St.Louis Startup Archives - Page 2 of 3

Partnership With St. Louis Rams, Paying Off For Startup, Bonfyre

St. Louis startup Bonfyre is socially engaging and powering events in ways that other social event sharing apps just haven’t been able to perfect. When you think about an actual bonfire, you know the big huge ones, everyone at the bonfire may take away something different from that event. If you’ve ever been to enormous bonfires like the ones at Bonaroo in years past, hundreds and hundreds of people could be at the same event and share totally different experiences.

The same thing goes for any large event. Football games make a great case use for the Bonfyre application. Here you have tens of thousands of fans that are watching the same game, with different favorite players, different favorite teams, and in different places throughout the stadium. In this day and age all of those people are sharing to Facebook, Instagram, Twitter and other social networks. Everyone has a different perspective and different shares. Bonfyre is bringing that all back together.

The St. Louis, venture backed startup was founded by Raymond Gobberg and Mark Sawyier. They’ve received $750,000 in venture capital from Arch Angels and Cultivation Capital. It’s another St. Louis startup that Rick Holton is all fyred up about.

Bonfyre was fortunate enough to get into a partnership with the St. Louis Rams early on. Now Bonfyre and the Rams have been through their third sponsored game. The St. Louis Business Journal, is reporting that during the game between the St. Louis Rams and the Minnesota Vikings, fans used Bonfyre over 17,000 times. 20 percent of those participants shared 1800 chats and photos.

The Rams are taking advantage of Bonfyre’s social network and outreach and they’ve baked ticket giveaways and behind the scenes photos and chats with players into the game experience via Bonfyre.

“The app allows us to further connect with our fans to help increase the value of their experience before, during and after a game,” Brian Killingsworth Rams Vice President of Marketing & Branding for the Rams told the Business Journal.

Linkage:

Check out Bonfyre here

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LockerDome The Hottest Startup In St. Louis

Sports social networking startup LockerDome is the hottest consumer facing internet startup in St. Louis and probably the hottest sports startup period. The social network that allows anyone at any age to build a profile at their level, continues to grow at a rate reminiscent of a Silicon Valley startup.

Just two weeks ago we reported that LockerDome, founded by Gabe Lozano, had surpassed 3 million monthly unique visitors. Now they’re reporting that they’ve topped 4 million monthly unique visitors (MUV).

LockerDome continues to grow at a rate of 14% week over week since their launch in January of this year. They passed the 1 million mark in June, two million in early October, three million in late November and now four million. LockerDome experienced more growth on one single day in December than it did in the first 12 weeks of the year combined (5.6%). At the pace they’re at they are poised to be a top 10 most visited sports site within the next 12 to 18 months.

Their growth is fueled by the fact that LockerDome allows anyone to jump on the platform wherever they’re at in their sporting life. Founder Gabe Lozano explained to us back when we toured the LockerDome offices earlier this year, that everyone has three basic lives, work life, personal life, and for many, sports life.

Whether you’re the parent of a child playing tee-ball or 5-6 year old basketball, a semi pro baseball player or even a pro athlete you can join LockerDome and become part of your teams network and the network of other teams, including professional teams and players that you’re a fan of.

LockerDome is designed to be the one single sports social networking destination for their user throughout their entire sporting life. If someone starts out as a young tee-ball player and in 15 years becomes a pro baseball player, the network is robust enough to grow throughout that career. If a pee wee football player plays college ball and then becomes a coach, LockerDome can handle that path as well.

Even if after playing in a competitive city league and ending your sporting career, you can continue on with LockerDome as a fan, keeping your entire sporting life history in your profile.

Pro Athletes including Memphis Grizzlies’ Rudy Gay, six time PGA Tour Winner Dustin Johnson and NFL All Pro Larry Fitzgerald are all participants in LockerDome.

“Every professional athlete needs to be on LockerDome. By leveraging LockerDome as the social media hub for my personal brand, I’ve been able to better engage my fans and grow my entire social presence across Facebook, Twitter, and LockerDome,” said Larry Fitzgerald, All-Pro NFL wide receiver with the Arizona Cardinals. “From a content standpoint, I use LockerDome not only to host unique fan giveaways, but also as a daily source to post behind the scenes, interactive content.”

“This is just the tip of the iceberg for LockerDome. As explosive as LockerDome’s growth has been in 2012, we will undoubtedly be even more dominant in 2013,” commented Gabe Lozano, co-founder and CEO of LockerDome. “The overwhelming demand for LockerDome by professional athletes, media partners, brands and the targeted audiences these publishers reach, and the subsequent meteoric growth from that demand, is a clear indication that the LockerDome platform will only continue to strengthen.”

Linkage:

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St. Louis Startup LockerDome Surpasses 3 Million MUVs

Lately St. Louis startup LockerDome has been on fire. We recently reported that the sports social networking startup announced the first game/app built on their platform. Soon after we reported that 19 year venture capital veteran Mark Lewis, had joined the company as CFO. Thursday, they announced that they’ve surpassed 3 million monthly unique visitors (muv).

In addition to offering a sports social network for any stage athlete, from childrens intramural sports, up through college and pro, LockerDome also features over 1350 professional athletes, brands, media personalities, parody sites and other recognized sports properties that host their brands on LockerDome. By leveraging LockerDome, publishers are able to reach a more engaged, targeted sports audience and increase their overall social media footprint. Since launching in January, the interactive sports social media platform has delivered 47% average growth across Facebook and Twitter for its properties (average 4.3 month span, 109,018 to 144,746 followers).

Sports enthusiasts join LockerDome to become a part of interest-specific sports communities where they can consume content and interact with like-minded fans around their favorite professional athletes, teams and sports. The company has been growing at an average rate of14% per week since its launch 11 months back, surpassing one million uniques in June, two million in October and now three million in November. At its current growth rate, LockerDome is on pace to be a top-10 most visited sports site in the next 12 – 18 months.

Contributing to LockerDome’s tremendous growth are the contests that professional athletes, brands, and media personalities host on its platform, with its high-profile contests attracting more than 100,000 entries. Unique to LockerDome is the ability for its properties to easily cross-promote one another, as well as run their contests seamlessly across Facebook and Twitter, maximizing the audience that each property reaches. Contests on LockerDome boast an average landing page conversion of 19%, more than six times above the industry average of 2% – 3%. Current featured contests include MLB Hall of Famer, Wade Boggs, MLB’s all-time hits leader, Pete Rose, NFL Superstars, Larry Fitzgerald and Troy Polamalu, and the iconic baseball brand, Rawlings.

“As one of the world’s premier sports agencies, we’re always looking for unique technologies that give our clients an edge. LockerDome has become part of our secret sauce,” said Adam Rosenthal, Director of Athlete Marketing at Octagon Sports. “LockerDome not only enhances our clients’ brands, but also provides them with new monetization opportunities. LockerDome will become a standard across all professional athletes and notable sports figures.”

Linkage:

Go get a LockerDome account today, here

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St.Louis Startup LockerDome Adds 19 Year VC Veteran Mark Lewis As CFO

News keeps pouring out from our friends at St. Louis startup LockerDome. Earlier this week the largest sports social network startup in the world announced that they had just partnered for the release of the first app/game built on the LockerDome platform. Thursday the team at LockerDome announced a new addition in 19 year venture capital veteran Mark Lewis, joining the team as CFO.

Lewis’ venture capital experience includes working with Gateway Associates and Two River Associates from 1998 to 2006. Most recently Lewis spent the last six years as a principal at Advantage Capital Partners, one of the nations leading venture capital firms with over $1.3 billion in invested capital.

While LockerDome founder and CEO Gabe Lozano is no beginner when it comes to startup and entrepreneurism, adding Lewis to the team brings a plethora of welcomed experience.

“As we continue to invest in the team’s growth, we are thrilled that someone of Mark’s stature, energy and talent will lead LockerDome’s efforts toward securing an even brighter financial future for the company,” Lozano said in a statement. “Under Mark’s financial leadership we will continue to build on the momentum the company has had this year in amassing over 1,300 properties and 2.5 million monthly unique visitors since January.”

“Joining a visionary leader such as Gabe Lozano to help build LockerDome into the premier interest-specific social media platform is an incredible opportunity. I am quite excited by the prospect of sustaining and managing LockerDome’s explosive growth,” said Mark Lewis, LockerDome’s new CFO “I look forward to securing a strong financial future to execute Gabe’s vision and LockerDome’s brand.”

LockerDome is a sports social network that allows anyone at any level in sports to join, create a profile and interact with others. From school age leagues to the pro’s, a wide variety of athletes make up the LockerDome social network. Hundreds of thousands of sports fans have also joined the network to keep up with their favorite sports stars, teams and even media sites.

Linkage:

LockerDome is here

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St. Louis Startup LockerDome Announces First Game Built On LockerDome Platform

We’ve been continually covering St. Louis startup LockerDome since April of this year. LockerDome is a venture backed sports social network that allows players of any age and any level to engage throughout their entire career. LockerDome was founded by Gabe Lozano who’s the son of online payment software pioneer Bob Lozano. The elder Lozano helped launch cloud solutions and development firm Appistry as well as PayLinx.

LockerDome is backed by Cultivation Capital as well as Square co-founder and local St.Louis entrepreneur Jim McKelvey.

We’ve had the privilege of talking with Lozano quite a bit over the last six months. In fact he served as an impromptu, remote mentor for one of the teams that participated in Memphis’ Startup Weekend over the summer.

On our last trip to St. Louis Lozano was very excited when he was telling us that they had started to open up the LockerDome platform to developers and some of the ideas that may come out of that. Today they’re announcing the first game/app that has been built on top of the LockerDome platform, “Basketball Memory App by Dime Magazine”.

Dime Magazine is the the basketball lifestyle magazine that’s been around since 2001. The Memory App by Dime Magazine will live on the Dime Magazine Network on LockerDome and leverage LockerDome’s over 2.5 million monthly unique visitors. Users will match the popular basketball lifestyle magazine’s covers featuring the biggest names in basketball as quickly as possible and win cool basketball related prizes. The first of these prizes is a pair of the recently launched “Polarizing Pink” Nike Air Foamposite One shoes provided by Foot Locker.

“We are pleased to be partnering with Dime Magazine and IDC Projects to deliver the first game to LockerDome’s rapidly growing and highly engaged sports audience,” said Gabe Lozano, co-founder and CEO of LockerDome. “This exciting new game featuring the stunning artwork from previous Dime covers and the wonderfully addictive Memory Matches technology represents the next step in the evolution of LockerDome as a sports media platform.”

“We’re excited to use our expertise in mobile games to be part of this synergistic approach to encourage interaction between basketball fans and brands.” said Michael Orlando, CEO of IDC Projects.

“Over the past decade, Dime Magazine’s covers have featured the best basketball players in the word. We’re excited to bring Dime to a robust mobile platform like LockerDome, and to give our fans a fun, new experience through this innovative and wonderfully addictive new game,” Dime Magazine’s CEO and co-founder Josh Gotthelf said in a statement.

Since re-launching in January, LockerDome has been one of the fastest growing sports-specific websites in the world. Many top sports agencies are leveraging LockerDome as a means to maximize their client’s social media efforts on Facebook and Twitter and to better engage their fanbases. The official brands and networks the St. Louis-based company represents includes NBA superstars Blake Griffin, Rudy Gay, David Lee and Stephen Curry, NFL superstars Troy Polamalu, Larry Fitzgerald, Maurice Jones-Drew and Marshawn Lynch, and MLB Legends Pete Rose and Wade Boggs, among others.

Linkage:

Download the game for your iOS device today, here

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19 Year Old Entrepreneur Poised To Take On Big Data With His St.Louis Startup

St. Louis startup Evtron, and it’s pair of founders still too young to drink alcohol, are looking to take on stage server hardware space.

The story of Evtron co-founders Andrew Mayhall and Kyle Goeken, will be one for the entrepreneurial history books, if their innovative startup takes off. To kick off their story though, they went on a road trip.

Mayhall and Goeken had received the almost golden ticket. Their startup was selected to pitch at the recent DEMO conference at the Santa Clara convention center in Silicon Valley. We say “almost golden ticket” because they weren’t quite lucky enough to get one of the highly coveted “scholarship” spots, but nonetheless the opportunity to pitch that crowd is one you can’t pass up.

Now most bootstrapped startups have a hard enough time coming up with the $8,000 to just get on the stage at DEMO, (that’s why conferences like everywhereelse.co charge much less). Combine that with the fact that Mayhall is only 19 and Goeken is just 20 and that’s a lot of lawns to mow and burgers to flip.

Regardless of the hardwork the duo had to put in to raise the $8,000 the story of their road trip hardly ends there. The St. Louis Post Dispatch reports that to save money they elected to drive from St.Louis to Silicon Valley. Surely that’s no big deal for two young adults but the Post Dispatch continues on to report that the folks at DEMO mistakenly double charged the teams debit card, rendering them completely broke in route.

Goeken was able to save the day because he luckily had a Shell gas card. So with a card for fuel and all the beef jerkey and other great gas station food they could buy, the two would finally make it to the conference.

Mayhall is one of those prodigal entrepreneurs. He began tinkering with computers when he was 8 or 9. He dropped out of high school to attend college early and then dropped out of college to work on his own ideas.

One of those ideas is Evtron. Mayhall synced up with now Evtron’s Chief Technology Officer, Brady O’Brien to revolutionize the server industry. Evtron has found a way to stack server hard drives vertically instead of horizontally. They also found a way to use the base as a “heat sink”. When coupled together the Evtron server uses 45% less electricity, generates 38% less heat and takes up 66% less space. When considering huge data centers the size of say Google’s (that were revealed to the public earlier this week) you’re talking about savings in the tens of millions.

While we are constantly covering the St. Louis startup scene , St. Louis isn’t known for being a hardware town.

Brian Matthews a local St. Louis tech entrepreneur who’s been advising Evtron, agreed that St. Louis isn’t a hardware town.

“If it’s really going to scale up and mass-produce data servers, Evtron will need two things that are hard to find here: money and an experienced management team” Matthews told the Post Dispatch.

As St. Louis’ startup community continues to grow, hopefully Evtron will be able to find a fit, and a way to stay in the city. Mayhall said that is one of his goals.

Linkage:

Check out Evtron the next generation storage platform here.

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Source: St. Louis Post Dispatch

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St.Louis Preparing For Super Entrepreneur & Startup Event Venture Draft 8/10-8/11

Brandon Williams, through his Brandon Williams Economic Development Corporation, is planning an amazing event for St. Louis called Venture Draft. We love St. Louis, their thriving tech and startup community is starting to catch on like wildfire and in fact they’ve moved from the 49th city in the US to start a new business to 6th in just one year. That’s amazing.

What else is amazing? How about the line up of speakers, investors, and entrepreneurs that Williams has assembled for the event going on at St. Louis’ Anheuser-Busch Auditorium next week on the 10th and 11th.

Williams, who is an accomplished professional athlete, having played on a variety of NFL football teams including the St. Louis Rams, has tackled (you see what I did there), the task of helping to spread and enrich the world of startups and entrepreneurship in St. Louis. Williams has assembled Venture Draft to be the crossroads between professional athletes and celebrities and the tech and venture community. All the while, making sure an event of this size and nature happened right in his hometown.

“The venture community is always trying to keep up with new technologies while professional athletes are looking for ways to leverage their playing days for more efficient and effective post-sports careers,” says Brandon Williams, co founder of BWEDC and former wide-receiver for the St. Louis Rams. “We understand the needs of both sectors and developed a platform to address them.”

Our good friend Gable Lozano is taking a quick break during a coast to coast fundraising trip to speak at Venture Draft. Also, FUBU founder and ABC Shark Tank investor Daymond John will be there. Successful startup founders like Henry Wong a partner at Garage.com; Maurice Lopes, CEO & CoFounder at EarlyShares, and Seth Burgett CEO at Yurbuds are just some of the great speakers slated for next weekends event.

Judy Sindecuse, CEO of locally based Capital Innovators, and even William Crowder from Philly based DreamIt Ventures will represent some of the best accelerators/incubators in the country (and everywhere else) during the event.

For more information or to sign up go here to this link

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Interview With St. Louis Startup Systematic Revenue, Eons More Efficient Than Constant Contact

Earlier this month we reported that Cultivation Capital had invested $100,00 in Sytematic Revenue.

Systematic Revenue is a great automated system that allows you to keep consistently following up with your contacts, customers and prospects. According to many sources it takes up to 6 follow ups with a contact to make a sale. With Systematic Revenue those followups are automated, but learned and made to feel genuine. This is achieved because Systematic Revenue’s system learns about your contacts.

You start by importing all of your contacts from your major social networks, Outlook, Google contacts or any other relevant data file. From there you can create campaigns with any number of steps you like and any frequency that you like. You can also incorporate Systematic Revenue with your contact form on your company’s website so that when you get a new contact it’s automatically entered into Systematic Revenue’s database and entered right into the campaign.

Systematic Revenue takes the premise of ConstantContact and makes it relevant to the business world by providing some features originally only found in robust CRM systems and applying them to your contact database, making the followups relevant and easier to create sales and revenue.

We got a chance to interview Systematic Revenue below:

StampedeCon Big Data Conference In St.Louis Next Week, Interview Here

We’re very glad to be involved with next week’s StampedeCon Big Data conference in fact Nibletz.com is the official national media sponsor of the event that happens August 1st in St.Louis.

The StampedeCon Big Data Conference will feature a whole day of great speakers about one of the fastest growing segments of technology, big data.

StampedeCon founder Gary Stiehr, has put together a great program featuring ReadWriteWeb’s David Storm, Rob Peglar of EMC/Isilon, Bill Eldredge of Nokia, Frank Cotignola of Kraft Foods, Eric Hochmuth of Monsanto, Scott Fines of NISC, Alex Miller of Revelytix, and Jim Duey of Lonocloud.

In addition to the content packed feature speakers there will be a vendor exhibit area and a ton of great people to network with. People are coming from across the country to participate in the first ever StampedeCon and Stiehr tells us he hopes to do more of them. We got to talk to Stiehr in the interview below:

Video Interview With St.Louis Startup: LockerDome

Back in April we asked if St.Louis startup LockerDome was the Groupon for St.Louis,you know the standout startup that stays in their hometown and grows. By all accounts LockerDome is shaping up to be that startup.

LockerDome is a social networking site focused on team sports from just about every level. Whether your son or daughter is on a neighborhood soccer team, you’re a high school athlete playing on the football team or you’re a professional athlete LockerDome allows you to make a profile to correspond with the type of team your on.

With your profile you can keep friends, family, teammates, scouts and anyone interested up to date with how you’re doing as an athlete. For kids, think back to when you had trading cards made with the team photos, now grandma and grandpa across the country don’t need to wait for the mail, they can just go online and check out your profile.

One of the great things about LockerDome is that athletes of all levels can be found on the network. Pro Athletes are often the inspiration for many young athletes and you can find pro athletes from all kinds of sports on LockerDome. Imagine playing pee-wee hockey or pee-wee football and having a LockerDome profile just like your favorite professional athlete.

LockerDome has already attached some major attention. St.Louis native and Square co-founder Jim McKelvey sits on the LockerDome board and has invested into the company through Cultivation Capital. LockerDome has raised $2.1 million to date with their latest round totaling $1.04 million, which closed in June.

Check out our video interview below:

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Click here to check out LockerDome, start a profile why don’t ya?

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St. Louis Startup Norsecorp Has Raised $2.5 Million So Far

Fresh on the heels of news that St. Louis startup Norsecorp entered into a very lucrative partnership with Global eTelecom, the company has reported that they are well on their way to finishing up a $3.5 million dollar round of funding.

Norsecorp provides technology that detects early warning signs of fraud for online transactions. Global eTelecom has a network of over 55,000 merchants nationwide that use their services for ACH and e-check processing. Norsecorp’s technology, when coupled with Global eTelecom, will provide protection from fraudulent transactions that could cost retails a lot of money.

Their software product is called IP Viking.

The Business Journal has reported that Norsecorp has already raised $2.5 million dollars in a round of funding that started on June 29th and expects to close on July 31. According to the SEC the minimum investment in the round is $50,000.

Norsecorp was part of Capital Innovator’s class last year. They received $50,000 in seed funding and also presented at Capital Innovators demo day at the end of the session.

Linkage:

Find out more about Norsecorp here

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Cultivation Capital Invests In Two More St. Louis Startups: Yurbuds & Systematic Revenue

Two weeks ago we got a chance to meet Rick Holton of Holton Capital, Arch Angels, and Cultivation Capital among other things. We talked about the thriving tech scene in St. Louis and the synergy created when a meeting at Holton’s office formed VentureSTL.

Cultivation Capital is back in the news again as they’ve announced their two most recent investments. Cultivation Capital’s principals include Holton, along with Square co-founder Jim Mckelvey, Brian Matthews and Peter Esparrage. Back in April we reported on Cultivation Capital’s first three investments, including a $250,000 investment in St.Louis favorite, LockerDome.

In the latest round of investments Cultivation Capital invested $219,000 in Yurbuds a company that makes sports headphones. The company makes earbuds that can withstand the heaviest of workouts. In fact at the International Consumer Electronics back in January, Yurbuds had acrobats walking on their hands while the earbuds stayed firmly in their ears. To prove that there was no PR hocus pocus on-lookers were encouraged to open brand new packs of the earbuds for the acrobats to use. Yes they were awesome.

The other startup to receive funding from Cultivation Capital was Systematic Revenue. While not as sexy as earbuds that won’t fall out of your ears, Systematic Revenue is an online automated marketing solution to help track potential clients. Back in May the startup reported that they had 25 businesses signed up in their beta test.

Systematic Revenue received $100,000 from Cultivation Capital.

“We look forward to assisting the vibrant Yurbuds team and the calculated Systematic Revenue teams as they continue to define St. Louis as an entrepreneurial hub,” saidCliff Holekamp, a general partner of Cultivation Capital, in a statement.

Cultivation Capital plans to invest $500,000 in the most promising startups in the Fall 2012 and Spring 2013 classes of Capital Innovators.

Linkage:

Here’s Cultivation Capital’s website

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St. Louis Startup: NorseCorp Lands Huge Deal With Global eTelecom

NorseCorp is a technology startup located in St.Louis that specializes in fraud detection. The company was one of the first startups to receive funding and mentorship as part of the first Capital Innovator’s program in St. Louis last fall. As part of the program NorseCorp received $50,000 in seed funding along with free office space. They also presented during Capital Innovator’s first demo day last December.

Two weeks ago the startup, led by CEO Sam Glines, a 1995 graduate of Saint Louis University, reported a major deal with one of the largest electronic check and ACH payment processors in the U.S. Global eTelecom has over 55,000 merchants nationwide that will rely on NorseCorp’s IPViking software to provide another layer of protection for their customers.

NorseCorp has developed a technology that assists in online transactions by spotting for high risk, fradulent transactions. “Our eCommerce Fraud Prevention service works seamlessly at the payment gateway level to identify and block high-risk transactions before they occur,” said Skip Foss, NorseCorp chief operating officer said in a statement. “The service addresses two essential aspects of effective fraud prevention. It offers accuracy in evaluating the legitimacy of the IP address behind any transaction, and it delivers that information in real time for automated decision-making, not manual review.”

Linkage:

Check out NorseCorp here

Source: St. Louis Business Journal

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St.Louis Startup: LockerDome Announces $1.04M Round

Our good friends at LockerDome have announced some great news this morning. They’ve just completed a $1.04 million dollar round of financing led by St. Louis Arch Angels. Cultivation Capital, Capital Innovators, the Missouri Technology Corporation and several individual angel investors participated in the round.

This new round brings LockerDome’s total investment to date to $2.1M.

In addition to this great funding news LockerDome has also announced today that they’ve seen a 25% increase in users week over week for 24 weeks straight. In just about five months the sports based social networking site has seen growth to 850k monthly uniques. They also have 80 pro athletes signed up including Pittsburgh Steelers Safety Troy Polamalu. They’ve also secured iconic brands like Rawlings.

LockerDome allows users to create their own sporting profiles for their local sports teams. Within LockerDome, teams can create their own social networks whether it be for a 5 year old T-Ball league, a 15-17 year old basketball team or a semi pro team. Even pro-athletes can create their own profiles.

Square Co-Founder Jim McKelvey has been a strong believer in LockerDome and the St.Louis startup scene. McKelvey has invested in LockerDome and holds a seat on their board.

“We’d like to give a huge thanks to the St. Louis investor community, whose support has been fantastic. Oversubscribing on a million-dollar financing round in only a matter of weeks not only speaks to the strong growth and demand that LockerDome is experiencing, but to the quickly emerging St. Louis tech startup ecosystem,” commented LockerDome CEO, Gabe Lozano.

The St.Louis Arch Angels invested $3 million dollars in the thriving St. Louis startup scene in 2011

Linkage:

Check out LockerDome for yourself here

Find out more about St. Louis Arch Angels Here

See Nibletz’ coverage of St. Louis’ startup community here