Real Food Works, a startup launched in Philadelphia by entrepreneurs from both Philly and New York, has applied the subscription based model to healthy, plant based, cooked dishes. The startup is up and running and beta testing in the Philadelphia area. If all goes well they will expand to New York City.
The dishes are made by local restaurants, chefs and catering companies and delivered ready to eat and fresh.
Real Food Works is kicking off with a pilot program which is up and running now. For $75 per week you get five entrees delivered to your door. Each member can pick their own menu from the selections provided.
Last Tuesday’s menu included: Lemony Quinoa, salad with grilled tofu over a bed of spinach;Tempeh-Walnut Sliders with Roasted Beet Slices, Cashew Cream Cheese & Arugula, Steamed Shiitake and Tofu Dumplings with Bok Choy & Lemongrass Sauce, Vegetarian Enchiladas with Spinach Salad & Tahini Dressing, Black Bean Burger, Moroccan Spiced Root Vegetables, & Green Beans with Maple Syrup. Even for a meat lover those sound wonderful.
The startup was founded by Lucinda DunCalfe who had a successful exit with ClickEquations a marketing and advertising company that developed a powerful pay per click software which helps agencies manage paid search campaigns more effectively and efficiently. That company was sold to Channel Intelligence in June 2011.
Real Food Works found out Monday that they are one of 15 finalists in the IBX Game Changer Challenge. The challenge is a health and wellness focused startup challenge for a grand prize for up to three startups with $50,000 in funding, mentoring support and access to a network of health care decision makers.
The team from Real Food Works will present next Tuesday to a panel of judges in a 10 minute presentation with 5 minutes of Q&A and the winners will be announced on July 30th.
Linkage:
Check out Real Food Works and their delicious food here
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