Interview With Jessica Meyer Founder Of Austin Startup: Locate Special Diet, Bet You Can’t Guess What They Do!

Over the last few years smartphones have helped me control my type II diabetes. Even when I was a devoted Android user I was able to find great blood glucose management apps that allowed me to track my diet, blood sugar and other important information and share it with my family and diabetes “sponsor”. The next thing I was in search for was a restaurant finding app. You see I’m on the road a lot.

There have been a few out there but mostly they provide nutritional guides. I can quickly go to a handful of restaurant chain apps and look up carbohydrates and even sugars in some of their dishes. But now, thanks to Jessica Meyer, the founder of Locate Special Diet, I can find restaurants and businesses that cater to diabetics. The best part though is that Locate Special Diet isn’t about just diabetics Meyer has covered just about every special diet there is from vegetarian and vegan to people looking for organic, or gluten free.

The idea for Locate Special Diet arose when Meyer was diagnosed with Celiac Disease in 2007. She wanted a way to find places that would cater to her need for a special diet in Austin Texas, and also where she traveled.

We got a chance to talk to Meyer, a female serial entrepreneur, about Locate Special Diet in the interview below.

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Toronto Startup: ShopLocket Easily Sell Anything INTERVIEW

Ever had something you wanted to sell on the internet? Sure you have. Maybe you thought signing up for ebay, setting up an account and then trusting Paypal was too much of a pain in the butt?  Maybe you wanted to sell your item on Craigslist but you didn’t want to deal with 100 emails telling you they would send you $10,o00 for your $400 item.  Well if you thought online selling was a pain, ShopLocket could possibly be the cure.

ShopLocket is a Toronto based startup which promises to make listing your item online as easy as embedding a YouTube video anywhere. You can embed it on your Facebook page, Tumblr, Posterous,Blogger, WordPress, other web page, blog or anywhere else that you would like. If you don’t know how to embed a YouTube video, no worries ShopLocket will teach you how to embed your item.

There are three easy steps to listing an item on ShopLocket, just create your sale, share it and sell it. You can sell whatever you want. Got some old baseball cards? Sell them. Have an old cell phone? Sell it! Want to teach guitar lessons, no problem.  Best of all there is no coding required.

As for payment, yes you can trust the overlords at PayPal but they also use the new payment service Stripe as well.

We got to talk with ShopLocket and their truly innovative service in the interview below:

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New York Startups GroupMe and Groupie In Legal Battle, This Gets Confusing

Last year a little known group messaging startup called Groupie filed a lawsuit when it’s similarly named competitor started blowing up. If you remember back to last summer, Group messaging startup, with a lot more flair, GroupMe was acquired by Skype.

If you haven’t heard of Groupie that’s no surprise. The iPhone only group messaging platform had 60,000 users for about a million messages per day. GroupMe on the other hand has 4.6 million users who send over half a billion messages per month. GroupMe also just released no features surrounding events. What’s better than to pair a group messaging app with events you do in groups.

Fresh on the heels of GroupMe’s acquisition last August, Groupie quickly went to work suing GroupMe around trademark allegations. According to BetaBeat Groupie filed for their trademark back in 2009. That seems straight forward but in reality it looks like Groupie got a little jealous of it’s competitors success.

Betabeat reports that last years Groupie vs GroupMe lawsuit received a little bit of coverage from the likes of GigaOM, SAI and themselves. GigaOM’s piece got picked up by the Wall Street Journal, and then the lawsuit went quiet.

We’re not clear on why it’s been 11 months for this suit to resurface but GroupMe went back into court on July 11th and filed suit against Groupie. GroupMe is looking for declarations from the court that there is “no likelihood of confusion” between GroupMe’s mark and the Groupie mark. GroupMe is also looking for the court to declare that they have not violated any mark of Groupie’s.

Betabeat wasn’t able to get a statement from GroupMe and of course Groupie was more than willing to talk. Here’s what they said to Betabeat:

“This newly filed action is just the latest volley in an ongoing trademark dispute rooted in the confusing similarities between Groupie’s pre-existing, validly registered trademark “Groupie” and the nearly identical Groupme name. Groupie initially filed an Opposition Proceeding against Groupme before the Trademark Trial and Appeal Board in July of 2011 (Groupie LLC v. Groupme Inc., TTAB Opposition No. 91200478). Groupie’s Opposition Proceeding seeks to protect its trademark by preventing Groupme from registering the confusingly similar “Groupme” mark. Not only do ”Groupie” and “Groupme” look and sound the same, the two companies’ products are virtually identical and are distributed through the same channels of commerce, thus causing ongoing consumer confusion. Additionally, the evidence will show that Groupme’s claim for cancellation of Groupie’s valid trademark is a late pursued theory premised on the illogical conclusion that the trademarked brand ”Groupie” is a generic term. Groupie is confident that claim will be summarily rejected. In short, Groupie has been vigorously fighting to protect its trademark in the Opposition Proceeding and will do the same in the newly filed action.”

When you consider all the facts it’s hard to say who is right and who’s wrong. Groupie did start out three years before GroupMe however GroupMe is much more successful. Groupie may have wanted to protect their idea, and name but now it does just look like they’re going after deep pockets. It’s really up for a judge to decide.  Let us know your thoughts in the comments section below.

 

Linkage:

More on GroupMe here

Source: Beatbeat

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Memphis Preparing For Startup Weekend

Memphis is hosting their first official Startup Weekend in four years this Friday through Sunday at Lab Four in Memphis. Over the three day weekend we will see some great ideas turned into startups and hopefully some emerge as actual companies, after all that’s the point behind Startup Weekend events.

The 54 hour event kicks off with preliminary idea pitches on Friday evening. Saturday is a day of working with mentors, teams and developing ideas and Sunday the finalist teams will pitch in front of the judges.

“We promise that this will be a fantastic, fun weekend, whether you want to come and work on your own idea for a company or hang out and help other people with theirs,” Co-event organizer James Ruffer told James Dowd’s Commercial Appeal. “The program has matured a lot in the past four years, and that’s why we wanted to bring it back. Not only will this energize the Memphis entrepreneurial community, but it’ll show other cities around the world that Memphis is serious about entrepreneurship.”

The early bird registration was extended through the 16th, but it’s not too late to register so if you’re in or around Memphis you should sign up here.

If you’re traveling from out of town there are two hotels participating in the fun. We’re sure we are going to see folks from Chattanooga, Knoxville and Nashville in Memphis for the big event. Memphis has a thriving startup scene.

What happens after Startup Weekend? Well if you’re serious about building your business in Memphis there are resources like the LaunchPad, LaunchMemphis and SeedHatchery all based at Emerge Memphis downtown. The LaunchPad features free drop in co-working space and office hours with the staff there to help cultivate your idea and develop your business.

Here are the links you need.

Register for StartupWeekend Memphis here

For more info on the LaunchPad click here

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Startup Weekend Hits Houston Next Weekend July 27th

If you read nibletz.com or any other startup focused website for that matter than you’re familiar with Startup Weekend. The official Startup Weekend events are held in conjunction with Startup Weekend an organization in Seattle backed by the Kauffman Foundation. Over 200 Startup Weekend organizers can be found around the country and the world.

There are two startup weekends next weekend, Houston and Cincinnati. The Houston event is being held at Start Houston, 1121 Delano Street, Houston TX 77003.  The event starts at 6pm on Friday and ends on Sunday at 9:00pm after the final pitches.

If you’re not familiar with an officially sanctioned Startup Weekend event, they kick off on Friday with pitches from anyone registered. You don’t have to have a team or be from a company. After all the initial presentations finish everyone votes on the ideas that will be built over the 54 hour weekend.  Teams will be organically picked and everyone is encouraged to join a team even if their idea isn’t picked. Some startups, like Zaarly for instance, have come out of Startup Weekend. Zaarly is now a funded startup and their investors include Ashton Kutcher.

There’s no guarantee where the startup will go after Startup Weekend, but people who pitch and leave after their idea doesn’t get picked, could be leaving an opportunity of a lifetime.

Saturday the teams develop their idea, work on a proof of concept, code code code, and work with the mentors for Startup Weekend. In Houston the mentors are: Bryan Guido Hassin, CEO of Smart Office Energy Solutions; Jeff Reichman, Principal at January Advisors; Nathan Eror, Founder at Free Time Studios, and Mark Stretch a Startup Advisor.

On Saturday, and part of Sunday team swill pick the coach’s brains and the coach’s will pick apart their ideas, all in preparation of Sunday pitches.

Sunday the teams will pitch their final ideas to a group of judges who will provide vital feedback on the ideas, and sustainability and ask great questions that the startup teams will need to focus on to get to the next level. The coaches, minus Mark Stretch will all be judging the pitches on Sunday.

Startup Weekend events are fully catered and plenty of caffeine will be on hand.

If you’re ready to go hit the link below.

Linkage:

Startup Weekend Houston event information

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Washington DC’s Acceleprise Welcomes First Six Startups

Back in April we brought you this story about the newly formed accelerator in Washington DC called Acceleprise. Acceleprise is targeting new startups in the enterprise space.  TechCrunch called it the 500 startups for “enterprise”.

Acceleprise has great DC based founders in Sean Glass, Allen Gannett and Collin Gutman. They also have some great mentors that include well known founders, executives, venture capitalists and experienced operators. Their mentor list includes Scott Case, head of Startup America, Katharine Weymouth CEO of Washington Post Media, Maria Thomas former CEO of Etsy, Sonny Ganguly CMO at wedding wire and many more.

Their website says they are “The Enterprise Technology Accelerator”.  Enterprise was a natural sector to pursue, Glass told TechCrunch’s Sarah Perez that he started thinking about how he wanted to do his personal angel investing. He found while evaluating his portfolio that he had the most success with and was able to help the most in early stages, were all enterprise focused.

Washington DC is also the perfect location for an enterprise focused accelerator. Of course the federal government is the largest enterprise customer in the country. In their immediate surroundings you have most of the largest defense companies and contractors in the world. Accelleprise is also a quick 4 hour drive to New York City and not to far from Atlanta as well.

They’ve now announced their first class of six enterprise focused startups. Each chosen startup will receive a $30,000 seed investment, mentors, office space and business resources.
The six enterprise startups have a mixed range of ideas but all tie back into services, applications and ideas that will benefit the enterprise space.
The Washington Post published this list of the six startups:

ConferenceEdge provides Web-based software that facilitates event management. Organizers can use the program to register attendees, corral feedback, manage digital marketing and process electronic payments.

Conjure sells software that allows companies to store and access strategic ideas or best practices that may otherwise wind up forgotten and unused in e-mails, PowerPoint presentations or an employee’s mind.

ExecOnline enables large corporations to offer online business courses to their employees through its partnerships with universities. In addition to its online learning platform, ExecOnline helps to develop the curriculum and puts forth investment capital to get a program started.

Employers looking to slim down their workforce and save on health care expenses use FitFeud to coordinate fitness competitions across their organization. The software can be used to register participants, send reminders, track progress and assess return on investment.

Mercury Continuity helps businesses and government entities keep their information technology network humming in the event of a “catastrophe” or other disruption. The company works with technology partners to deliver broadband connectivity in multiple ways, including through satellite and fiber-optic technologies.

Companies or individuals can store and manage their credentials online through Sigkat, then use them to validate their reputation with employers and business partners. The firm aims to make the exchange of credentials both reliable and inexpensive.

Linkage:

Find out more about Acceleprise here

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We are having a big push for this right now.

 

Chicago Startup Flux Headphones Say They’ve Solved The Tangle Problem, Need Help On Fundable

Flux headphones, Fundable.com,Chicago startup,startup,startups,headphones,crowdfunding startupsFundable, the new crowd funding its, has some really cool projects on it right now. One of those is the Chicago startup Flux Headphones.  Flux headphones was founded by Matt Scandora and Jatana Srain.

Scandora and Srain had a problem that millions of people face and that’s the tangled mess that earbuds become when thrown in a pocket, pocketbook, backpack or anywhere else when not in use. While their are products on the market like the flat corded Jays headphones that do a great job of staying untangled Flux Headphones address the problem in a different way.

The Flux Headphones have little magnets in the cords that let both cords stay stuck together and untangled, and then you can simply wrap them around your arm when you’re not using them. You can also opt to put them around your neck, in your pocket, heck you can attach them to the fridge or any other magnetic surface if you want. Scandora and Srain are aware of the competition out there, but they’re right no one solves the problem so easily or quite like this.  When you take them out and are ready to use them they unfold to their normal earbud wearing position.


The other great part about the magnetic design is that they allow you to adjust the length of the cord to where you want it and then it stays there. For instance if you’re using an armband to hold your music player or iPhone you can make the cord shorter utilizing the magnets and then voila the extra cord isn’t hanging off the bottom and doesn’t look messy.

Here are the tech specs:

Tech Specs:

  • Impedance: 16 Ohms
  • Frequency response: 17Hz – 22,000Hz
  • Speaker : 15mm
  • Plug: 3.5mm
  • Headphone cable length: 120cm
  • Sensitivity:114 db

So you’re getting a great quality headphone. Flux Headphoens will come in two varieties, in-ear earbuds and traditional earbuds.

Scandora tells nibletz.com that their manufacturer is ready to go they just need the funds to move forward. That’s why they’ve resorted to the new crowdfunding site fundable.com In addition Scandora says that Fundable’s founders Wil Schroeter and Eric Cori have been great mentors to Flux.

At the time of this writing Flux has raised over $5600 of the $45,000 they are looking for and have 37 days to go.

Linkage:

Check out the Flux Headphones here at Fundable.com

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We’re doing a little crowdfunding of our own. Check out this link

 

DC Startup: Swapel Is Bartering For Startups And Small Businesses INTERVIEW

Swapel, Washington DC Startup,startup,startups,bartering startup,founder interview,craigslist,pando daily,betabeat,techcrunchWashington DC startup Swapel is all about bartering. It’s a different kind of bartering though, it’s bringing back the old b2b bartering network system that was popular in the mid to late 90’s.

Nick Barron, one of the co-founders at Swapel doesn’t know it but through both of our new media startups we’ve survived because of bartering. We’ve bartered ad space and social media expertise for everything from legal services, to design and even travel. Bartering is a great way for sneaker strapped startups to save vitally needed dollars.

That’s the foundation for Swapel. Swapel puts a layer of trust into the bartering ecosystem for businesses. Bartering is growing in popularity we’ve covered a handful of good bartering startups here at nibletz.com. Bartering on a consumer, person to person level is a lot different than bartering in business to business. At the consumer level most people are bartering tangible goods. I’ll trade you my riding lawnmower for your iPad. I’ll cut the tree branches down, if I can have all the fire wood. When people are bartering with each other it’s typically a straight up trade.

The problem when it comes to professional B2B bartering is that often times at least one of those in the barter or trade is performing a service that may not be executed immediately. For instance maybe you’re bartering legal services for tax preparation services. Perhaps the tax preparer is getting a contract drawn up immediately and the lawyer doesn’t need the tax preparation until the following winter. With trades like that you need a platform to manage them, add a layer of trust and a network of trusted service providers who are willing to barter. You can’t just go to the barter tab on Craigslist and trade SEC filing paperwork for wallpaper removal.

Barron and co-founder Shawn Scott are building Swapel in the thriving DC startup community. We’ve already been through DC twice on the sneaker strapped startup road trip and we know first hand how great DC startups are. In fact Barron says that one of their business role model is fellow DC startup founder Zvi Band of Contactually.

We found that out in more in our interview with Swapel below.

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20 Year Olds Get $100,000 Investment For Their Cincinnati Startup CapStory, Interview Here

Online privacy is not just a problem for Facebook users. The problem is shared across all social networks, especially ones that allow public searchable results. We’re not talking about those safety and security privacy concerns, we’re talking about those beer pong pics, jello shots and beer bongs that you don’t want that fortune 500 recruiter to see. Long gone are the days where you could share things care-free on Faccebook.

This is actually a real problem for many people .Sure the more conservative set may say you shouldn’t do those things but we’re willing to bet those people criticizing good ole college fun, had some good ole college fun themselves, back before Facebook.

It was just a few months ago where we reported on employers that actually asked interviewees for their social network accounts and their logins.

So where can you share and aggregate your photos, statuses and messages safely and privately? Where can you save them?

CapStory,Cincinnati startup,startup,startups,interview,founder interview,CincyTech

Susprasanna Mishra & Dustin Studer co-founders of CapStory (photo: marketwire)

Well a Cincinnati startup called CapStory says they have the answer. We first met the guys from CapStory at Chicago TechWeek last month. Last week it was announced that they secured a $100,000 investment from CincyTech as part of their larger seed round.  CapStory plans on using the money to finish the user interface and complete the mobile version, and then roll it out on college campuses.

There are a few other startups that are trying to do what they do. BonFyre in St.Louis has a social network that is likened to Facebook before it opened up to everyone in the world over 13.

“There are other companies trying to do what Capstory is building, but the company’s emphasis on telling a story and its simple mobility are what set it apart from its competitors,” said Justin Thompson, senior analyst at CincyTech.

We got a chance to interview CapStory, check out the interview below.

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Raleigh Startup: Sprout Scores $20M Round For Female Viagra

If you’re in a relationship with a woman, whether it’s a long term relationship, marriage, or even same sex marriage, and your female partner tells you she’s not in the mood, a lot, it may not be you after all. A Raleigh NC based startup called Sprout may actually be able to help you and your partner, down the road if they get FDA approval.

In 1998 Pfizer rocked the market when they introduced Viagra the first commercially available medication for men with erectile dysfunction. Viagra spawned a new category of prescription medications that have now turned into a $5 billion dollar industry. No one thought about women though.

Female sexual dysfunction,  or low sexual desire is an actual problem. An Illinois based company called BioSante Pharmaceuticals suggests that as many as 43% of women between the ages of 18 and 59 experience some kind of female sexual dysfunction. The company made that statement based on figures published by the Journal of the American Medical Association. They project that female sexual dysfunction could turn into a $2 billion dollar a year industry.

Sprout, is working toward FDA approval for fibanserin a compound developed to treat hypoactive sexual disorder which is a form of female sexual dysfunction. Sprout purchased the compound from German pharmaceutical company Boehringer Ingelheim. The FDA denied Boehringer approval of fibanserin in 2010.

Sprout’s Chief Commercial Officer Cynthia Whitehead thinks that Sprout will be more successful with FDA approval.  Whiethead told WRAL that there were “flawed metrics” in the first FDA submission by Boehringer. She went on to say “It will be a review issue,” she said. “We feel we have all of the data we need.”

Whitehead also said that Boehringer’s submission for fibarnserin was as a depression treatment.

Sprout has received a $20 million dollar angel investment from 59 angel investors, the same group of investors that backed Slate Pharmaceuticals which was the company that spun out Sprout.  The company will use the money to support their operations and growth. They will also use the money to hire regulatory personnel and scientists to work on the resubmission of the drug in 2013.

Source: WRAL

 

Startup America & American Airlines Announce Huge Contest

Let’s face it, traveling is an integral part of the startup process. Whether you’re a startup in Silicon Valley or a startup “everywhere else” you need to travel to get to pitch events, conferences, industry events, sxsw and of course the almighty fund raising. The problem is when you’re on a sneaker-strapped budget, like we are on our “sneaker strapped nationwide startup road trip”, flying coach on Spirit airlines is a luxury that we often can’t afford.

Never fear the great folks at the Startup America partnership alongside American Airlines have announced the second annual Flights, Camera Action contest.

Are you a Startup America member? If not you can join here for free and regardless if you win the contest or not American Airlines is always offering Startup America some unheard of great discounts because they know how hard it can be to grow a startup and small business.

The contest, which started today and runs through August 10, 2012 has opportunities for you to win several prize packs with multiple flights. All you have to do to enter is submit a 60 second video here telling how a travel connection has helped your business. You wanted to be animated, fun, happy and tell a great story all in 60 seconds or less. The first 400 people who submit a video will receive 300 American Airlines Business ExtrAA bonus points. You can use these points for accumulation but its the equivalent of a one day pass for the Admirals Club which can come in handy on a layover.


The top 9 videos from each of three contest categories will be put up on a contest page for public voting from August 28- September 14th. Every one of these 27 entries will receive 10,000 American Airlines Business ExtrAA bonus points, which are good for up to 5 round trip Plan Ahead economy class tickets. (Heck we’ll take that).

The top three videos from each category, after the public vote, will earn 20,000 Business ExtrAA bonus points for up to 10 domestic round-trip Plan AAhead® award Economy Class tickets, and two complimentary admission tickets to the Inc. 500|5000 Conference & Awards Ceremony in Phoenix, where the Grand Prize Winner will be announced.

The First Place Winners from each category, as selected by a panel of judges – for a total of three winners – will receive an additional 30,000 Business ExtrAA points for a total of 60,000 Business ExtrAA points (the equivalent of 30 domestic round-trip Plan AAhead® award Economy Class tickets). They will also receive an all-expenses paid trip to the Inc. 500|5000 Conference & Awards Ceremony, including exclusive networking opportunities with iconic startup leaders and various entrepreneurs, and an Admirals Club annual membership for up to two employees.

The Grand Prize winner will receive an additional 100,000 Business ExtrAA points – equivalent to 50 round-trip Economy Class tickets, AAdvantage® Gold status for up to two employees for one year and exposure in a variety of American Airlines media channels including an inflight video and a feature in the American Way magazine.

What are you still reading for, go sign up for Startup America and enter the contest.

Linkage:

Join Startup America here

Here’s the contest page

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Brandery Check In With Louisville Startup Impulcity

Impulcity is an amazing feature packed discovery startup from Louisville, KY. We spoke with Hunter Hammonds the CEO of Impulcity back in June before they had moved into the Brandery. Hammonds was very optimistic about Impulcity and the Brandery. After two weeks in he’s just as optimistic.

Hammonds reports that they’ve trimmed a lot of fat off the app and gotten back down to the core. They have a unique way of presenting discovery so that it’s not just about the actual discovery, it’s both fun and exciting as well. Impulcity is about a lot more than just checking in.

Yesterday we talked with the CrowdHall team at the Brandery. They were still riding high off a win at the BunBury, TechBury Pitch Wars on Friday. The team from Utah took home a $1,000 check and they’re buying lunch for the entire class of the Brandery tomorrow.

Don’t let that full you though warns Hammonds. He and his co-founder Austin arrived at the Brandery a full month ahead of everyone else to get a running start. That strategy may be paying off well for these hard working entrepreneurs from Louisville.  Let’s check in with Hunter Hammonds.

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Kick Ass Boulder Startup: “Startup The Game” Yes An Actual Mobile Game For Startups

There’s not a lot of downtime in the startup life, in fact there’s virtually none at all. But we all know that at some point there needs to be some release. You need to free your mind from coding, pitching and business developing so your brain doesn’t just totally fry. Some turn to Angry Birds, others turn to SongPop but now, thanks to a Boulder Startup there’s “Startup The Game”.

Startup The Game is a classic video game. You have to capture as many good characters as you can before something bad happens. Good characters in Startup The Game include research,good press,users and venture capital. Bad characters include bugs,bad press, and competition.

The soundtrack for the game is fittingly, “dub step” music which is perfect for startups.

The scrolling game has you jump and crouch to get the things you need and avoid the things that you don’t.

Now the game is about as fun and mind relaxing as that helicopter game or even Temple Run, but that’s just the beginning.  Robert Reichs, the founder of “Startup The Game”, has actually added a way for startups to create traction in a fun and competitive way through “Startup The Game”.

When you finish the game you can donate your points to one of the popular startups that’s trending within the game. If your favorite startup isn’t available you can add it, and hopefully your startup will shoot up the ladder and other players will start donating their points to you.  Reichs tells us there are already 500 startups signed up within the game.


We wanted to find out just how does someone  come up with a game like this.  Reichs told us:

“I teach a couse at the university of colorado (CU) Called Startup (http://vimeo.com/32882215) as part of the class i wanted to make sure the basic curriculum being taught allowed the students to create awesome products quickly. So i took the class I was teaching. Startup the game was the outcome.”
Reichs is no stranger to the startup scene. In addition to teaching a class on startups his other credits include; being an entrepreneurial executive with over 15 years experience directing product life cycles from concept, development and launch, to feedback and refinement. Unique blend of creativity, design, strategy and senior executive management skills.He is also the Founder / CEO Openspace Store – social discovery of apps, Founder / moderator boulder denver new tech, Founder / VP Product OneRiot – real time search (sold to Walmart labs),Founder / CEO of Ecosystems – content management software (sold to Me.dium). Reichs is also the Adjunct Professor on Media and Business Design at University of Colorado (CU), named inventor and contributor on 6 patents, advisory board member of Silicon Flatirons, board member Boulder Digital Works at CU, Openspace Store and OneRiot.
While for the most part this is a fun project for Reichs he does plan on adding a store for users to actually buy things with those points.
We’ve been playing “Startup The Game” for a little while and it is a nice break from the big startup game we’re all playing everyday.  Check it out at the links below.
Linkage:
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Philly Startup: Real Food Works Launches, Finds Out They’re Finalists In IBX Game Changer Challenge

Real Food Works, a startup launched in Philadelphia by entrepreneurs from both Philly and New York, has applied the subscription based model to healthy, plant based, cooked dishes. The startup is up and running and beta testing in the Philadelphia area. If all goes well they will expand to New York City.

The dishes are made by local restaurants, chefs and catering companies and delivered ready to eat and fresh.

Real Food Works is kicking off with a pilot program which is up and running now. For $75 per week you get five entrees delivered to your door. Each member can pick their own menu from the selections provided.

Last Tuesday’s menu included: Lemony Quinoa, salad with grilled tofu over a bed of spinach;Tempeh-Walnut Sliders with Roasted Beet Slices, Cashew Cream Cheese & Arugula, Steamed Shiitake and Tofu Dumplings with Bok Choy & Lemongrass Sauce, Vegetarian Enchiladas with Spinach Salad & Tahini Dressing, Black Bean Burger, Moroccan Spiced Root Vegetables, & Green Beans with Maple Syrup. Even for a meat lover those sound wonderful.

The startup was founded by Lucinda DunCalfe who had a successful exit with ClickEquations a marketing and advertising company that developed a powerful pay per click software which helps agencies manage paid search campaigns more effectively and efficiently. That company was sold to Channel Intelligence in June 2011.

Real Food Works found out Monday that they are one of 15 finalists in the IBX Game Changer Challenge.  The challenge is a health and wellness focused startup challenge for a grand prize for up to three startups with $50,000 in funding, mentoring support and access to a network of health care decision makers.

The team from Real Food Works will present next Tuesday to a panel of judges in a 10 minute presentation with 5 minutes of Q&A and the winners will be announced on July 30th.

Linkage:

Check out Real Food Works and their delicious food here

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