Athens Georgia based Wagglez takes it’s name from a dance that honey bees do when they get back to the hive to tell the other bees where the honey is. It’s that same principal Wagglez is hoping to achieve with deal seekers.
By delivering relevant local deals straight to the smartphone ,Wagglez eliminates the need to clip coupons or use a daily deals site like Groupon.
When a user fills out a profile on Wagglez, their data (minus their personal info like their name) is saved and delivered to participating merchants. Merchants can then analyze the data to see which offers and promotions are working with which demographic. They can then use that data to offer more strategic offers that will benefit both the consumer and the merchant.
Wagglez wants to make the daily deals experience as easy as possible for the end user. There’s no need to print coupons, all of the participating merchants create the deals themselves, along with the stipulations to take advantage of the deal. This makes the experience as easy as walking into a participating merchant and redeeming your Wagglez deal.
Wagglez is incubating at the FourAthens incubator in Athens Georgia along with several other up and coming tech startups.
Wagglez wants to be as relevant to visitors as it is to locals. The idea came about when founder Chris Bell and some of his fellow University of Nebraska alums went to a football game in Seattle. They didn’t know where to go or what to do. They were eventually pointed to a bar which some other fellow cornhuskers had taken over. For travelers, Bell is hoping to make Wagglez a platform where out of towners can easily find the best things to do with the best deals as well.
Bell was unable to be at the Startup Rally event in Atlanta Monday as he and his wife are expecting a baby, who will also become a Wagglez user. In his place we got to talk with Matt Downing, who even does the Wagglez dance for us in the video. Check it out below.
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