We Found The Future Of Loyalty & Rewards At Southland

Loyalty and rewards, loyalty and rewards, loyalty and rewards. It’s like a broken record. Everyone thinks they’ve stumbled onto the next big thing with loyalty and rewards. But maybe Nashville-based startup Facedeals actually has.

Facedeals uses a 100% opt-in facial recognition platform that is non-obtrusive to facilitate in person loyalty and rewards in a very passive way.

Users simply sign up for a Facedeals account using Facebook, and the magic starts. When that person walks into an establishment using Facedeals, their face will be captured using an eye-level, inconspicuous camera. In fact, the facial recognition software in the camera can capture the person’s image at their normal pace. They don’t have to do anything but simply walk past it.

The backend software in Facedeals already knows what that user likes and doesn’t like and their habits when patronizing a Facedeals establishment. Facedeals also specializes in relevance as co-founder David McMullen told 60 Minutes’ Leslie Stahl in this interview that aired last month.

In that 60 Minutes piece, McMullen and Stahl walked into a participating merchant, and as they were getting ready to decide what to order, Stahl was delivered a deal to purchase a Ceasar Salad and get a free Diet Coke. Both items, were things that Stahl actually likes. McMullen was offered a different deal on a local beer that he likes.

The secret to this relevance is that when users opt-in to Facedeals and let the service see their Facebook page, it builds a profile based on things they’ve liked..

McMullen told us (and 60 minutes) that the beauty behind Facedeals is that the deals are coming when you’re ready to make a purchase and not in an email first thing in the morning.

The company is working with a variety of different merchants including retail, restaurants, and bars. The robust back-end makes it the easiest way to do loyalty and rewards for any business. In fact they don’t have to do much of anything except let the customer redeem the deal.

Check out our own interview with McMullen from the Southland conference in Nashville.

You can find out more about Facedeals here at getfacedeals.com

Here’s more of our Southland coverage.

Drive Capital’s Mark Kvamme: Brandery Is One Of The Best Accelerators Outside SV

Mark Kvamme, Co-founder and Partner at Drive Capital and a former partner at Sequoia, is high on startups and entrepreneurs outside of Silicon Valley. Kvamme, a life long Valley guy, moved out to Columbus, Ohio, to start Drive Capital and help spur innovation “everywhere else”.

Appearing on a panel Wednesday afternoon at the Southland conference in Nashville, Tennessee, Kvamme defended the hustle outside of Silicon Valley.

“I know people here in Nashville, I know people in the midwest that I think actually work harder than Silicon Valley people. Because Silicon Valley people are all into the appearance of what I’m doing versus actually getting down and “gettin’ ‘er done,” Kvamme said in response to a question from panel moderator and Solidus Partner Vic Gatto.

Gatto had eluded to the fact that he feels that some entrepreneurs in the Southeast don’t hustle the way people in the Valley do because there is no competition.

Through Solidus, Gatto funds multiple accelerators in Tennessee including Nashville’s Jumpstart Foundry and Memphis’ Seed Hatchery. Earlier in the discussion Gatto had brought up accelerators so Kvamme took the opportunity to talk about one accelerator in particular: the Brandery.

Most Nibletz readers know that our co-founder Nick Tippmann has been through the Brandery with two different startups, and we work out of the Brandery facility in Over The Rhine when we’re in Cincinnati.

During the panel Kvamme spoke very highly of the Brandery calling it “one of the best accelerators outside Silicon Valley,” in effect putting The Brandery in league with Techstars and MassChallenge.

Kvamme said he just funded a company out of The Brandery, as did Khosla and Tony Hsieh. He goes on to say that the Brandery is successful because of the ecosystem that surrounds it, and that the ecosystem could be replicated in Nashville and pretty much everywhere. Check out the video clip below:

We’ve been tracking The Brandery, and their companies, heavily over the last two years. Check out more of our Brandery coverage here.

Here’s more from Southland.

Blow Up Your Cloud Based File Structure, Use New York Startup Docurated [video]

One of the more interesting (but less sexy) startups that we saw in New York at TechCrunch Disrupt last month was Docurated. This New York company has launched a new platform that puts all of your content and all of your files at your fingertips with the easiest form of search possible.

Just about everyone in every profession is creating some kind of content all of the time. Chances are that you’re going to write one proposal or do one pitch deck some day that you need information from a previous pitch deck or other file. Cataloging all of your files, both locally and in the cloud, lets the Docurated system get to work.

Once all of your files are cataloged, and as you create new ones, updated automatically, they are now available whenever you need them.

What happens next just adds to the experience. When you call up a search of your files Docurated serves up the files and the specific piece of content, putting it next to all the other pieces of content that match the same criteria.

Now all of your documents are useable materials for anything from content dashboards to presentations, fliers, meetings, reports and more.

Docurated was created out of a real world need from a Fortune 100 company. Alex Grobansky along with cofounder Irene Tserkovny created Docurated after Tserkovny found herself and her colleagues at American Express’ “disruptive innovation” team were constantly searching for content they had previously created to add to new presentations rather than working on the next disruption.

There are several search options available but Docurated seems to address the needs of people working on real projects, and presentations who don’t have time to fumble with broken search tactics.

Watch the video interview below and for more information visit docurated.com

Check out these other 50 startup stories from TechCrunch Disrupt NY 2013

We Talk With Frank Denbow The GoTo Guy For StartupThread And New York Tech

Once your startup moves from idea stage to something, that often times involves a logo. The next natural move is getting that logo put on whatever you can, especially t-shirts. It seems that no matter how big or small the startup, there’s always a t-shirt for it. NY entrepreneur and startup community leader Frank Denbow has embraced that as the founder of StartupThreads.

StartupThreads is a startup itself that allows startups to go on their site, design, upload, create and have their merchandise shipped. Dealing primarily in startups, Denbow offers very competitive pricing and has seen closets and closets full of startup t-shirts.

Startup culture is becoming more mainstream. Walking the streets of any big startup community, whether it be San Francisco, New York, Boulder or even Nashville you’ll see your fair share of startup wear. Going somewhere like TechCrunch Disrupt or SXSW and you’ll see t-shirt overload. In fact, one of the travel tips I’ve given for SXSW is only pack a t-shirt to wear to the event, startups and bands have your week long wardrobe covered.

As you can imagine with the amount of startups in the world Denbow is a pretty busy guy. But in addition to StartupThreads he’s working on another startup simultaneously and in the infamous words of Billy Mays (RIP), but that’s not all.

Denbow also finds time to attend the NY Startup Meetups, plan and help with NY Startup Weekend and curate the Startup Digest. He also sits on the board for the Academy of Software Engineering.

Denbow is well respected and well liked amongst the startup community across the country. In fact he’s even good friends with our friend Denver Hutt who we reported on earlier this week.

Check out our interview with Denbow below he talks about Startup Threads and how the NY tech startup community has grown so fast.

We’ve got over 50 startup stories from TechCrunch Disrupt NY 2013.

New York Startup InBetweenJobs Is For People Who, You Guessed It, Are InBetweenJobs

Finding yourself in between jobs can be one of the scariest things on earth. Some people are lucky, and they know when they might have to start looking for work. Most people, on the other hand, have no idea that they are about to get laid off or that a company is shutting down. For anyone out of work though, uncertainty can be a very scary thing.

Not knowing where the next paycheck is coming from is typically the biggest threat in between jobs, but other things like health insurance, other employee benefits, taxes and resources can become overwhelming.

Big companies usually help out displaced workers through third party companies. These companies, chronicled in the George Clooney movie Up In The Air, connect people to job placement services, resume companies, skill builders and other resources. For the rest of us though, navigating in between jobs can be the hardest job of all.

InBetweenJobs is a New York startup that sets out to simplify and enrich the process of being in between jobs. The company offers access to resources for things like polishing your cover letter, updating your resume, improving your skills, researching trends and companies in your field and of course hunting for jobs. They’re also hoping to offer interviewing tips, information about COBRA insurance and anything that anyone in between jobs could need.

InBetweenJobs incentivizes the time between jobs by offering points for real life rewards. When a user participates in an activity like taking a quick online course in cover letters they earn points. Points can then be redeemed for things like metrocards and free coffee, which when you’re saving every dime you have, can come in quite handy.

Not only do the points come in handy because they provide value to the job seeker, they can also serve as even the smallest little morale booster which people often times need when they are out of work.

Check out our video interview below with CEO and founder Diego Orofino and to sign up to be notified when InBetweenJobs opens, head over to inbetweenjobs.com.

Check out over 50 startup stories from TechCrunch Disrupt NY 2013 here at nibletz.com

Animate Your Life With Techstars Cloud Alum Skit [video]

Boston Startup Skit is a mobile app that lets you take your photos, and drawings and easily turn them into an animated story. The user doesn’t need to know a thing about animation. The app itself is all gesture based and easy for anyone with a little bit of mobile experience.

Skit is a lot more than an animated gif creator you can take your photos and drawings, turn them into a story, whatever story you want. Then you can share them with the Skit community and all of your friends through your social channels. Once you’ve shared your animation, anyone can “remix” it and make it their own.

You start with a blank canvas and Skit allows you to choose from art they provide for free or you can use your own photos and drawings from your iPad’s library. You can choose weather the photo or drawing is a character or a background, and the app provides you with tons of props as well.

Robin Johnson and Max Woon the cofounders of Skit both have animation backgrounds. Johnson has experience working on the Medal of Honor franchise, among others, while at Electronic Arts. Woon tells Silicon Hills founder Laura Lorek that he also have gaming and animation in his background but became obsessed with this animation idea after watching the making of South Park. In the video interview at SiliconHills website, he talks about how the creators of Southpark would sit in a studio and do the script first and then the animators would get to work.

Both Johnson and Woon wanted something easier and quicker to animate whatever the user wanted and to tell stories.

After the user finishes creating a skit they can save it locally or share it via Facebook and Youtube.

The team behind Skit launched it to the iTunes App store back in February and were chosen for the coveted last pitch position in the recent Techstars Cloud investor day pitches.

Check out our interview with Johnson below and for more information visit skitapp.com

We’ve got more startup stories from TechCrunch Disrupt NY 2013 here.

Stop Putting Your Fitbit on Your Dog, Fitbark is Here [video]

Fitness and the “internet of things” go hand in hand. Today there are hundreds of devices with sensors and monitors that interact with your smartphone to give you the data you need on just about everything. We’ve tested devices here at nibletz world headquarters that monitor everything from temperature, to humidity, to steps walked to chlorine levels in a pool. Yes everything has a sensor.

The biggest segment here is of course fitness. Fitbit, Fuelband and other devices allow users to have their workouts monitored and the info tracked on the smartphone.

Well if you’ve decided to tether fitbit to your dog’s collar either to make it look like you’re working out more or you’re curious what kind of workout Rover is getting while you are at work, you can stop now.

Thanks to the brother and sister team of Davide and Sara Rossi, there is now Fitbark. As you may have gathered, Fitbark is one of those “internet of things” devies that allows you to monitor the energy level and things that your dog does. You may want to make sure that after that steak you fed him last night, he is sweatin to the oldies while you’re dropping the kids off at school.

But seriously,

Fitbark has some great real life uses that most dog owners would actually consider, before buying the device.

For instance, you want to know that your dog actually went for a walk while he was at the boarding facility or while you were paying the neighbor to “dog sit”. You could tell by the level of activity whether your dog sat around all weekend or if he had his walk. You can also tell by the data sent from the Fitbark to the smartphone app, whether or not your dog was walked at the proper times. If the pet sitter says she walked him at 4:30pm but you see he was sleeping, blasphemy, caught in a lie!

Fitbark is also a great way to monitor your dogs health. After all dogs can’t really talk. You may notice in the monitoring of your dog that he or she goes a few days with a lot less activity, that’s probably an indicator that something is just not right.

For those folks out there that are parents, and only to the canine species, a device like Fitbark may be just what the doctor, I mean veteranarian ordered.

You can support Fitbark on Kickstarter and hopefully be one of the first people to get one.

Check out our video interview with Davide Rossi below.

And here are over 50 more startup stories from TechCrunch Disrupt NY 2013.

Memphis’ Bad Ass Startup Chick Brittany Fitzpatrick Pitches MentorMe

The day of reckoning is upon us and it appears that Bad Ass Startup Chick Brittany Fitzpatrick’s nerves have calmed a bit. After working tirelessly on a startup she originally pitched at the women’s 48 hour launch in Decemeber, Fitzpatrick is ready to show the world her answer to many of mentoring’s problems.

Community service and helping people have been what Brittany Fitzpatrick’s life’s work have been about. But what makes this Memphian even more amazing is that she left a position with one of the most prestigious, well known brands in the non-profit space, Ronald McDonald House Charities, to start something of her own, again in community service.

As the communications coordinator for Ronald McDonald House Charities of Memphis, Brittany took the passion and drive she’s had since high school and through college at Howard University and Memphis University, and combined it with the tools available in recent day to double the groups social media reach. Ronald McDonald House Charities of Memphis works with the most well known children’s research facility in the world, St. Jude Children’s Research Hospital.

Over the last six years, Brittany has been a mentor and helped other mentor’s in a variety of programs. Through her work with Ronald McDonald House Charities and other stops along the way, she found that mentorship was a great thing, but flawed in many ways.

When she first pitched the idea for her startup “Mentor Me” back in December at a women focused 48 Hour Launch, she revealed that most mentor orgranizations spend more money re-placing mentors and mentees than they do setting up original pairs. Brittanny quickly realized if someone could fix the initial matching proces than these programs could focus on their original goals and save a lot of money.

That’s where her startup Mentor Me comes in. Mentor Me is a mentor and mentee online matching service that uses a variety of information given from both parties and an algorithm to make more successful matches. While Brittany is hesitant about using the verbage “e-harmony for mentor”, at the core that’s what it is and that’s why it’s going to be so successful.

But the biggest factor in the success of Mentor Me is going to be a combination of the technology and the founder. Brittany is a dynamic young woman. Back in December, the prize for the 48 Hour Launch competition was a startup village booth at everywherelse.co. When Brittany came in second place she decided to crowdfund the people in the audience so that she too could have a booth for her startup. Within minutes her mission was successful.

After working for three months in the Seed Hatchery startup accelerator, Fitzpatrick unveiled MentorMe to the public at large Thursday in Memphis. Check out her pitch below:

Find out more about Mentor me here at getmentorme.com

2 Memphis Tech & Startup Ninjas Turn Farmer With BetterFed [SeedHatchery]

The story about how Scott Finney and his scientific outsourcing startup, IncreaseIf, pivoted to become BetterFed is a story that wouldn’t even fit here on the pages of nibletz. It’s actually a classic story of believing in the founder though and that’s what the team that vetted Seed Hatchery startups did. (disclosure I was on that team).

We knew that Scott Finney had a very well versed background in engineering. A graduate of Auburn University, and a regular attendee of the local Startup Meetup, Finney has had a slew of great ideas. IncreaseIf may not have been one of those, but his passion and technical expertise would drive him to his ultimate destiny which is BetterFed.

BetterFed is a startup that bridges farmers and local growers with people too busy to get to the farmers market but still want the freshness, benefits and healthy alternatives that come from real home grown food. To get from IncreaseIf to BetterFed, took a lot of pivoting, until Finney just blew everything up and solicited the help of Seed Hatchery alum Kenn Gibbs. Gibbs had taken his own edutainment startup, Knoco, through last year’s Seed Hatchery program.

At first Gibbs wasn’t sure if he would join Finney on the BetterFed journey. He was already knee deep in mentoring and offering technical advice to the other cohort teams. However without much poking and proding, Gibbs came around and now both young men are so into BetterFed that they created Twitter handles FarmerFinn and FarmerKenn. They’ve also been talking about opening up their own farm and becoming growersthemselves.

We got a chance to talk to Finney just before he went onstage here’s what he said:

What’s your startup, what do you do?

BetterFed connects customers to local food sources. We provide weekly food subscriptions that best fit your families eating habits.

Why did you apply to Seed Hatchery?

I was looking to get my MBA sometime soon. Speaking with some of the alum, I heard the benefits of Seed Hatchery outweighing a classroom experience.

What were you expecting?
I was expecting to be a technical co-founder for a team and ended up being a lone founder for the first month of the cohort.

Did you get what you were expecting?

Yes, I knew I was going to be forced out of my comfort zone, but didn’t know how much until now.

What was your big “A Ha Moment”?

The importance of taking action and realizing you can plan and assume all you want, but you won’t learn anything until you take action.

What are two big things you learned during the Accelerator Process?

Get a product out to your customers as soon as you can, and tell everyone about what you’re working on because you never know who can make an introduction to a valuable relationship.

What’s one thing you learned about yourself during the accelerator process?

The program required me to use skill sets I did not believe I had. In the past I would have let others handle sales and marketing, but I’m completely involved in those avenues.

What are you hoping for after Investor day?

We’re looking to continue our customer discovery to validate all that we’ve learned in the past couple weeks.

Tell us one of your mentors and what you learned from him or her?

Sarah Baker is a PR and communication expert and she’s helped us focus our message to our target audience.

And now check out their pitch video.

Find out more at BetterFed.co

We’ve got more Seed Hatchery startup stories for you here.

The Big Day Is Here For Memphis Startup ScrewPulp

Last week we were pleased to bring you the story of ScrewPulp’s launch. The new self publishing platform is helping authors and publishers with much needed traction and engagement through a different model.

Publishers/authors sign up for ScrewPulp which helps them market their books by giving away the first 25 copies in exchange for a social media mention, review or rating. From there, as books gain popularity they increase in price by $1.00 per level. This format gives authors/publishers, much needed exposure and the benefit of having ratings and reviews built in to their profile.

Publishers hold all the rights to their books. ScrewPulp takes a small percentage and leaves the author/publisher with no less than 75%. They only ask that submitted works stay on the site for 90 days.

Screw Pulp founder Richard Billings launched the startup at 48 Hour Launch in June of last year. From there he went on to take the top prize at Launch Memphis’ Global Entrepreneurship Week event, which included pitching in front of Federal Court Judge, John Fowlkes. The Seed Hatchery accelerator was the next natural step for the team.

We’ve chronicled the life of ScrewPulp from that very first pitch in June, consequently the same 48 Hour Launch event that attracted Nibletz to Memphis, through demo day. Check out more Screwpulp coverage here and watch Billings’ pitch video here:

Check out more of our Seed Hatchery coverage here.

Musistic Debuts At Seed Hatchery Demo Day, Finally A GitHub For Musicians

What do you get when you cross two musicians and two recording studio employees in Memphis one of the earliest cities in the world with a globally musical pulse? Musistic.

The Musistic team is made up of Justin Olita, Vince Rogers, Brian Wentzloff and Rachel Hurley (who joined them after leaving the soundstache team). The four of them together are pioneering a new collaborative music platform that allows musicians to collaborate in a meaningful way, similar to how programmers collaborate on GitHub.

Users can find others to collaborate on a song or album together via the Musistic platform. From there each musician can post their parts and tracks for the others to “pull down” and record on top of. The best part is that the Musistic platform is DAW friendly across many types of popular software.

Gone are the days when musicians need to upload enormous email attachments or figure out which drop box, box.net or other cloud account has enough space for their project.

Using Musistic they can easily find the parts they need, re-record, edit and get them back up for the collaborators to continue working on. This isa welcomed tool in the music community and it’s made from a team that is rich in their musical background.

To date they’ve secured a creative capital investment from Loaded For Bear equal to $100,000 per year for five years. They are also working on strategic partnerships with the Memphis Music Foundation and the Folk Alliance International. It also helps that Hurley, who leads marketing and business development, has deep relationships with hundreds of Memphis musicians.

To get a better idea of what Musistic is and where it’s going, check out the pitch video below.

You can find out more at musistic.com

We’ve got more Seed Hatchery coverage here.

Star & Micey’s Nick Redmond Pitches Soundstache At Seed Hatchery Investor Day

Memphians, and for that matter a lot of folks in Tennessee are familiar with the name Nick Redmond. Nick is the frontman for the very popular indie band, Star & Micey. It was through touring, singing, performing and engaging with fans that Redmond had this great idea for a startup and Soundstache was born.

Through fellow Memphian Rachel Hurley who is knee deep in the Memphis music scene through working with the Poplar Lounge and other Memphis music spots, and through being active in the Memphis startup community, Redmond got the opportunity to apply for Seed Hatchery.

Hurley says that it was actually at famous movie director and local Memphian, Craig Brewer’s birthday party where Redmond pitched the idea for an interactive app that worked both online and off line and connected fans to musicians. Soundstache is a geo-caching app/game that allows fans to search for “staches” that bands put out for them to find. They could be in plain sight or maybe tucked under a tree, in a set of stairs or attached to a sign post.

Bands plant staches for fans to find and the app directs them to it.

Never afraid a challenge, just days into the Seed Hatchery program Redmond decided to try SoundStache out at one of the biggest playgrounds in the music world, SXSW and there it was met a ton of positivity. Fans loved the exclusive nature of the prizes they were winning. Speaking of which, bands can give away whatever they want, a used drum stick, concert tickets, cd’s, demos whatever.

Most people know that indie music fans, real indie music fans not fake ass hipsters, go all in on their favorite bands and support them anyway they can. Soundstache gets them off the couch and out from behind the macbook, onto the street looking for “staches”.

In between his hard touring schedule Redmond just went through the Seed Hatchery accelerator program. Here’s their investor day pitch video.

Here are more SeedHatchery stories at nibletz.com The Voice Of Startups Everywhere Else.

Milan Startup Styloola Helps People Share Their Passion About Fashion

Imagine you’re a fashionista or a somewhat high profile fashion blogger and you have say 100,000 twitter followers and a very popular blog. Well how would that boutique store you just walked into know you’re there? That’s just one of the problems the founders of Milan based startup Styloola hope to fix.

Their social platform allows fashionistas and those who just love good fashion, to sync up over the things they love.

It’s like Pinterest for fashion, on crack with a purpose. You can upload your favorite fashions, pin fashions from others and even curate your own collection. Styloola can then share your collections with designers and boutiques to make owning your favorite fashions a reality.

Styloola also has a checkin twist that allows users to check in to their favorite fashions and stores.

There one of a handful of startups that we saw at TechCrunch Disrupt NY 2013 that actually understand how to effectively bridge online and offline commerce. 3 Other Things also has a great social approach to drive traffic to brick and mortar stores.

The company received an angel round of funding last fall and officially launched the next phase of Styloola at TechCrunch Disrupt two weeks ago. Check out our video interview below and for more info visit Styloola.com

Over 50 more startup stories from TechCrunch Disrupt NY 2013 can be found here at nibletz.com

Social Entrepreneur Sticks It To Ambercrombie’s Douche Bag CEO Mike Jeffries

The stories about Mike Jeffries,the king of retail douche baggery, have been all over the interwebs over the last two weeks. That’s when he went on the record saying that he doesn’t sell his clothing to plus sized women and that Abercrombie is elitest and only wants a certain kind of customer.

Jeffries actually said, in regard to this policy, ” In every school there are the cool and popular kids and then there are the not so cool kids. We go after the cool kids. A lot of people don’t belong and they can’t belong”.

This has prompted a wide range of reactions across the country. Boycotts, meme’s, and the latest endeavor, one social entrepreneur’s way to get back and give back.

Los Angeles based Greg Karber, who bills himself as a writer, philosopher, performer, video maker, cultural critic and entrepreneur set out on a journey in hopes that others will join him.

He went into a Los Angeles GoodWill store and bought up their entire inventory of Abercrombie and Fitch clothing, in a variety of sizes and styles. He then set out to L.A.’s skid row, an area with one of the largest homeless populations in America and started giving away the clothes.

In the video below Karber says he can’t do it alone. He wants anyone that can to go through their closets, their friends closets and their neighbors closets and donate all their A&F clothing to their local homeless shelter. And when you do this, tag it #fitchthehomeless.