FourSquare Finally Reaches 20 Million, 2 Billion Check Ins And A Million New Sign Ups Per Month

FourSquare, which was the breakout app at South By Southwest in 2009 has just released their latest numbers. According to FourSquare they now have 20 million registered users. Those users have accounted for 2 billion checkins over all and they’re seeing growth of about a million users per month.

In contrast, Instagram, which was just purchased by Facebook for $1 billion dollars last week, has 40 million users and has only been around since October of 2010. Pinterest, which released in private beta in March of 2010 has an estimated 17.8 million registered users as of March 2012, according to comscore.  Google+ reportedly has 61 million active users. So in comparison to the hot up and coming social networks Foursquare is in the rear view mirror.

Today was 4 Square day and the company used a special check in not to thank their users:

In 2010, foursquare fans declared April 16 4sqDay (4/4^2 – nerds after our own heart!). Two years and two billion check-ins later, you’re still why we get out of bed each day. Thanks to all 20 million of you for making us part of your lives. Happy 4sqDay!

More after the break



FourSquare has noticed that they need to offer more than just checkins, that’s why they added an explore function to take on the likes of Yelp and Google Places. There are a lot of other apps that use FourSquare’s API for location based data. Path, another new blossoming social network is one of those. Social discovery app Sonar also uses FourSquare as it’s back bone.

FourSquare has also gone through some internal turmoil this year as co-founder Naveen Selvadurai left the company he co-founded with Dennis Crowley last month. Crowley has often been the face of FourSquare while Selvadurai was thought to be running the back end.

Our friends at The Next Web are optimistic about Foursquare suggesting that the company is just harnessing the true power of it’s location based data.

Nowadays though it seems like every social network out there has their own location based back bone so you can check in using just about anything, anywhere you want.  Personally, I used FourSquare this year at SXSW for the first time since SXSW in 2011. FourSquare quickly let me know that when I made my first checkin by saying the last checkin I had was at SXSW 2011. Of course next year, provided that FourSquare is still around, I’ll most likely dust it off and use it again at SXSW.

source: TNW

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