If you’ve always wanted to start an investment portfolio, but getting thousands of dollars together was out of reach, than you’re in luck. A new Kansas City startup, TreeSwing, is releasing a mobile app that will allow investors to start investing in mutual funds with as little as $1.
If the company takes off, TreeSwing will open up a new world of investing to people across the country, with no brokerage fees, no minimum balances, and no required monthly investment, investors can contribute any amount they’re comfortable with.
TreeSwing will allow investors to select from a marketplace of professionally managed mutual funds offered by some of the top names in the industry. By keeping the marketplace purposefully small, using plain language, and providing independent data from Morningstar, TreeSwing aims to give investors an easy way to make informed choices.
According to Brian Smith , Design and Product Manager for the TreeSwing application, the app was created specifically to serve the millions of Americans who aren’t currently investing.
“I believe we’ve built something that will lower the financial, behavioral, and emotional barriers to the investment process,” said Smith.
We ran into TreeSwing a bunch of times while in Austin for South By Southwest. Their entire team was at the TechCocktail celebration of startups event at The Stage on Sixth, talking to people about their new way of investing.
We finally caught up with Smith at the SXSW trade show who took a little time to explain TreeSwing in the video below.
While crowfunding is gaining world wide popularity, TreeSwing offers an option for people who want to get their feet with with investing, at a much lower risk and barrier to entry.
Check out the video below and for more info visit TreeSwing.com