other startups all weekend long.
Strong admitted that they have a lot of work to do to get the app to market but he’s going to do it or die trying. Check out his final pitch from Sunday here:
Linkage
Checkout Yaddoog here on Facebook
Here’s more coverage from 48 Hour Launch
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