Startup Weekend Memphis: CoachSpeak (Friday Pitch Video)

Startup Weekend Memphis produced some great ideas. Sunday we’ll get to see how they did with the important part, execution.

One of those ideas is a new startup called CoachSpeak.  Coach Speak is a new professional social network aimed specifically at higher level coaches, for example college football coaches.  Now that most everyone has a social media account on one of the mainstream social networks like Facebook,Twitter, Google+ or LinkedIn, it’s time to branch back out with niche networks.

Yesterday we brought you the story about Florida startup PitchShark which is a social network specifically for those producing independent films.

CoachSpeak will link coaches together in new ways.

Here’s how the concept was explained and why it makes sense.  Let’s say we’re back in December of 2008 and Auburn University has just released Tommy Tuberville. Once they announced Gene Chizik he needed to get moving, he needed to get to Auburn and immediately work on building his staff up.

Now lets say Chizik has a LinkedIn page. Now, after the announcement that he’s headed to Auburn, he is going to be flooded with people who even on LnkedIn’s professional network, are only linking in because he’s the coach at Auburn. He has a lot of people to wade through in order to get straight to other coaches like an offensive line coach, defensive line coach or special teams coach.

If Chizik was part of a closed, professional social network of coaches he could easily access the coaches he knew or had met personally and even coaches that he didn’t know.  A niche social network in this case is abetter alternative.

Over the past few weeks I find myself in more and more conversations about niche social networks. Are they over-saturating the social landscape or are they needed?

If you look at professional social networks like CoachSpeak or PitchShark, while they are online and social they are more like professional organizations.  So there is a clear advantage to something like CoachSpeak.

Check out the pitch video below.

Linkage:

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Startup Weekend Memphis: Event Czar Pitch Video

Sure I’ll go ahead and acknowledge the elephant in the room right now, event apps are becoming a dime a dozen. However it looks like  Event Czar has a different idea in the event space.

Event Czar wants to be your event aggregator and discovery engine on a local level wherever and whenever you’re going out looking for anything to do. Event Czar plans to do this by leveraging big data, data mining and an algorithm that will match your interests up with events that may appeal to you.

Say you’re not in the mood for your “normal” time event, you’ll be able to see all the events in the area as well.

Event Czar is also going to cut out some of the noise associated with more traditional platforms for finding events, for example when conversations start diluting the results, and when there is chatter coming from a future event. Event Czar wants to be you’re right now app (although you will be able to see events in the future to plan accordingly).

This was by far the biggest team at the end of Friday night and they hope to have a proof of concept if not an MVP by the end of the weekend.

Check out the original idea pitch for Event Czar below:

Linkage:

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Startup Weekend Memphis Kicks Off After Four Year Hiatus

The first officially sanctioned Startup Weekend event in Memphis TN was back in 2008. This year Startup Weekend is back in Memphis and has been spearheaded by startup evangelist James Ruffer along with Chris Przybyszewski and Amanda Lewis.

Ruffer and Przybszewski kicked off the event Friday night with some great authentic Memphis Barbecue provided by Baby Jacks. After that the fun and games started with a general overview of the event, the sponsors and of course the prizes.

For this years event there will be three finalists selected who will each receive $1000 in cash, 9 hours of free legal services from Butler Snow and 9 hours of free financial advice from local accounting firm Collins Thomas & Associates. Also the “grand prize” winner will receive consultation services from Southern Growth Studios who are local experts on developing business plans.  The national sponsors also kicked in with free cloud based services including the use of AWS for the weekend, should one of the ideas need it.


16 ideas were pitched from a variety of categories including elder care, music education and instruction, services for spanish speaking people, an auction site for nearly abandoned startup ideas and even a web app idea to “Keep politicians on the straight and narrow”.

The four ideas that were selected were, an local event aggregation and discovery app tentatively called “Event Czar”; CoachSpeak a social network for professional coaches; Buyers Unite an almost flash like buyers group; Legacy Interview, a mobile application that lets anyone capture interview vignettes on video question by question in separate files; and Clockout a socially enabled time clock management system for small businesses.  Yes that’s five but clockout is a solo entrepreneur who will develop his idea on his own this weekend and compete against the other four teams on Sunday.

Both Ruffer and Przybyszewski are no strangers to entrepreneurism. Ruffer has a variety of entrepreneurial endeavors under his belt. Right now he works in social media security, financial security and online security. This is Ruffer’s 13th Startup Weekend that he’s either attended or help organize.

Przbyszewski (I’m hoping that’s the last time I need to type that), is currently working on his third startup right now down the street at the Launch Memphis, LaunchPad which actually is in the field of veterinary medicine. Their startup is under wraps but the team behind it has a great idea, that’s being tested and will help curb a problem that kills animals, is a big concern for dogs and can affect people as well. It targets one of the top 10 diseases that doctor’s must inform the CDC about, really big impotent stuff.

So with both of this weekends organizers enmeshed in pretty big day jobs they wanted this startup weekend to be a little light, fun and collaborative. In Ruffer’s experience attending 13 Startup Weekend events he’s seen the entire gambit from hardcore, bootcamp style Startup Weekends to the lighthearted and laid back, creative juice flowing weekends like this.

At the end of the day, or actually the end of the weekend, the ideas that want to continue to grow have a variety of resources available to them including Launch Memphis, the Launch Pad and Seed Hatchery. When asked about competing with Launch Memphis’ 48 hour launch event just six weeks ago, Ruffer said that Memphis has grown so much that the city itself can support a variety of events adding “When the tide rises all the ships sail”. At the end of the day it’s about everyone supporting entrepreneurship and startup culture in Memphis.

Linkage:

The official Startup Weekend Memphis landing page

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Interview With Chris West Founder of Memphis Startup: NeedRegistry

NeedRegistry is an original new idea for a startup based in Memphis TN. As you may have guessed it involves a registry, but not like any registry you may have seen before.

When someone goes through a major life changing event,  like a bad illness, death in the family member, cancer, or even birth of a newborn, friends and family members inherently want to help. It’s part of human nature. Often times, the person going through the life changing event is too proud to say that they need help or to accept help. Friends and family don’t know what that person’s needs are so they resort to what Chris West, the founder of NeedRegistry, calls “death by casserole”. Friends and family members bring food, and lots of it.

Typically after the initial life changing event occurs, the person that had that event in their lives starts realizing that they do need help with even the basic and simplest of necessities. Perhaps they need someone to cut the grass, clean the house, or even clean the pool. Maybe that life changing event was a long term sickness like cancer, or an injury that has the person off their feet. These easy tasks can mount up quick.

Enter NeedRegistry.

NeedRegistry connects friends of that person with vendors of the services they need. The person that has had the life changing event happen to them can select things like lawn care, then the size of their lawn, the frequency of the lawn maintenance, and then a local service provider.

Friends can then fund the lawn maintenance and when the maintenance is performed the vendor gets paid.

It’s this direct vendor to friend connection that sets NeedRegistry apart from other crowdfunding startups that allow you to collect money for health reasons. With those types of sites you would still have to source out the work itself, get estimates and pay.

As West explains in the video interview, for the vendor its an easy sale and a no-brainer,once the service is ordered they go do the job and get paid.

West is excited about a beta launch in the coming weeks and plans on expanding the platform piece by piece over the next six months.

After the initial NeedRegistry rollout this year, he’ll expand the startup to cover two more markets and then by the end of 2013 he hopes to have a decent sized footprint across the country with a robust network of service providers.

Check out the video interview with West below:

Linakge:

Check out NeedRegistry here

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Memphis Preparing For Startup Weekend

Memphis is hosting their first official Startup Weekend in four years this Friday through Sunday at Lab Four in Memphis. Over the three day weekend we will see some great ideas turned into startups and hopefully some emerge as actual companies, after all that’s the point behind Startup Weekend events.

The 54 hour event kicks off with preliminary idea pitches on Friday evening. Saturday is a day of working with mentors, teams and developing ideas and Sunday the finalist teams will pitch in front of the judges.

“We promise that this will be a fantastic, fun weekend, whether you want to come and work on your own idea for a company or hang out and help other people with theirs,” Co-event organizer James Ruffer told James Dowd’s Commercial Appeal. “The program has matured a lot in the past four years, and that’s why we wanted to bring it back. Not only will this energize the Memphis entrepreneurial community, but it’ll show other cities around the world that Memphis is serious about entrepreneurship.”

The early bird registration was extended through the 16th, but it’s not too late to register so if you’re in or around Memphis you should sign up here.

If you’re traveling from out of town there are two hotels participating in the fun. We’re sure we are going to see folks from Chattanooga, Knoxville and Nashville in Memphis for the big event. Memphis has a thriving startup scene.

What happens after Startup Weekend? Well if you’re serious about building your business in Memphis there are resources like the LaunchPad, LaunchMemphis and SeedHatchery all based at Emerge Memphis downtown. The LaunchPad features free drop in co-working space and office hours with the staff there to help cultivate your idea and develop your business.

Here are the links you need.

Register for StartupWeekend Memphis here

For more info on the LaunchPad click here

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Interview With Memphis Startup Stiqrd’s Founder Aaron Pranther On Expansion

One thing we all know for sure is that loyalty and rewwards startups are a flourishing space. A lot of the better ideas for loyalty and rewards are starting in small markets. Stiqrd is one of those startups.

The great thing about Stiqrd though is that when we first talked with Aaron Pranther, CEO and co-founder of the company they were already talking about taking their concept and scaling it as quickly, as possible but also honing in on what makes them special as well.

So what makes Stiqrd special? For starters? Pranther has a background in both tech and the restaurant business. He knows the real pain from a restauranteurs perspective as well as from the perspective of someone who likes to eat out. Pranther knows all too well what it’s like to try and keep tabs on multiple reward “punch cards”.

Most people have had the experience of thinking you were at the last punch tab of one card to find out you either forgot the card at home or you were in the wrong establishment.

Stiqrd has made loyalty and rewards easy by having a qr code based system and an app to track your purchases and rewards. A very real problem that many in the “loyalty reward app” business are experiencing is that soon instead of having too many key-tags or punch cards you’re going to have too many apps. Pranther is one of the first founders of a loyalty/rewards startup to acknowledge that.

What’s going to make a loyalty and rewards startup successful is going to be their ability to scale in both users and customers and for that Pranther has introduced the 15 minute loyalty program. Through rigorous testing he has found that the Stiqrd program can be implemented in most businesses in under 15 minutes complete with working dashboard.

But Stiqrd is more than a do it yourself loyalty program. He has real people available to speak anytime of the day to business’ that want to set up the loyalty program.

Pranther plans on implementing the system across the country at a few select retail partners however any business owner can sign up, and it truly is that easy.

We got a chance to interview Pranther about Stiqrd and the 15 minute loyalty program. Check out the interview below:

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Startup Weekend Memphis Reboots July 20th

Memphis has a thriving startup scene. In fact for a city of just over 650,000 they have more startup resources than most cities twice their size. Tennessee has a thriving chapter of Startup America and their are other organizations like Emerge Memphis, Seed Hatchery and Launch Memphis that cultivate startups throughout the region.

Now, after a four year hiatus, the official, nationally sanctioned “Startup Weekend” event is coming back to Memphis. Four years ago the main Startup Weekend Organization was still very new. Now, organizers of the Memphis Startup Weekend are thrilled to welcome the brand back to Memphis.

“We promise that this will be a fantastic, fun weekend, whether you want to come and work on your own idea for a company or hang out and help other people with theirs,” Ruffer told James Dowd’s Commercial Appeal. “The program has matured a lot in the past four years, and that’s why we wanted to bring it back. Not only will this energize the Memphis entrepreneurial community, but it’ll show other cities around the world that Memphis is serious about entrepreneurship.”

Startup Weekend Memphis will follow the traditional 54 hour StartupWeekend model. The event kicks off on Friday July 20th at 6:30pm. At that time, registered entrepreneurs will pitch the ideas they hope to have developed over the 54 hour period. After a quick voting period the startups to be developed will be selected.

Saturday, the startup teams will work with each other and with top notch mentors like Clay Banks, Demarcus Love, Cliff McKinney, Karen Spacek, Ted Townsend and Bioworks’ Allan Daisley who’s day job involves mentoring startups as well.


Sunday the teams will refine their ideas, try and have a proof of concept and practice their pitches. Sunday evening is make it or break it time as the teams will pitch their ideas in front of a panel of judges including James Dowd of Commercial appeal, who’s also the local media sponsor.

The teams are competing for over $20,00 worth of prizes that all startups would need. In fact one of the organizer’s Chris Pryzbyszewski says they still may have more prizes coming in.

The national and local organizers of StartupWeekend Mempis want the teams to stay around as long as they can all weekend long to flush out and build their ideas. There will be a virtually endless supply of caffeine and catered meals from Baby Jacks and more. If you haven’t been to a StartupWeekend event it’s an experience you must see first hand.

We’ll be there as well to cover the entire event, and support Memphis’ startup community one of the most thriving startup communities “everywhere else”

Links:

For more information on StartupWeekend Memphis click here

Check out our coverage of Memphis’ last startup event 48 Hour Launch

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Video Interview With Memphis Startup Paytopia Making Payments Safer & Easier

There are a lot of payment startups out there today. There are consolidated payment solutions and mobile payment solutions coming out of the woodwork. None of them though are focused on convenience and safety, the way that Memphis startup Paytopia is.

We originally met Mike Hoffmeyer CEO and founder of Paytopia a few weeks back at 48 Hour Launch in Memphis. Hoffmeyer, like many others in Memphis isn’t just a local founder and CEO but he regularly gives back to the local startup community by mentoring, helping with pitches and pitching in at events like 48 Hour Launch. In fact when we met with him at our office hours in Memphis we were talking about the the startups he is helping at ZeroTo510 a medical device and biotech incubator in Memphis.

Hoffmeyer, a graduate of the most recent class at Seed Hatchery, loves helping other startups and of course working on Paytopia.

Hoffmeyer spent most of his career in the payment business. He worked with credit card processing and ACH processing (direct debit and checking account payments).  Over the years he figured there had to be a better way then filling out these long, sometimes un-secure forms with all of your important information.  Hoffmeyer set out to develop a system that was both easier and faster. That system is Paytopia.


In a nutshell Paytopia works like this.

If you buy something at an online merchant that uses the Paytopia system you will only need your email address and Paytopia pin. From there the merchant will ping your bank via the Paytopia system.  Paytopia will send you a message with an authentication code for that transaction either in-app or SMS. You’ll then enter the authentication code into the transaction and voila, paid via your bank account.

Paytopia effectively takes a big bite out of payment fraud in the online environment by having a two step authentication system. The only way that a Paytopia customer could be defrauded was if the person committing the fraud had both the customers Paytopia pin and the authentication code delivered by app or SMS message. If someone tries to make a fraudulent Paytopia purchase the worst that can happen is the customer will get a bunch of text messages with authentication codes. Without that code, the fraudster can’t finish the transaction.

Check out more about this great new way to pay in the video below:

Linkage:

Find out more about Paytopia here at Paytopia.com

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Memphis Startup: Yaddoog Final Pitch At 48 Hour Launch

Yaddoog, Good Day spelled backwards, was one of the best startups at 48 Hour Launch this weekend in Memphis. It was a great event overall with a lot of Memphis’ startup community supporting the entrepreneurs and their ideas all weekend long.

For first time startup founder Harold Strong, it was a weekend to get the idea living in his head out into the open and developed. According to the support team at Emerge Memphis Strong had been working on his pitch for days prior to Friday’s first pitches and the hard work then and over the weekend has paid off.

Problem: The answer to the question “How Was Your Day” is usually bull sh*t. 99% of people answer “fine”

Solution: Yaddoog wants to turn the question on it’s head. They do this with a new photosharing app.   I said repeatedly all weekend long to people who asked for my feedback on the event, that it has been a longtime since I heard a good pitch for a photo sharing app, until Friday.

Yaddoog lets the user take a series of up to 24 photos (representative of hours in the day) and then publishes them all onto the Yaddoog website at the set time at the end of the day. The user can also assign two emotions to each picture like, happy, sad, pissed, etc. As Strong said in his presentation and in talks with us throughout the weekend, 24 photos tells a story.

After the event I was talking with David Traxler co-founder of Memphis startup Friendsignia and Eric Matthews CEO and Co-President of Launch YourCity and we all agreed that in addition to telling great stories of someones day Yaddoog would be great for special days like, a baby’s first day, or leading up to a kids first day at school. Weddings was another time that Yaddoog would be awesome.


Showing the roulette wheel of emotions a bride has leading up to the big moment would make a great story for Yaddoog.

Of course it’s not all about happy bappy days either. We’ve all had a college buddy who has had their picture taken and posted to Facebook after a night of drinking, pictures get progressively worse as the night ensues, with the final picture typically being a face full of Sharpie marker. Traxler said, wouldn’t it be great to see that guys day starting with his bowl of cornflakes the previous morning.

Indeed it would.

Traxler’s startup Friendsignia just graduated from the most recent SeedHatchery class last month and was paying his experience forward by mentoring Strong and the other startups all weekend long.

Strong admitted that they have a lot of work to do to get the app to market but he’s going to do it or die trying. Check out his final pitch from Sunday here:


Linkage

Checkout Yaddoog here on Facebook

Here’s more coverage from 48 Hour Launch

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Memphis Startup: HappyPotty Final Pitch At 48 Hour Launch

Lot’s of people came out Sunday night to the final pitch event for LaunchMemphis, SeedHathery and LaunchYourCity’s 48 hour launch event. Graduates of SeedHatchery’s two previous classes were in attendance all weekend long to mentor and support their fellow startups. Also, previous participants in the last 5 48 Hour Launch events were in attendance as well.

Hometown startup hero Sarah Lacy of PandoDaily was absent from the event, despite the fact that she vowed to cover startups everywhere in her inaugural post at the relatively new startup focused Silicon Valley website. Oh Well we’ve got a lot of coverage here from the great event.

HappyPotty was another one of the unique “finalists” selected to develop over the weekend long event.

Problem: Finding a clean bathroom on a road trip

Solution: HappyPotty hopes to be the mobile app of choice to find clean “Happy” bathrooms while traveling by car.

There are a couple of similar sites out there. The biggest one was developed in conjunction with toilet paper giant Charmin, however it has it’s flaws.

HappyPotty ran through some statistics including the fact that there are over half a million potty breaks during road travel per year. That number actually seems a little low.


The app is simple, go to a bathroom and rate it “Happy” or “Crappy” the interface shows two toilet flushers, one colored green, and the other red.

They hope to add more functionality like details on the bathroom from cleanliness, to changing tables, seat covers and more.

For monetization they are looking at traditional mobile app in app ads and geo-located advertising with couponing.

The biggest challenge with an app like this is they have to build enormous, nationwide scale fast. The other challenge is sourcing bathrooms. Surely there are a lot of location based api’s however none that will tell you whether they have a multi-person bathroom or a one person bathroom or if you’ll have to purchase something to even use the bathroom.

They Happy Potty team was able to track down some gas station and rest stop data to start the build out of the app, alongside FourSquare API’s. Check out the pitch video below:

Linkage

Check out Happy Potty here at happypottyapp.com

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Memphis Startup: ScrewPulp Final Pitch 48 Hour Launch

ScrewPulp is an idea that hasn’t been tackled in quite this way before. It’s a self publishing website that allows authors to publish their books to the site.  So what’s so unique about that?

Problem: More and more authors are turning to self publishing. Just look at 50 Shades of Gray for instance. According to the startups data there were over 200,000 self published books out of over 1.5 million books published with ISBN numbers.

Self published authors have a hard time garnering social network interest, ratings and reviews which can be the lifeline for a self published book.

Solution: ScrewPulp offers an innovative new platform for self publishers that builds the social network interest piece and the ratings and reviews piece as well. After a book is downloaded 100 times they will switch to $.99 for the next 1,000 copies. After that they’ll increase to $1.99 and so on.

The monetization plan is to take 25% of the sales from books that are selling on the site.

Screw Pulp will giveaway the authors first 100 copies in exchange for a social media share and a rating/review. Readers who love reading new books will be able to download one free book at a time. Once they share it across social media and provide a star rating and or review, they’ll be allowed to download their next free book.

As far as rights are concerned, Billings would like to require authors to hold their work on ScrewPulp for a year regardless of whether or not that author gets their book picked up from another publisher.

Founder Richard Billings said in the Q&A that ScrewPulp will start with novel sized books first and then expand to series and even short stories.  Billings also said he would like to use the format for indie artists as well and said we could expect a ScrewTapes out at some point as well.

Check out their Sunday pitch video below:

 

Linkage:

Check out ScrewPulp here at their website

Here’s more of Nibletz’ coverage of 48 Hour Launch in Memphis

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Memphis Startup: LostPetCast Final Pitch at 48 Hour Launch

lostpetcast,memphis startup,startup pandodaily,sarah laceySunday night in Memphis brought the final pitches for the four startups that were selected to develop at the weekend long event. LostPetCast was the first startup to the plate.

Idea: A centralized place to report lost pets and found pets

Problem: Losing or finding a pet can take hours of work to get the message out and spread the word. You need to contact local vets, animal shelters, humane societies, put up flyers, and search Craigslist ads.

Solution: LostPetCast allows users to quickly enter information for a lost or found pet. Through LostPetCast the information is automatically shared across multiple channels. It also becomes the one spot to see if your pet has been found by others.

LostPetCast is also offering premium features like an email/fax blast to local vet clinics, adoption services, shelters etc.

The idea is great. There are a couple of competitors in the space however if LostPetCast builds scale quickly they could have an advantage. They want to have several localized sites under the LostPetCast umbrella.


When I wrote about them on Friday I was concerned about the name. In the original pitch the founder said that they were the “amber alert for pets” however they researched that and there is already an amber alert for pets. Now they’re faced with a domain name challenge.

You can find them online at lostpetca.st while it’s a clever name it’s the same challenge that know.es faces it doesn’t roll off the tongue and when spread by word of mouth it will be hard to explain and then remember.

One way to get over that challenge is to have damn good SEO and get to the top of the Google results page for lost pets. That may be a new challenge in itself.

The concept is great. We can’t wait to see the execution. Check out their final pitch video below:

 

Linkage:

Check out LostPetCast here at their website

See more of our 48 Hour Launch Coverage Here

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Interview With Memphis Startup Work For Pie, Seed Hatchery’s First Funded Startup

Memphis has got a great startup culture, ecosystem and community. Most of that happens at Emerge Memphis in downtown Memphis Tennessee. Emerge Memphis is a co-working space, home to SeedHatchery, LaunchMemphis and LaunchYourCity. It’s also home to Work For Pie.

Work For Pie is an online community for developers, with a focus on open-source developers. It’s a lot more than a LinkedIn for developers and the only thing like it in existence right now.

The company was founded in 2011 when Cliff McKinney met Brad Montgomery at a Launch 48 event at Emerge Memphis. The two tweaked a different idea into what Work For Pie has turned into today.


Work For Pie’s unique community allows developers to start a free profile that includes a portfolio of their development work. There is also a rating system involved to show the achievements of the developers in the community. The plan as they continue, is to create a site for businesses as well and then link the two so that businesses have a talent pool of top rated developers to choose from for their  project.

They’ll be able to do that now that they’ve secured a a $300,000 round in funding. Work For Pie went through the first incubator class at SeedHatchery last year and they are the first startup to get any kind of substantial outside funding round. The two co-founders are excited about working on Work For Pie full-time.

As part of that great startup culture and eco-system in Memphis, they were onhand at 48 Hour Launch this year to help mentor the four startups that are building out in the weekend event.  Friendsignia, Paytopia and a host of other EmergeMemphis companies and SeedHatchery graduates also spent the weekend at 48 Hour Launch paying their experience forward.

Check out our interview with both Cliff and Brad about Work For Pie and the startup culture in Memphis:

Memphis Startup Interview With Friendsignia Not Just Another Social Dashboard

So this is how Friendsignia went down. I got a tweet from Cole Hawkins, co-founder of Friendsignia, the other night. He pointed me to a blog entry written as a parody of Lord of the Rings. Truth be told at 36, I read the Hobbit as a kid but never saw Lord of The Rings, or read the book. If you want to test my geekyness, I’ve never seen or read a Harry Potter book, Twilight or the Hunger Games, and don’t get me started about Doctor Who.

So I knew the blog entry was good, I just didn’t get it. Were they taking on Facebook. Who in their right mind would pitch me taking on Facebook. No. So I forwarded the link to the blog post to one of my other editors and asked her to explain it to me. She said “it’s a social dashboard”. I mean that’s a little better than challenging Facebook but I’ve tried a good 40 to 50 social dashboards to date.


Once I was told that Friendsignia was a social dashboard. I took another look at it, and basically what it does is it narrows down your social feeds to the 150 most relevant people to you. This is based on Dunbar’s number which says that scientifically you can’t keep up with more than 150 relationships. Truth be told I have a hard time remember 25 but ok.

The next piece is that it narrows down your most relevant social contacts, which for a Power User (like myself with 100,000+ Twitter followers, is truly relevant).

Friendsignia is a recent graduate of Memphis’ Seed Hatchery incubator program and they are currently building out of Beta. They are also starting to raise funds. After spending time with the founders they’ve got a great idea for a product.

I tried it late last night and I’m working with the team so that they can handle power users with six figure followings. I will tell you on my personal Facebook account with nearly 1000 friends, it did awesome!

Check out the founder video interview below.

Check out more of our 48 Hour Launch coverage here