LA Startup: 12 Society Offering Hot Subscription Box Of Celebrity Endorsed Goodies

12society,nas,mark cuban,techcrunchWe’ve all seen so many varieties of the subscription box model. We’ve got birch box for health and beauty, Chicago’s Klutch Club for health and wellness products, England’s Flavor Box for monthly flavors, Houston’s Whimsey Box for craft goodies and countless others.

12 Society is offering something really cool. We don’t want to call it the dudes equivalent to a Birch Box because there are definitely geeky, gadget and fun loving women who will love the stuff they can get from being a 12 society member. The best part about 12 Society though is that you’re getting products that are endorsed by celebrities like Nick Cannon, Nas, Tim Linecum, Michael Strahan, Blake Griffin and Kevin Love.

12 Society offers top notch gadgets, gear and fun. Their website shows off a pair of headphones, remote controlled helicopter and a nice Spalding basketball as some of the things you could get delivered for your $39 subscription, monthly.

12 Society promises between four and six premium products from tech,athletics,fashion and apparel.

Co-Founder Nasir Jones (Hip Hop legend Nas) says on the company’s website:

“I’ve been blessed to lead a lifestyle that allows me to experience the pinnacle of creation and innovation, and I have always wanted a way to share this with the people that I love. That’s why I’m teaming up with some of my favorite athletes, entertainers, musicians and thought-leaders to start 12Society.

Our celebrity style board will give you an inside look into the latest trends in tech, fashion, popular culture and athletics that are impacting and improving our lives. We’ll turn you into a taste-maker and trend-setter by picking out products every month that we love and use, all while giving you a great value on gadgets, gear, apparel, accessories and more! We are award-winners, world champions, entrepreneurs, music legends, dunk masters and sack-artists – and we’re here to hook you up.”

Nas’ co-founder and CEO of 12 Society is Sameer Mehta a 2009 graduate of Carnegie Mellon. Mehta was also the co-founder of Mark Cuban backed Jungle Cents which had raised $1.5 million before selling the assets off to Cuban to found 12 Society.


Check out or sign up for 12 Society here

Nibletz is the voice of startups “everywhere else” here are more stories from “everywhere else”


You Might Also Like