Nibletz Staff
If you’ve started a company that provides products or services for young people, you’ll have to think outside of the box. Traditional marketing techniques aren’t going to produce the best results. Instead, you need to look towards the latest technology and advancements to catch their attention. That means you might have to forget everything you were taught about business promotion. There are some fantastic tips on this page that might assist you in achieving your goal. However, the most important thing you need to learn is how to think for yourself. Sometimes innovative and original concepts will work better than anything we can recommend.
Use social media a LOT
There is no getting away from the fact that young people spend a lot of time using social networks. Facebook and Twitter are still the most popular platforms out there. However, you’d do well by taking a look at Instagram too. Experts at https://grin.co/instagram-search/ always advise their clients to use that website. You could get in touch with the top influencers who use Instagram accounts. You could then strike deals where you pay them to promote your brand. Maybe they could post photos holding one of your products? The possibilities are endless. Just ensure you invest a lot of time in building your audience on all the top social media sites.
Consider releasing a smartphone app
Almost every young person you see walking the streets today has a smartphone in their pockets. They’re also fans of downloading fun and interesting applications. So, maybe you could create something for your company? Specialists at https://www.toptal.com/designers/mobile say it’s an affordable solution. It doesn’t have to work in the same way as the Amazon app where it just lists products for sale. You could think outside of the box and do something entirely unique. For example, releasing a fun and addictive game that contains your logo could work well. At least some of the young people who use the app will become curious. They will also notice your logo whenever they see it elsewhere. That could encourage sales.
Contact schools and universities
Sometimes you have to go back to school when it comes to reaching young people. Most schools and universities struggle for money these days. So, they sometimes sell advertising space on their newsletters and websites. If you sell products designed for people in that niche, you could make a killing. It’s a tried and tested promotional idea that always works well. Print advertising is dead in the water in most instances. However, most parents will read school newsletters because they care about their children. That means you’ll reach both the young person and the adult supervising them.
Now you have some great ideas for marketing; we hope you will add them to your strategy this year. When all’s said and done, you just have to attract the attention of young people. That’s much easier if you use technology and advertise on their level. If you need more advice, try speaking to teenagers in your family. You’d be surprised how much you will learn from them.
