Austin Startup Boxer Closes $3M Seed Round

Boxer, Andrew Eye, Austin startup, seed roundI was one of the  first people to dismiss the hoopla surrounding Mailbox, the wildly popular startup that provided what appeared to be a good alternative to iOS mail. They were able to get millions of people excited about the app by creating an exclusive sign up / invite list when you downloaded the app. When it was launch day you got to check your phone every few minutes to see how far you were away from getting one of the most overly hyped apps of all time.

Early on I thought I was the only person on earth who thought Mailbox sucked. I was quickly vindicated by fellow journalist Nicholas Carlson at Business Insider, who saw the same shortcomings of the Mailbox app for people who actually get and rely on email.

Luckily for me, shortly after the Mailbox dust settled (and they were acquired by DropBox), I met Andrew Eye at SXSW. Eye was showing off his new app, at the time called TaskBox. Now Taskbox was made for people that get a constant flow of email for work.  You can see some of the reasons I love Taskbox, here.

After spending some time with Eye at SXSW, we were one of the first media outlets that he called when they announced they had merged with Boxer, the latest startup created by Xoogler Jason Shellen, founder of Brizzy and his even newer latest thing, The Secret Agency. They quickly combined features and in June relaunched as Boxer.

Yesterday they announced that they had raised a $3 million dollar seed round led by Sutter Hill Ventures. In addition to having an excellent feature set, Boxer cites their open integration platform and existing integrations with Box, DropBox, LinkedIn and Facebook as keys to their future.

“As mobile devices have become our primary means of receiving and reading email, users have become increasingly frustrated with the primitive experiences provided by stock email apps,” Eye said in a statement. “Now, with the backing from Sutter Hill Ventures, Boxer can continue to execute on our strategy of extending the mobile mail experiencewith relevant third party information and interactions.”

Boxer has assembled a worldclass executive team and advisory board filled with proven entrepreneurs and industry veterans. Originally founded in 2012 by CEO Andrew Eye (former COO Ciphent Inc. 500 #16) and CTO Adam Cianfichi, Boxer added VP of Engineering Ian Ragsdale (former CTO at email startups OtherInbox and Skylist) and VP of Product Timothy Sullivan, (former mobile product lead at Zynga) in 2013.

“Mobile devices have changed the way we work, however the mobile inbox remains much the same as it was earlier this decade,” said Sam Pullara, Managing Director at Sutter Hill Ventures.“Boxer was an attractive investment opportunity because it opens the inbox to third party innovation, and a new era of mobile productivity.”

The Austin based startup launched out of the Capital Factory, which is led by Josh Baer, a pioneer in the world of email.

Download Boxer for yourself here, and find out why it really just works.




Author Austin Kleon To Kick Off SXSW Interactive 2014

SXSWi 2014, Austin KleonNow that the inaugural SXSW V2V  has ended, startups, entrepreneurs, founders, developers, coders and otherwise “startup” hipsters, are turning their attention to SXSW Interactive. Although we’re still about six months away from the big event in March, the Panel Picker is up and running, and SXSW is starting to announce their official speakers.

On Monday SXSW announced that Austin businessman, entrepreneur and author, Austin Kleon, will be kicking off SXSW Interactive with the first official keynote on Friday March 7, 2014.

Kleon is an established author whose books include: Steal Like an Artist and Newspaper Blackout. He’s currently working on his newest book, Show Your Work.

His work has been featured on NPR’s Morning Edition, PBS Newshour, and in The New York Times and The Wall Street Journal. New York Magazine called his work “brilliant,” The Atlantic called him “positively one of the most interesting people on the Internet,” and The New Yorker said his poems “resurrect the newspaper when everybody else is declaring it dead.”

He will be speaking on creativity in the digital age. The keynote will be Friday March 7th at 2:00pm

Find out more here.


TechStars Austin Unveils First Class

Techstars, Techstars Austin, Capital Factory, Startups, Accelerator Back in May Techstars, announced the formation of their Austin Techstars program. The accelerator is being housed at the Capital Factory in downtown Austin. Jason Seats, who was the director of the Techstars Cloud program in Houston moved over to Austin to head up the program.

Techstars reported receiving 850 applications for this first cohort in Austin. The team at Techstars was tasked with cutting those applications down to ten.

Here are the ten startups announced last night at an event at the Capital Factory.

  • Filament Labs build patient tracking and compliance software around mobile health, behavior tracking, and behavior change. One of its consumer products, HealthSpark, was 1 of 30 hand-selected apps within Aetna’s CarePass initiative.
  • MarketVibe (founded by the Whoosh Traffic team at Capital Factory) uses customers web analytics and shopping cart data to teach companies how to get more traffic, leads and sales.
  • Fosbury is a cross-platform digital wallet solution for designing, managing and analyzing campaigns on Apple Passbook and Samsung Wallet. Fosbury ensures retailers and other that their customers always have loyalty cards and coupons with them and provides a new way to interact with customers.
  • Atlas Wristband takes a new approach to wearable technology in the fitness industry. Atlas combines top talent from Johns Hopkins University, Phillips Healthcare and Maxim Integrated Products.
  • AuManil helps Online Retailers identify, manage and grow their most valuable customers – and create more of them. It enables shopper-facing agents to engage high value customers based on behavioral profiles and predictive insights. These targeted, personalized engagements lead to increased revenues, high retention rates, and better customer satisfaction.
  • Ube: controls lights and appliances from a smart phone, inexpensively. The company’s Wi-Fi enabled Smart Dimmers, Smart Plugs and Smart Outlets are competitively priced, easy to install, and provide the convenience of controlling your lights from your smartphone from anywhere in the world.
  • ProductGram: allows online sellers to extend their store from one outlet to many. Currently in development for Etsy sellers, the mobile app will push an attractive listing, not just a third party link to drive more product views to increase sales via other channels, with checkouts happening wherever engagement happens.
  • Testlio: opens a network of mobile testers to developers needing every last bug uncovered. The company has created tools for software testing that use real time chat, integrate issue reports into their existing systems, and do daily/weekly testing based on the customers own release schedule.
  • Accountable: streamlines and simplifies HIPAA compliance by providing a suite of tools and resources for firms, from necessary agreements and policies to risk assessments and employee training. All required pieces are tracked for completeness and time-sensitive expiration, with monitoring and alerts maintaining compliance. Audits are as simple as printing out a report and all requested information.
  • ProtoExchange: is a cloud-based network of professional 3D printing services that allow businesses to source the production and material capabilities of the network in a scalable, cost-effective, and time-efficient manner.


Austin Startup BigCommerce Books $40M Series “C” As In Case, Steve Case

stevecaseA few years ago, people were concerned about the likes of Walmart and Barnes and Noble coming into a town and closing down small businesses.

Then, Amazon came along, and we were suddenly worried about the local Barnes and Noble going under.

Amazon is obviously a giant, selling everything from clothes to books to niche home accessories. They operate on razor thin margins and are constantly expanding and revamping. Now, in our home at least, it’s common to hear, “I’m checking out on Amazon. Need anything?”

Amazon could easily take over the world.

Except, people still love their small, local businesses, too. While Amazon is growing in popularity, so is the local movement, and plenty of people would prefer to shop 100% local. They like supporting small operations. If only shopping at small businesses was as easy as shopping on Amazon…

Thanks to Bigcommerce, for a lot of businesses it is.

Based in Austin and Sydney, Bigcommerce has been battling the curse of Amazon since 2009. Small businesses–both brick and mortar and fully virtual–can use the service to set up an online store, and Bigcommerce’s tools will make it as fluid and easy for customers as Amazon. They also have a variety of features that help a small business rank high in search, build apps, and analyze data.

bigcommerceMost small businesses may know very little about running an online business. Bigcommerce helps them out with the Success Squad, a group of employees who train business owners in using the platform. And, their prices cater to the small business crowd with packages starting at $25/month.

On Friday, Bigcommerce announced a series C round: $40 million exclusively from Steve Case’s Revolution Growth VC firm. Case will join the company’s board.

Before this round, the company had already raised $35 million. They weren’t hurting for money, but they have big plans for the extra funds.

“The new funding will help us build out our platform even more quickly, with a focus on empowering mobile commerce, creating a more robust app ecosystem, better serving our clients, and going global,” Bigcommerce said on their blog.

With the explosion of mobile in the US market, the ability to sell through a smartphone is critical. Bigcommerce will soon offer the service to their customers, making them even more competitive with Amazon.

Bigcommerce’s goal is to democratize e-commerce, to make it as easy for the little guy to succeed as the Amazons of the world. With their new investment, the future is looking sunny.EECincyBanner

If You’re Serious About Email Ditch Mailbox For Boxer, Launching Today

Boxer, Taskbox, Austin startup, Mailbox app, sxsw, relaunch, startup launch

Earlier this year the startup world was abuzz about the brand new Mailbox app. You remember, the one that made you download a countdown timer, and for most, wait several days before getting your hands on the app. However, people who get high volumes of email, quickly saw that Mailbox was a hype machine. The hype got so loud they quickly got acquired by the team at DropBox.

While all that was going on, tens of thousands of people descended upon Austin, Texas, for the annual Woodstock of startups, SXSW Interactive. It was there, at the Capital Factory and then on one of the startup stages, we found Taskbox. 

boxericonsmWe got to hear about the meat and potatoes baked into Taskbox during a pitch session focused on startups that were immune to the series A crunch. All the startups in that pitch session had an investment ask at the end of their decks, but we were just longing for a really good email app designed for people that actually get email.

Taskbox proved to be that app. In fact, the Taskbox team accelerated at Capital Factory which just happens to be founded by Joshua Baer, who made most of his fortune in–you guessed it–email.

After downloading, I discovered immediately that the team behind Taskbox had loaded the app with easy to use features, an appealing UX/UI, and had actually considered people who received a lot of email.

I receive anywhere from 350-500 fresh email messages a day that can’t be marked as spam. If I factor in “spam,” we’re closer to 1000.



So Andrew Eye tipped me off a few weeks ago. He told me that during SXSW he had met  Xoogler Jason Shellen. Shellen has a very strong background having worked with Google, AOL, and his own startup Brizzly. During their time together at SXSW, Shellen told Eye that he was working on something new called Boxer. Boxer had even simpler, easy to understand features. The Taskbox team quickly acquired Boxer and brought Shellen on as head of product.


Shellen helped the Taskbox team revamp the UI by flattening it and adding some features that I’m really excited about, like the ability to “like” an email. This feature will let the writer know “Hey, I’m not ignoring you.” Sometimes that’s all you need to say in an email: message received and understood! It’s like a 10-4 button.

Other features include:

  • Powerful swipe gestures to help triage, respond, and manage on-the-go
  • Inline profile images & helpful contact cards
  • Works with all your existing email accounts (including Gmail, Exchange, Yahoo and more)
  • Dropbox integration for adding files to email from the cloud
  • Adds elements of social tools to email to make email more fun and like-able again

While the Taskbox team had a great product to start with, in reforming and launching under the Boxer name, they’re going t take email to yet another level. They also added more heavyweights to their founding dream team. Adam Cianfichi. formerly with Accuvant and Ciphent, and Ian Ragsdale who worked with Baer on OtherInbox and also Skylist, round out the new Boxer team. Andrew is the CEO, Adam heads up Design, Ian runs Engineering, and Jason runs Product.

The app is gesture based (yes like Mailbox), but what you can do with the gestures is infinitely more powerful. You can swipe to earmark an email for a set later date, you can archive it, like it, use a quick response or add it to the “to do” list. They’ve also integrated a favorites list and the ability to call up all email exchanges between you and another person with a click of a button. It’s almost like a mobile email based CRM.

Currently, Boxer is only available for iOS. Find out more here at

Now read: Am I the only one on earth who thinks Mailbox Sucks?


Techstars Opens In Austin, Mashing The Best Of Texas’ Startup World

Techstars,Techstars Austin, CapitalFactory, StartupsSome may be surprised to find out that Techstars has no “official” presence in Austin. What??? That’s right, even though they throw one of the best parties at SXSW and you can find most of the Techstars team roaming about during the festival they’ve had no real presence.

Until now.

Techstars announced via their blog that they are going to take up residency in the already epically awesome Capital Factory (home to DreamIt Austin as well), and begin an official Techstars cohort in August.

That’s not all though. They are bringing over TechStars Cloud Director, Jason Seats, from San Antonio to run the program. Seats sold his company Slicehost to Rackspace and has since been involved with Techstars. He’s also part of the StartupGrind program.  Having a Techstars class in an environment like Capital Factory gives the young startups a huge advantage. Austinpreneurs are always hanging out at Capital Factory, in addition to the huge mentor network Techstars already has to offer.

David Cohen announced the new Techstars program this morning and also opened up the application process.

“Forbes and Bloomberg have been calling Austin the No. 1Boomtown and the best place for your startup for years now, and Google recently chose it as the second city to receive the fastest Internet on the planet. TechStars exists to put the best mentors and the best entrepreneurs together in the best startup communities so Austin is a natural next stop for us. We will run our first program starting this August and applications are open as of today!” Cohen said in the blog post.

Here’s the application for Techstars Austin

Speaking of Austin here’s over 40 startup stories from SXSW 2013.


Austin Startup Burpy Is The Latest In The Grocery Delivery Phenomena [video][sxsw]

Burpy,Austin startup,startup,startup interview,sxsw,sxsw2013We got a chance to catch up with Aseem Ali, one of the cofounders of Austin startup Burpy.

The Burpy platform allows you to order groceries, beverages, snacks/candy, beer, health and beauty needs, cigarettes, household essentials and more. Essentially, anything that can be purchased at WalMart can be delivered via Burpy.

“Our vision was inspired in the kitchen of a friend’s house on August 30, 2012. We were all gathered for a surprise birthday party and were busy baking a cake for the special occasion. Once we pulled the freshly baked cake out from the oven, we realized we didn’t have any candles! With decorations left to arrange and more guests arriving every second, there was no time for anyone to run out and get candles. This left us with a bit of a problem.

That is when the idea for Burpy came to life.

We created Burpy with the goal of uniting traditional “brick & mortar” stores with a 1-hour delivery platform to make shopping a breeze. Burpy’s unique service provides instant delivery of thousands of products whenever and wherever you want! Simply choose products from our easy to use website or mobile app, and we’ll deliver them to your location in a “burp.” If you use it in your home and it fits in a grocery bag, chances are we have it. Plus, our inventory is constantly growing so we’re always looking out for you.” their website says.

At the moment they are in a public beta in their home city of Austin Texas but Ali tells us in the interview video below that they plan on expanding to other big metro areas in Texas as quickly as possible.

This may be the way to go in terms of order and deliver startups. A few weeks back Zaarly shuddered their original “reverse Craigslist idea”, paving the way for Burpy and other similar services to succeed.

Now of  course we asked Ali why the name “Burpy” and he explains the answer in the video. All of the founders are students at UT Austin.

You can check out Burpy here at

Here are over 65 startup stories from SXSW 2013.

Listen Up Here’s How You Could Win A TechCrunch Startup Alley Booth

TechCrunch,TechCrunch Disrupt, Startup,TechCrunch Meetup Austin,startup newsTechCrunch has just announced the first wave of their 2013 meetups and this year they’re coming with “Pitch Offs” as well.

TechCrunch held a pitch off event in New York City back in February. It was met with huge success. TechCrunch editor John Biggs called the event a “mini Disrupt”. If you’ve ever been to Disrupt in Asia, New York or San Francisco, it’s one of the most highly coveted startup events.

Now TechCrunch has announced meet-ups and pitch offs in Austin, San Diego and Boston.

The first event out of the gate is the Austin meetup on May 30th at the Stage On Sixth where TechCocktail held their pitch-off event during SXSW.

TechCrunch meetups are great. We were able to attend one in North Carolina and one in Atlanta last year. Both had nearly 1000 people through the door which came from every corner of the tech and startup community. There will be a handful of local startups and local startup support organizations, free alcohol and TechCrunch editors and reporters mingling and giving best practices and advice to startups. They even hold office hours.

This year they’re adding the pitch off event as well.

Participants will have 60 seconds to pitch the crowd and the TechCrunch judges. Products must be in private beta or stealth mode and ready to launch at TechCrunch Disrupt SF in September. The top prize at the Austin event is a free TechCrunch Disrupt Startup Alley booth. Of course the TechCrunch judges will also be vetting startups for the TechCrunch Disrupt Battlefield stage for their chance at $50,000 and a crown that is almost always synonymous with follow on funding.

So if your startup wants into the TechCrunch Disrupt Startup Alley, prepare to attend the Austin event in May!

More on the Austin meetup and pitch off here.

More on TechCrunch Disrupt SF here.

Did you miss The Startup Conference, don’t miss the next one.


AustinPreneur and Angel Investor Jason Cohen On Deal Flow [video][sxsw]

Jason Cohen, WPengine,Austin startup,angel investor,startup,sxsw,sxswiOn Friday at SXSW Jason Cohen the founder of WPengine, AustinPreneur and Angel investor sat on a panel with other local Texas angels to talk about angel investing. The standing room only crowd was made up of people who want to be angel investor and of course startup founders who want the inside track on what angel investors look for.

Cohen has invested in several companies and prefers a hands on approach. In the video below he says you can treat angel investing like a numbers game. The more deals you get into, you could sit back and relax and probably see some results. But what Cohen, and good angels do, is help cultivate the companies and the founders.

Angel investing can be a heavy gamble, but with the right angel investors, who are actually interested in helping the startup become successful, there’s a better chance of survival. When an angel investor invests their time and mentoring, even if the first deal is a bust, that founder or that team may have another idea that ends up being “the big one”

Cohen also warns that good angel investors need to have an investment thesis. They need to create a plan for their investment strategy that aligns with the things they know and where the investor can understand the deal, the idea, the team and the potential. Investors should then target deals that fit directly into that thesis.

Angel investors shouldn’t be looking for the get rich quick ticket. “The really hot ones go fast and they’re invisible” Cohen told the audience. He likens that to real estate in Austin and San Francisco. If you want prime real estate you’re buying it from someone already in it.

Check out Cohen’s remarks on video below:

Jason Cohen talks about the value of AngelList in this video from SXSW

Austin Startup Sentient Labs Hopes To Set The Record Straight On Home Automation [video][sxsw]

Austin Startup,Sentient Labs,sxsw,sxswi,startups,startup interviewToday’s perception on home automation is flawed, says Sentient Labs co-founder Joss Scholten. That is of course, except for Nest, the thermostat that learns your lifestyle and adjusts the temperature accordingly.

Scholten and his team at Sentient Labs, an Austin startup, hopes to take that machine learning found in the Nest thermostat and extend it’s reach to other automation products in your home.

“Nowadays home automation means you use a control panel, remote, tablet or smart phone to push a button..” Scholten told us at SXSW 2013. He believes that for the system to be truly automated it would require no button pushing at all.

The Sentient Labs team is working on technology that would learn your behaviors and then automate accordingly. They want you to be able to sit down on the couch, have the lights illuminate at the right level, your favorite tv program turn on and the temperature to adjust accordingly.

They want to take it even further and compensate automatically as ambient light starts to fade, or outside, or indoor temperatures increase or decrease. Imagine if your house knew when to turn the dishwasher on, or that you were the one at the front door and unlocked it, without using your smartphone or pressing a button.

The components to drive these futuristic technologies are already available. Sentient hopes to be the first company that takes advantage of them and incorporates them into the most automated of home automation systems.

Check out our video interview with Scholten below. For more information visit

We’ve got a lot more SXSW 2013 coverage here

We’re working our asses off on the sneaker strapped startup road trip, you can help us here.

Move Over Mailbox, Taskbox Is Better For Us Working Folks [video][SXSW]

Taskbox,Mailbox,Austin startup,SXSW,sxswi,startup pitch videoI’ve been pretty hard on the “Mailbox” app, and for good reason. In my opinion they had the best marketing I’ve ever seen (in 1 year with nibletz and 4 as thedroidguy) for any app release, ever. At the end though, the cute, hipster email sensation left me with email blue balls.

The Mailbox app  prompted me to write this post “Am I the only one one earth who thinks Mailbox suck” two days before any other journalist stepped up and called them out. Finally, Nicholas Carlson at SAI posted his thoughts, that were inline with mine.

Low and behold, a messiah rose out of the email heavens on Friday afternoon at SXSW when Andrew Eye, the CEO at Taskbox pitched a new form of email, blending your email with your tasks in a way that’s natural for business. My only regret so far is not spending time with him on Thursday night on the ATX startup crawl, so I could have started to use Taskbox even earlier.

So in his pitch Eye reveals some interesting information that makes sense. With the rise in smartphones and the mobile first experience, people are checking their email 40% more by mobile than on a computer. My hand is raised on that one for sure.  On the computer there are plenty of ways to delegate your email flow, on mobile not so much. On the Mailbox app, delegation just sucks.

Eye is no stranger to technology, he’s been a software architect for NASA and the U.S. Marines. Taskbox is also a Capital Factory startup, which just happens to be run by email startup king Joshua Baer.

So after using Taskbox for the last 18 hours or so and driving the crap out of it, here’s what I like.

  • deleting: even though its swipe deleting it doesn’t require that long press that Mailbox does, just swipe to the left real fast and it’s gone. It leaves a second ask up on the screen but if you’re deleting quickly once you swipe the next message the first is gone
  • calendar priority assignment. If you want to delegate an email for later in the day or week you can do it easily. You’re not just throwing it in a “later” bucket, you can assign a date. For example, I’ve gotten a bunch of emails during SXSW that I want to return when I get home, I just assign them for the day I’m home. They don’t sit in a later bucket with 100 other emails they go to the date I want. (it makes you look more punctual)
  • Folders, all of my gmail labels are in Taskbox, where Mailbox only had three labels and labels I didn’t use.

So if you fell for the Mailbox app like I did, I highly suggest you check out the right box, task box. Check out Eye’s pitch below from the SXSW panel “Startups Immune To The Series A Crunch”, and for more visit

Startups Immune To The Series A Crunch, Capital Factory Startup StormPulse [SXSW]

Stormpulse,Capital Factory,Startup,startup ptich,sxsw,sxswiOn Friday at SXSWi, Capital Factory hosted a pitch off featuring 6 startups that are “immune to the Series A crunch”. Despite the fact that all of the startups talked about raising a Series A round, the concept behind the pitch contest was that these 6 startups didn’t need a Series A to get to profitability.

Getting startups to profitability, rather than rolling the fundraising dice, is the backbone behind The Capital Factory, the biggest accelerator in Austin Texas and one of the driving forces behind the Austin startup community.

Capital Factory Managing Director, Joshua Baer, hosted and emceed the pitch contest, highlighting the fact that when startups can’t raise a series A they often times find themselves closing their doors.

While all accelerators would love to see their cohort startups raise additional funds, get to profitability and create jobs, Capital Factory hones in on what it will take to get them to profitability from the onset of the program.

Getting to profitability is actually a theme for Austin’s startup community, one that’s echoes from multiple points. In a panel earlier in the day, Austin angel Rick Timmons said “I ask each and every startup how they are going to get their first customer and get them to keep coming back”.

Storm Pulse was one of the six startups to pitch in this “Startups Immune To The Series A Crunch” pitch off. Their idea is great and could save companies hundreds of millions of dollars.

They take historical weather data, predictive weather data and a company’s supply chain data and put it all on a map. This shows their client companies the impact a natural disaster or other huge supply chain disruption, could have on their business and their bottom line.

Co-Founder and CEO Matt Wensing had some startling remaks in his presentation. One of those being, that 2012 was the worst year for natural disasters disrupting business since the 1970s.

Check out the pitch for this very interesting startup below and for more information visit

We’ve got a whole lot more SXSW 13 Coverage here. 

Interview With Shari Wynne Founder & CEO Of Austin’s Incubation Station [SXSW]

Incubation Station,Shari Wynne,startups,startup,accelerator,austin texasThe ATX Startup Crawl at SXSW 2013 brought us to the offices of Incubation Station, a consumer packaged goods accelerator program.

The program, founded by Shari Wynne, just announced it’s selections for their second cohort which runs from March 19th to June 11th. The session will close with a Showcase day that will attract hundreds.

Austin is on fire about this new CPG program. At their recent event to announced this year’s cohort it was standing room only. In a city known for it’s budding tech startup community, Incubation Station doesn’t do tech they focus on helping to build consumer packaged goods, and the program is working. Wynne told us in an interview that 5 out of 5 teams in the last cohort received the funding they needed to accelerate to the next level.

Wynne is no stranger to startups of the tech variety though. This firecracker woman who functions like a 25 year old caffeine filled founder, practiced law at two of the biggest firms in Washington DC. After that, she hung her shingle out and worked with the phone on the floor, to help bring legal services to entrepreneurs and startups. Her law firm, MWR, has the big firm experience with the boutique firm feel, and entrepreneurs love the attention she and her lawyers can give them.

As for the Incubation Station, check out the video interview with Wynne below and for more info visit

We’ve got a lot more SXSW coverage where this came from

We Kicked Off The SXSW ATX Startup Crawl At Ordoro (Video) [SXSW]

Ordoro,ATX Startup Crawl,SXSW startup crawl,sxsw,sxsw13Ordoro is an e-commerce business owners dream. Their suite of tools to help e-commerce professionals who actually ship products help save time and increase the bottom line.

Nibletz co-founder and CEO Nick Tippmann, owned an e-commerce business as a junior and senior in high school that made over six figures in his senior year, not too shabby for selling electronics out of his parent garage. When we first arrived at Ordoro and found out what they were all about Tippmann admitted he really could have used that in the early part of the 2000s.

The Austin based startup raised $1.2 million dollars in a Series A round last summer. A huge feat for a startup that was passed up for Capital Factory. reports that it’s no loss though because Capital Factory founders Joshua Baer and Bill Boebel participated in the round.

We started our trek on the ATX SXSW Startup Crawl at Ordoro and it was a pleasure meeting co-founders Jag Narayan and Naruby Schlenker.  Schlenker took a few minutes with us to tell us all about Ordoro and how to say it like an Italian.

Check out the video below and for more visit

We’ve got a ton of SXSW 2013 coverage here.