We discuss the critical importance for every entrepreneur to understand the cost of customer acquisition and the return per customer. lt is amazing how many established business owners do not know these essential details. We discuss the how, when and why; the G2 crowd rankings of social media management products; Instagram grabs another hundred million dollars from traditional media; Staples and RadioShack to close the newly 1500 stores due to online competition; Apple versus Samsung… The next product could be the decider. But we also discuss how to address an increasingly multicultural business landscape, not only in America but across the world. We also have are extremely popular email segment where we address the issues that concern business no matter where they are in the world. We interview the amazing Robert Stock, the Founder, Co-Chairman and Chief Creative Officer of the Robert Graham Empire has disrupted the way men and women dress for the last couple of decades. We discuss what is important in becoming successful.